Original 1978 Apple Computer Retail Sign With Iconic Rainbow Logo Being Auctioned Off
An original Apple Computer Inc. sign created around 1978 with Apple's well-known rainbow logo is set to be auctioned off later this week.
Measuring in at four feet by five feet, the sign is said to be one of the earliest Apple retail signs and was displayed by an Apple authorized reseller who first learned about Apple after attending a 1976 computer conference.
The sign is yellowed and the description says there are "a few surface marks," but overall, the rainbow colors are said to be bright and in good condition. The sign will be auctioned by Nate D. Sanders Auctions on March 26, and the starting price is $20,000.
Popular Stories
While the iPhone 17 Pro has double the base storage compared to the iPhone 16 Pro, there will apparently be no further increase this year.
Taiwanese research firm TrendForce today again reported that the iPhone 18 Pro models will start with 256GB of storage, like the iPhone 17 Pro models.
Minimum storage capacities by model:iPhone 16 Pro: 128GB
iPhone 17 Pro: 256GB
iPhone 18 Pro...
Less than a week before Apple debuts new iPhone 18 Pro models, research firm TrendForce has estimated the prices of the devices based on the latest hardware cost environment.
TrendForce's price estimates compared to last year's models look like this:
Model
Starting Price
Model
Starting Price
Change
iPhone 17 Pro
$1,099
iPhone 18 Pro
$...
Apple has added a new "iPhone Handoff" feature to iOS 27 that will allow you to switch between two iPhones while using the same phone number on each device.
This functionality was briefly mentioned during the WWDC 2026 keynote in June, on a slide that listed hundreds of new features coming in iOS 27 and corresponding software updates, but Apple never shared any further details at the time.
...
