DuckDuckGo Calls Out Google Search for 'Spying' on Users After Privacy Labels Go Live

Over the course of the last several weeks, Google has been adding App Privacy labels to its iOS apps in accordance with Apple's App Store rules, but it took Google multiple months to begin sharing the information.

DuckDuckGo vs Chrome Feature
There was speculation that Google's delay meant that it had something to hide, which DuckDuckGo is leaning into with a new tweet that highlights Google's data collection and calls out the company for "spying" on users.


Google recently added App Privacy labels to its Google Search app, spelling out the extent of information that's collected. For third-party advertising purposes, Google collects data that includes location, search history, and browsing history. Google's own marketing data includes all of the above information along with contact info and device identifiers, plus there's even more data collected for analytics, app functionality, and product personalization.

DuckDuckGo claims that Google "wanted to hide" the information that it collects, which is why Google took so long to roll out support for App Privacy labels. Most people are likely not surprised at the extent of the data that Google collects, but having it in one spot in the ‌App Store‌ is a stark reminder.

Many of Google's major apps did not start getting privacy labels until late in February, even though Apple's rule went into effect in December. Google delayed adding the labels for so long that its apps went more than two months without being updated. Even now, it's been three months since the Google Maps app has been updated, though most other apps have now received App Privacy labels and updates.


DuckDuckGo is a privacy-focused search and browser option that's available on iOS devices and that can be set as the default search engine option. As DuckDuckGo points out in its tweet, the DuckDuckGo app does not collect data that's linked to you.

Popular Stories

AirPods Pro 3 Heart Rate Tracking Feature

AirPods Pro 3 Expected to Launch This Year With Key New Feature

Sunday August 24, 2025 7:16 am PDT by
Bloomberg's Mark Gurman expects Apple to release new AirPods Pro this year, and he said the earbuds will have a key new feature: heart rate monitoring. From his Power On newsletter today, with emphasis added:As for Apple's other devices, there's a lot in the fall pipeline — though many of the new products are only incremental upgrades. There will be Apple Watch updates, faster Vision...
iPhone 17 Pro on Desk Centered 1

iPhone 17 Pro Coming Soon With These 12 New Features

Sunday August 24, 2025 6:00 am PDT by
Apple's iPhone 17 Pro and iPhone 17 Pro Max should be unveiled in a few more weeks, and there are plenty of rumors about the devices. In his Power On newsletter today, Bloomberg's Mark Gurman corroborated a rumor that iPhone 17 Pro models will be "available in an orange color." Below, we recap key changes rumored for the iPhone 17 Pro models: Aluminum frame: iPhone 17 Pro models are...
iPhone 17 Air Thumb 2 Blue Electric Boogaloo

Apple Has Reportedly Considered Releasing iPhone 17 Air Bumper Case

Sunday August 24, 2025 12:40 pm PDT by
Apple has "considered" releasing a bumper case for the upcoming iPhone 17 Air, according to Bloomberg's Mark Gurman. Similar to the bumper case that Apple introduced for the iPhone 4 in 2010, Gurman said the iPhone 17 Air version of the case would cover the edges of the device, but not the back of it. Those bumper cases were made of rubber. Given that the iPhone 17 Air is expected to have ...
Alleged iPhone 17 Pro Antenna Design

Two All-New iPhone 17 Colors Seemingly Confirmed

Monday August 25, 2025 4:22 am PDT by
Apple will offer the upcoming iPhone 17 Pro and iPhone 17 Pro Max in a new orange color, according to Bloomberg's Mark Gurman. Gurman made the claim in the latest edition of his Power On newsletter, adding that the new iPhone 17 Air – replacing the iPhone 16 Plus – will come in a new light blue color. We've heard multiple rumors about a new iPhone 17 Pro color being a shade of orange. The ...
Apple Watch Ultra 2 Complications

Apple Watch Ultra 3 Just Weeks Away: Eight Reasons to Upgrade

Wednesday August 20, 2025 6:44 am PDT by
We're only weeks away from Apple's annual iPhone event – rumored to take place on September 9 – and along with the new iPhone 17 series, we're going to get a new version of the Apple Watch Ultra for the first time since 2023. By the time the Ultra 3 is unveiled, it will have been two years since the previous model arrived. The intervening period has left plenty of room for enhancements,...
maxresdefault

The MacRumors Show: Apple Watch Series 11 and Ultra 3 or Wait for Next Year?

Friday August 22, 2025 9:15 am PDT by
On this week's episode of The MacRumors Show, we talk through what to expect from the Apple Watch SE 3, Series 11, and Ultra 3, and whether it's worth holding off on an upgrade until next year. Subscribe to The MacRumors Show YouTube channel for more videos The third-generation Apple Watch SE is rumored to feature a larger display (perhaps like the Apple Watch Series 7), the S11 chip, and...

Top Rated Comments

Mansu944 Avatar
58 months ago
LOL, this is great...good for you Duck Duck Go.
Score: 65 Votes (Like | Disagree)
cmaier Avatar
58 months ago

Might seem 'scary' on the face of it but Google annoymizes all data. https://policies.google.com/technologies/anonymization?hl=en-US

Personally after the Snowden revelations, I think DDG position quite pointless. Google uses the data to sell ads, and the Goverment already has all your data.

So I might aswell use the best service around, because what exact benefit does DDG give for its 'privacy' claims if Google does not keep personally identifiable information anyways? (and note that it would not make sense for Google to lie and risk lawsuits, when they only care about selling ads anyways)
They literally have a whole page of “data linked to you,” including addresses. It’s in the screenshot in the original post. What does “anonymization” mean if they can link all that to you?
Score: 35 Votes (Like | Disagree)
Naraxus Avatar
58 months ago
Wow that's scary how much they collect
Score: 27 Votes (Like | Disagree)
Magnusson Avatar
58 months ago
But Google needs all this, for reasons.
Score: 20 Votes (Like | Disagree)
ThunderSkunk Avatar
58 months ago
DuckDuck is the bees knees.
Score: 17 Votes (Like | Disagree)
bsamcash Avatar
58 months ago
This actually might finally convince me to switch to DuckDuckGo.
Score: 17 Votes (Like | Disagree)