Swiss Watch Maker Debuts $30,800 Apple Watch Clone With Mechanical Loading Wheel

Back in 2016 when the Apple Watch was still a relatively new device, Swiss watch maker H. Moser & Cie came out with a high-end mechanical Apple Watch clone called the Swiss Alp Watch, featuring a rectangular watch face with curved, round edges, a crown at the side, and Apple Watch style lugs.


H. Moser & Cie today debuted a followup to the original Swiss Alp Watch, introducing the $30,800 Swiss Alp Watch "Final Upgrade," which the company says is the "climax to the Swiss Alp Watch saga."

swiss alp watch 1
Featuring the same rectangular design as the Apple Watch and the original Swiss Alp Watch, the Final Upgrade was created after an H. Moser & Cie customer suggested the design. The DLC steel case features a Vantablack dial, and for those unfamiliar with Vantablack, it is considered one of the darkest known substances, absorbing up to 99.965 percent of visible light.

swiss alp watch 2
Instead of a traditional seconds hand, the Final Upgrade features an Apple Watch-style loading symbol, which is of course poking fun at the Apple Watch. H. Moser plays on the theme of simplicity and "less is more" in its marketing materials.

swiss alp watch 3
"No updates required, no lousy autonomy, no unnecessary features, no annoying notifications, just the only reminder you ever really need: To disconnect from all the noise and cherish each and every moment," reads a description of the watch.

The loading wheel, or "shaded disc made of of openings" is meant to "serve as a reminder that the here and now is all that matters."

swiss alp watch 5
The Swiss Alp Watch Final Upgrade is entirely mechanical with 100% Swiss Manufacture movement and a 96 hour power reserve. H. Moser & Cie has created just 50 of the Final Upgrade watches, with more information available on the company's website.

Top Rated Comments

myrtlebee Avatar
8 months ago
Who would want something that looks like the anxiety-inducing spinning wheel / beach ball from iOS / MacOS on their watch constantly?
Score: 52 Votes (Like | Disagree)
benshive Avatar
8 months ago
For when you have far more money than sense or taste I guess lol
Score: 27 Votes (Like | Disagree)
SethBoy Avatar
8 months ago
Why would I want a watch that is always loading
Score: 20 Votes (Like | Disagree)
richard371 Avatar
8 months ago
I always find mechanical watches far more interesting but not interested int this one lol.
Score: 19 Votes (Like | Disagree)
ArPe Avatar
8 months ago

Meh not a clone. I had a mechanical Tissot watch in the 80s with the Apple Watch shape. I think it was called Tissot Twotimer Sport Edition.
Man I can’t believe I found a photo of my beloved watch from the 80s



Attachment Image
Score: 19 Votes (Like | Disagree)
jonnyb Avatar
8 months ago
Score: 17 Votes (Like | Disagree)

Top Stories

7

Apple Seeds Seventh Beta of watchOS 7.4 to Developers

Wednesday April 7, 2021 10:03 am PDT by
Apple today seeded the seventh beta of an upcoming watchOS 7.4 update to developers for testing purposes, with the new beta coming one week release of the sixth beta and over two months after the launch of watchOS 7.3 with "Time to Walk" functionality, expanded ECG availability, and a new Unity watch face. To install the ‌watchOS 7.4 beta, developers need to download the proper...
apple watch 6s 202009

Bloomberg: Apple May Launch Rugged Apple Watch Model for Extreme Sports as Soon as This Year

Friday March 26, 2021 3:24 am PDT by
Apple is weighing up the possibility of launching an Apple Watch with a rugged casing that's made for use in extreme environments, according to a new report from Bloomberg's Mark Gurman. From the report: Apple Inc. is considering launching an Apple Watch with a rugged casing aimed at athletes, hikers and others who use the device in more extreme environments, according to people familiar...
Screen Shot 2021 06 07 at 9

