Gmail to Start Testing Brand Logo Validation System for Emails
Google this week announced several new security features for its G Suite services, and the most notable for Gmail users is a pilot of an email specification that allows brand logos to display within authenticated emails.
Brand Indications for Message Identification (BIMI) is developed by the AuthIndicators Working Group, and requires emails to pass Google's anti-abuse validation, after which it brands the incoming message with a logo of the company that sent it.
Our BIMI pilot will enable organizations, who authenticate their emails using DMARC, to validate ownership of their corporate logos and securely transmit them to Google. Once these authenticated emails pass all of our other anti-abuse checks, Gmail will start displaying the logo in existing avatar slots in the Gmail UI.
By authenticating messages using the existing DMARC system and requiring strong authentication, the spec aims to give users and email security systems increased confidence in the source of emails while creating a trusted brand presence.
Google says it will be starting the BIMI pilot in the coming weeks with a limited number of senders. To learn more about BIMI, you can visit the working group's website.
Popular Stories
T-Mobile will charge customers $5 per month to use iPhone Handoff, an e-SIM feature that allows the same phone number to be used on two separate iPhones.
iPhone Handoff requires carrier support, and at launch, only T-Mobile users in the U.S. and Deutsche Telekom users in Germany will be able to use it.
T-Mobile says customers can use their number across two compatible iPhone models and...
Production theater company IMAX has responded in a mixed way to Apple's embrace of a 1:1.4 aspect ratio on the iPhone Duo's inner and outer displays. The boxier ratio happens to be very close to the classic "full-frame" IMAX 1.43:1 aspect ratio, which comes from the geometry of the company's original 15-perforation/70mm film system.
In response to an X post from someone wondering if we'll see...
At its event today unveiling the iPhone 18 Pro, AirPods 5, Apple Watch Series 12, and more, Apple announced that iOS 27 will be released later this month.
iOS 27 has already been available as a developer beta since June and as a public beta since July, and Apple today said that the update will be released for all users with a compatible iPhone model on Monday, September 14.
iOS 27 is...
