For the last several recent events, Apple has utilized hashflags, which are little icons next to hashtags on Twitter, as a way to market its events. The company first started the tradition with "#AppleEvent" during the September iPad Air and Apple Watch event and has maintained it since.
For its upcoming event on April 20, the hashflag mimics the colorful event logo used on Apple's invitations and other promotional materials for next week's event.
Bloomberg has reported that Apple plans to showcase a new high-end 12.9-inch iPad Pro with a mini-LED display, performance that is on-par with the M1 Apple silicon, and improved support for accessories such as external monitors. Apple is also rumored to be launching its long-awaited AirTags tracker, which could see its debut at the event.
Some Apple retail employees have been told to warn customers against visiting to purchase an iPhone Duo without a pre-order on Friday, October 23.
Apple Store employees told MacRumors that they have been advised that there will likely be no iPhone Duo stock available for walk-in purchases on launch day. Staff have been instructed to discourage customers without pre-orders from coming in...
Friday October 16, 2026 4:37 pm PDT by Juli Clover
Verizon plans to charge customers $10 per month for the iPhone Handoff feature that Apple added in iOS 27. iPhone Handoff allows one phone number to be shared across two separate iPhones.
Pricing was included in Verizon's iPhone Duo announcement today, with the carrier confirming iPhone Handoff will work with the iPhone Duo and the iPhone 18 Pro models.
Verizon will support iPhone Handoff,...
Apple has begun inviting selected members of the media to a product launch experience in Los Angeles on Wednesday, October 28, according to Bloomberg's Mark Gurman.
In a post on X, Gurman described the gathering as an "all-day product launch experience" for touchscreen MacBooks, a new iPad mini, and Macs equipped with M6 chips.
Gurman previously reported that Apple would introduce the...
The 2018 iPad Pro is more than enough for every iPad app in the App Store. Apple really needs pro apps for the iPad to make the “Pro” iPad relevant in the post-M1 world.
Apple's first foldable iPhone, with a book-style design featuring a 5.4-inch outer display and a 7.6-inch inner display with a minimal crease down the middle.
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