Apple Shares Photos of Upcoming Tower Theatre Store in Los Angeles Ahead of June 24 Opening

Ahead of its grand opening later this week on June 24, Apple today shared photos of its upcoming "Apple Tower Theatre" retail store in Los Angeles.

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The store will reside in the historic Tower Theatre originally designed in the heart of Los Angeles in 1927. Apple has collaborated with the local community, leading preservationists, and artists to "thoughtfully preserve and restore the theater’s beauty and grandeur."

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Apple's senior vice president of retail, Deirdre O’Brien, says that this new store "honors the rich history and legacy of this entertainment capital" and that it builds on Apple's special relationship with the people of Los Angeles. The store will mark the 26th Apple Store in the greater Los Angeles area and employ 100 retail team members. Photos of the upcoming store can be seen on Apple's press release.

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Top Rated Comments

PieTunes Avatar
56 months ago
Their commitment to preserving the historic details and atmosphere definitely shows. Such an amazing job!
Score: 21 Votes (Like | Disagree)
citysnaps Avatar
56 months ago
Why am I not astonished there are people hating on what Apple has done here? Such childish comments.

Apple taking an historic Los Angeles theater built in 1927 that was likely going to be demolished and spending many millions of dollars (I wouldn't even be close estimating this, $50+ million?), carefully preserving its architectural opulence and grandeur and bringing it up to current commercial building codes, to benefit the arts district in general and people who visit. Huge hat-tip to Apple!
Score: 16 Votes (Like | Disagree)
KaplanMike Avatar
56 months ago

Beautiful, except for the fact that it's in downtown.
Downtown may still be rough around the edges (to say the least), but east of downtown, the rejuvenated "Arts District" is nothing less than amazing. What was no-mans-land a few years ago is now a thriving, booming neighborhood, with brand new housing, shops and restaurants. All it takes is a spark and some money and neighborhoods can change.

The west side of Manhattan went from "Hell's Kitchen" to "Chelsea" in a matter of a few years. I grew up in New York and remember when 42nd Street was too seedy to drive down, let alone walk. Investment by Disney, among others, changed all that. Disney did something similar in Hollywood when they restored the historic El Capitan theatre. Here's hoping Apple's investment in downtown LA is equally transformative.
Score: 14 Votes (Like | Disagree)
bpeeps Avatar
56 months ago
Beautiful, except for the fact that it's in downtown.
Score: 10 Votes (Like | Disagree)
HiVolt Avatar
56 months ago
What an immense waste for a gadget store.
Score: 10 Votes (Like | Disagree)
PieTunes Avatar
56 months ago

Beautiful, except for the fact that it's in downtown.
Hopefully it’s the start of further revitalization efforts of DTLA, though I’m cautiously optimistic. Or optimistically cautious.
Score: 9 Votes (Like | Disagree)