Apple Announces Digital-Only Event to Be Held on October 13: iPhone 12 Expected

Apple today announced a second 2020 event, which is set to be held on Tuesday, October 13 at 10:00 a.m. on the Apple Park campus in Cupertino, California. As with Apple's September event focusing on the new iPad and Apple Watches, the October event will be digital only, with Apple likely providing pre-taped segments for each new product that will be announced.

appleevent2020
Since the new iPad Air, eighth-generation ‌iPad‌, and Apple Watch Series 6 have already been announced, the October event is expected to be Apple's iPhone-centric event with Apple introducing the new iPhone 12 lineup.

iPhone 12 Lineup

We're expecting four iPhones in three sizes in 2020. The ‌iPhone‌ 12, which will be the more affordable ‌iPhone‌ model available, will come in 5.4 and 6.1-inch size options. The 5.4-inch ‌iPhone‌ will be the smallest ‌iPhone‌ that Apple has released in years, and rumors suggest it could even be called the "iPhone 12 mini."

iPhone 12 models
The higher-end flagship ‌iPhone‌ models, expected to be called the ‌iPhone‌ 12 Pro and iPhone 12 Pro Max, will come in 6.1 and 6.7-inch size options, with the 6.7-inch ‌iPhone‌ featuring the largest display size that Apple has introduced to date.

iPhone 12 Dummy Feature
All four iPhones will feature edge-to-edge OLED displays with Face ID functionality and front-facing TrueDepth cameras. Despite some early rumors of smaller notches, it doesn't look like the notch is shrinking on most models, but we can expect a proportional notch on the smallest 5.4-inch model. This will be the first time that Apple has used OLED display technology across the ‌iPhone‌ lineup.

iPhone 12 5G New 1
Apple is also expected to introduce 5G support for all of the ‌iPhone‌ 12 models, though the fastest mmWave 5G could potentially be limited to the higher end models while more affordable models get Sub-6GHz 5G. Sub-6Ghz 5G is the 5G that's expected to be used in most places (with mmWave coming to urban areas) and you can read more about the differences in our guide.

iphone 12 compared fullsize
The 2020 ‌iPhone‌ lineup will feature a redesign with the iPhones adopting an ‌iPad‌ Pro-style look that does away with the rounded edges that have been used since the ‌iPhone‌ 6 in favor of more squared, flat edges.

iphone12dummyflatedges
New camera technology is expected, with the high-end Pro ‌iPhone‌ models expected to gain LiDAR Scanners similar to the LiDAR Scanner introduced in the iPad Pro. All of the new iPhones will use the faster 5-nanometer A14 chips that Apple first introduced in the 2020 ‌iPad Air‌, which should bring solid performance and efficiency improvements.

iphone 12 lineup wide small
Because 5G technology is expensive, Apple is planning to eliminate the power adapter and earbuds that traditionally come with an ‌iPhone‌, instead offering a separate power adapter for purchase. A braided Lightning to USB-C cable could be included, however, and the power adapter rumor has been all but confirmed by the Series 6 Apple Watches, which were also shipped without a power adapter.

iphone 12 no charger earpods
Apple has stuck to September events and releases for new iPhones for years now, but the global health pandemic delayed the launch of new iPhones, and given the delay, Apple also decided to delay its traditional September event. Apple in July confirmed that this year's models would launch "a few weeks later" than the normal September timeframe.

Rumors suggest that the first ‌iPhone‌ 12 models will see an October launch, perhaps not too long after the event is held, but some of the ‌iPhone‌ models, such as the ‌iPhone 12 Pro Max‌, could be delayed even longer. We may not see the availability of the full ‌iPhone‌ 12 lineup until November.

Read more about the ‌iPhone‌ 12 in our dedicated iPhone 12 roundup.

AirPods Studio

Apple is working on high-end over-ear headphones that are a part of the AirPods family, offering an over-ear alternative to the AirPods and the AirPods Pro. Rumors suggest the AirPods Studio will cost $349 and will offer Active Noise Cancellation and a retro-style design.

AirPods Studio Leak Feature

A leaked image allegedly featuring the AirPods Studio

AirPods Studio are expected before the end of the year, so Apple's October event alongside new iPhones would be an ideal time for Apple to introduce them.

AirTags

AirTags are Apple's long-rumored Bluetooth trackers that can attach to items like wallets and keys, letting them be tracked right in the Find My app alongside iPhones, iPads, and Macs. We've been expecting AirTags for quite some time now and we could finally see them in October.

AirTags Blue Title

Smaller HomePod

There's supposed to be a smaller, less expensive HomePod in the works to accompany the existing ‌HomePod‌, and rumors indicate that it's coming before the end of the year.

HomePodSeniorAndJunior2 1

Arm-Based Mac

We're expecting the first Arm-based Macs this year, which could come in the form of a refreshed MacBook Air and a redesigned 23 or 24-inch iMac. Most Arm-based Mac rumors suggest a launch later in the year, so there's no confirmation that we're going to see them at the October event.

applesiliconbenefits

MacRumors Event Coverage

Apple plans to stream the fall ‌‌iPhone‌‌ event live on its Events website, on YouTube, and on the Apple TV when it kicks off at 10:00 a.m. Pacific Time. For those unable to watch, MacRumors will be providing full event coverage both on MacRumors.com and through the MacRumorsLive Twitter account.