Apple Reveals watchOS 8: First Look at New Features

Monday June 7, 2021 11:11 am PDT by
Apple today revealed watchOS 8, the next major version of its watchOS operating system, with brand new features, including enhancements to health tracking including a new Mindfulness app and improvements to the way users interact with their Apple Watch. Referring to the Apple Watch face, watchOS 8 now supports using portrait mode photos in the watch face, using data from the image to layer...
prosser apple watch series 7

Prosser: Apple Watch Series 7 to Feature Flat-Edged Design, New Green Color Option

Wednesday May 19, 2021 10:49 am PDT by
The upcoming Apple Watch Series 7 will feature a flat-edged design, similar to the iPhone 12 and iPhone 12 Pro, and the addition of a new green case color option, according to Apple leaker Jon Prosser. In a video, Prosser explains that Apple is looking to redesign the Apple Watch, which has featured the same design since its launch, with the Series 7 later this year. One of the most striking ...
7

Apple Releases watchOS 7.4 With iPhone Unlocking, Apple Fitness+ AirPlay 2 Support

Monday April 26, 2021 9:57 am PDT by
Apple today released watchOS 7.4, the fourth major update to the watchOS 7 operating system that was released in September 2020. watchOS 7.4 comes three months after watchOS 7.3, an update that introduced a new watch face, a Time to Walk feature, and expanded ECG availability. ‌‌The watchOS 7.4 update‌‌ can be downloaded for free through the dedicated Apple Watch app on the iPhone by ...
applewatchse

Apple Seeds watchOS 7.5 Release Candidate to Developers

Monday May 17, 2021 10:08 am PDT by
Apple today seeded the release candidate version of an upcoming watchOS 7.5 update to developers for testing purposes, with the new beta approximately a week after the release of the third beta. To install the ‌watchOS 7.5 beta, developers need to download the proper configuration profile from the Apple Developer Center. Once the profile is in place, the watchOS 7.5 beta can be downloaded...
apple watch series 3 trio

Apple Watch Series 3 Owners Now Required to Perform Restore When Updating Due to Storage Constraints

Thursday May 27, 2021 3:12 pm PDT by
Following the iOS 14.6 and watchOS 7.5 updates, Apple Watch Series 3 owners who update their devices to a new version of watchOS are prompted to unpair and re-pair the Apple Watch from the iPhone during the update process because of storage space constraints. The GPS-only version of the Apple Watch Series 3 only has 8GB of internal storage, which limits the amount of space available for...
apple watch ecg wrist

Apple Watch ECG Feature Coming to Australia and Vietnam Next Week

Wednesday April 21, 2021 4:12 am PDT by
Apple on Tuesday seeded the release candidate of an upcoming watchOS 7.4 update to developers for testing purposes, and in the process revealed that the Apple Watch ECG feature is coming to additional countries very soon. Along with iOS 14.5 and iPadOS 14.5, the official public version of watchOS 7.4 is set to be released next week, and Apple Watch users who install it in Australia and...
apple watch wrap around display patent design

Apple Researching Totally Redesigned Apple Watch With Wrap-Around Display

Tuesday March 23, 2021 5:45 am PDT by
Apple is researching a potential radical redesign for the Apple Watch, including a rounded watch face, wrap-around flexible display, and digitally-customizable watch bands, according to a newly-granted patent filing. The patent, spotted by MacRumors earlier today, is titled "Display Module and System Applications" and was filed with the United States Patent and Trademark Office. The...
apple watch series 6 refurbished

Apple Now Selling Refurbished Apple Watch Series 6 and Apple Watch SE Models

Thursday April 29, 2021 10:37 am PDT by
Apple today began selling refurbished versions of the Apple Watch Series 6 and the Apple Watch SE, both of which were released last September. Pricing on refurbished Series 6 models starts at $339, a $60 discount off of the regular price, and pricing on the SE starts at $239, which is $40 off of the standard price. These entry-level prices are for the aluminum 40mm models with GPS, with...