Apple's Events website, when viewed on an ‌iPhone‌, includes a tappable augmented reality image that features an animated logo for the event that expands from a series of concentric circles into 3D spheres with the October 13 date image.


Apple has also shared a placeholder for its YouTube livestream on YouTube, so those who plan to watch that way can set a reminder.


Popular Stories

iPhone 17 Pro Lower Logo Feature 1

iPhone 17 Pro Coming Soon With These 14 New Features

Monday June 30, 2025 1:08 pm PDT by
Apple's next-generation iPhone 17 Pro and iPhone 17 Pro Max are less than three months away, and there are plenty of rumors about the devices. Apple is expected to launch the iPhone 17, iPhone 17 Air, iPhone 17 Pro, and iPhone 17 Pro Max in September this year. Below, we recap key changes rumored for the iPhone 17 Pro models:Aluminum frame: iPhone 17 Pro models are rumored to have an...
A18 Pro Chip

New MacBook With A18 Pro Chip Spotted in Apple Code

Monday June 30, 2025 8:05 am PDT by
Apple is developing a MacBook with the A18 Pro chip, according to findings in backend code uncovered by MacRumors. Earlier today, Apple analyst Ming-Chi Kuo reported that Apple is planning to launch a low-cost MacBook powered by an iPhone chip. The machine is expected to feature a 13-inch display, the A18 Pro chip, and color options that include silver, blue, pink, and yellow. MacRumors...
iPhone Car Key WWDC 2025

Apple Announces 13 Automakers Planning to Offer iPhone Car Keys

Friday June 27, 2025 11:42 am PDT by
In 2020, Apple added a digital car key feature to its Wallet app, allowing users to lock, unlock, and start a compatible vehicle with an iPhone or Apple Watch. The feature is currently offered by select automakers, including Audi, BMW, Hyundai, Kia, Genesis, Mercedes-Benz, Volvo, and a handful of others, and it is set to expand further. During its WWDC 2025 keynote, Apple said that 13...
maxresdefault

Five Features Coming to AirPods Pro 3

Friday June 27, 2025 10:52 am PDT by
Apple hasn't updated the AirPods Pro since 2022, and the earbuds are due for a refresh. We're counting on a new model this year, and we've seen several hints of new AirPods tucked away in Apple's code. Rumors suggest that Apple has some exciting new features planned that will make it worthwhile to upgrade to the latest model. Subscribe to the MacRumors YouTube channel for more videos. Heal...
macbook air spacegray purple

Apple Planning to Launch Low-Cost MacBook Powered By iPhone Chip

Monday June 30, 2025 3:20 am PDT by
Apple is planning to launch a low-cost MacBook powered by an iPhone chip, according to Apple analyst Ming-Chi Kuo. In an article published on X, Kuo explained that the device will feature a 13-inch display and the A18 Pro chip, making it the first Mac powered by an iPhone chip. The A18 Pro chip debuted in the iPhone 16 Pro last year. To date, all Apple silicon Macs have contained M-series...
anker power bank recall

PSA: Anker Recalls Multiple Power Banks Due to Fire Risk

Friday June 27, 2025 4:16 pm PDT by
Popular accessory maker Anker this month launched two separate recalls for its power banks, some of which may be a fire risk. The first recall affects Anker PowerCore 10000 Power Banks sold between June 1, 2016 and December 31, 2022 in the United States. Anker says that these power banks have a "potential issue" with the battery inside, which can lead to overheating, melting of plastic...
Chase Sapphire Reserve Apple Perk Feature

Chase Sapphire Reserve Card Introduces New Perk for Apple Customers

Wednesday June 25, 2025 2:08 pm PDT by
Chase this week announced a series of new perks for its premium Sapphire Reserve credit card, and one of them is for a pair of Apple services. Specifically, the credit card now offers complimentary annual subscriptions to Apple TV+ and Apple Music, a value of up to $250 per year. If you are already paying for Apple TV+ and/or Apple Music directly through Apple, those subscriptions will...
replay all time playlist apple music

Apple Music Debuts All-New Personalized Playlist

Monday June 30, 2025 7:16 am PDT by
As part of its 10-year celebrations of Apple Music, Apple today released an all-new personalized playlist that collates your entire listening history. The playlist, called "Replay All Time," expands on Apple Music's existing Replay features. Previously, users could only see their top songs for each individual calendar year that they've been subscribed to Apple Music, but now, Replay All...

Top Rated Comments

nezr Avatar
62 months ago
AirTags confirmed



Attachment Image
Score: 71 Votes (Like | Disagree)
otternonsense Avatar
62 months ago
I wish they put as much effort on the iOS wallpapers as they do on the event announcement illustrations.
Score: 67 Votes (Like | Disagree)
Unity451 Avatar
62 months ago
I'm going to lose a lot of money this Fall.
Score: 37 Votes (Like | Disagree)
MyopicPaideia Avatar
62 months ago
Boom. I am ready - pretty please announce some Apple Silicon Macs!
Score: 33 Votes (Like | Disagree)
JPack Avatar
62 months ago
It’s here. Finally!

Speed: Looks like A14 will be the star of the show along with 5G.
Score: 25 Votes (Like | Disagree)
apparatchik Avatar
62 months ago
Maybe an Apple TV announcement as well? hope Apple TV Arcade / A14X rumors are true...
Score: 24 Votes (Like | Disagree)