Apple Devices Continue to Earn Highest Customer Satisfaction Score Among PC and Tablet Makers

Apple's Macs and iPads had the highest customer satisfaction score among PC and tablet makers in 2019, according to new data released today by the American Customer Satisfaction Index.

In the 2019 Household Appliance and Electronics Report, Apple earned an ACSI score of 83, the same score that it had in 2018. Apple's overall satisfaction score was higher than scores from Samsung (81), Amazon (79), HP (78), Acer (77), and others.

acsiapple

In the overall industry rankings, Apple stays on top for a second year with a stable and high ACSI score of 83, and its customers have by far the highest expectations. Despite a 1% downturn, Samsung keeps second place at 81 and no longer ties with Amazon, which falls much further. Amazon tumbles 4% to 79, just a point above the industry average. Among the three leaders, Apple demonstrates an advantage across all aspects of the customer experience, but it still lags both Samsung and Amazon for value.

The ACSI says that Samsung is the "industry leader" when it comes to the desktop segment with Apple in second place, but Apple devices win out when it comes to laptops and tablets, earning it the top overall score.

As with last year, Apple earned best-in-class ratings for everything from device design to features and available apps. Apple, says ACSI, demonstrates an advantage "across all aspects of the customer experience."

When it comes to overall customer satisfaction, desktop PCs, notebooks, and tablets still lag behind overall smartphone satisfaction, but amid larger machines, desktop computers have higher levels of customer satisfaction.

acsitrendsbydevice2019
To create its scoring system and compile device scores, the ACSI uses data from interviews with approximately 300,000 customers to analyze customer satisfaction with hundreds of companies across dozens of industries.

Tag: ACSI

Top Rated Comments

newyorksole Avatar
31 months ago
That’s funny. According to comments on forums and social media, Apple is overpriced, non-innovative garbage. Apparently Samsung and Google offer a lot more than Apple does or ever could.

Something isn’t adding up. Oh well.
Score: 16 Votes (Like | Disagree)
Abazigal Avatar
31 months ago

That’s funny. According to comments on forums and social media, Apple is overpriced, non-innovative garbage. Apparently Samsung and Google offer a lot more than Apple does or ever could.

Something isn’t adding up. Oh well.
Well, the masses have voted with their wallets.

While a small but vocal minority bash Apple online, the rest do what really counts - buy the products which work best for them, and there you have it.
Score: 10 Votes (Like | Disagree)
BuffaloTF Avatar
31 months ago

one word: Google

Uhhh... why?

Would that somehow retroactively make him know what it was before today? Would his comment be less true had he searched it before posting?
Score: 5 Votes (Like | Disagree)
Baymowe335 Avatar
31 months ago
I thought Apple made underpowered, overpriced junk and iPads couldn’t do anything with a mobile OS?

This is more evidence that a vocal minority doesn’t speak the truth.
Score: 3 Votes (Like | Disagree)
djcerla Avatar
31 months ago
As an Apple user since 1995 I would go 100% Apple for everything from cars to TVs should they enter those markets. Everything works together well, no frictions.

Generally robust products with little or no service needed, lasting years and years (my mother’s 2008 iMac still runs flawlessly, even its original mouse).
Score: 3 Votes (Like | Disagree)
realtuner Avatar
31 months ago

That’s funny. According to comments on forums and social media, Apple is overpriced, non-innovative garbage. Apparently Samsung and Google offer a lot more than Apple does or ever could.

Something isn’t adding up. Oh well.
Vocal minority vs silent majority.
Score: 3 Votes (Like | Disagree)

Popular Stories

Upcoming Products 2022 Feature

Gurman: Apple Preparing 'Widest Array of New Hardware Products in Its History' for Fall

Sunday January 23, 2022 10:32 am PST by
Apple is working on a number of new products that are set to launch this fall, and Bloomberg's Mark Gurman says that it will be "the widest array" of new devices that Apple has introduced in its history. In his latest "Power On" newsletter, Gurman explains that Apple is working on four new flagship iPhones (iPhone 14, iPhone 14 Max, iPhone 14 Pro, and iPhone 14 Pro Max), an updated low-end Ma...
macbook pro 14 16 2021

Three Months After Launch, Apple Still Struggling to Meet Demand for Redesigned 14-Inch and 16-Inch MacBook Pro

Monday January 24, 2022 7:12 am PST by
Three months after their launch, the 14-inch and 16-inch MacBook Pros continue to experience high demand and seemingly short supply, with shipping dates for both models stretching into multiple weeks in several of Apple's key markets. In the United States, the baseline 14-inch MacBook Pro with the M1 Pro chip is estimated to ship in three to four weeks, promising an arrival by at least...
General Dropbox Feature

macOS 12.3 Will Include Cloud Storage Changes Affecting Dropbox and OneDrive

Tuesday January 25, 2022 3:31 pm PST by
Dropbox today announced that users who update to macOS 12.3 once that software version becomes available may temporarily encounter issues with opening online-only files in some third-party apps on their Mac. In a support document and an email to customers, Dropbox said it is actively working on full support for online-only files on macOS 12.3 and will begin rolling out an updated version of...
Questionable Design Decisions

Apple's Most Questionable Design Decisions in Recent Memory

Sunday January 23, 2022 2:59 am PST by
Apple has always emphasized the depth of thought that goes into the design of its products. In the foreword to Designed by Apple in California, a photo book released by the company in 2016, Jony Ive explains how Apple strives "to define objects that appear effortless" and "so simple, coherent and inevitable that there could be no rational alternative." But every once in a while even Apple...
Apple Watch Red Yellow Green Feature 1

Apple Launches Black Unity Braided Solo Loop With 'Unity Lights' Watch Face

Wednesday January 26, 2022 6:05 am PST by
Apple today announced the Black Unity Braided Solo Loop for the Apple Watch, as well as a new downloadable watch face, to celebrate Black History Month. Following the launch of the limited edition Black Unity Apple Watch Series 6 and Sport Band in 2021, Apple today launched the Black Unity Braided Solo Loop as part of its celebrations for Black History Month this year.Apple is launching a...
att gigabit internet

AT&T Bringing $180/Month 5-Gigabit Internet to 70 Cities

Monday January 24, 2022 9:20 am PST by
AT&T today announced the launch of upgraded AT&T Fiber plans, which support speeds of up to 5 Gigabits for some customers. There are two separate plans, one "2 GIG" plan and one "5 GIG" plan, available to new and existing AT&T Fiber subscribers. According to AT&T, the new plans are available to nearly 5.2 million customers across 70 metro areas including Los Angeles, Atlanta, Chicago, San...
intel vs m1 max chip purple

Benchmarks Confirm Intel's Latest Core i9 Chip Outperforms Apple's M1 Max With Several Caveats

Wednesday January 26, 2022 8:56 am PST by
Benchmark results have started to surface for MSI's new GE76 Raider, one of the first laptops to be powered by Intel's new 12th-generation Core i9 processor. Intel previously said that its new high-end Core i9 processor is faster than Apple's M1 Max chip in the 16-inch MacBook Pro and, as noted by Macworld, early Geekbench 5 results do appear to confirm this claim, but there are several...
ios 15

Apple Releases iOS 15.3 and iPadOS 15.3 With Fix for Safari Bug That Leaks Browsing Activity

Wednesday January 26, 2022 10:00 am PST by
Apple today released iOS 15.3 and iPadOS 15.3, the third major updates to the iOS and iPadOS 15 operating systems that were released in September 2021. iOS and iPadOS 15.3 come almost two weeks after the release of iOS and iPadOS 15.2.1, minor bug fix updates. The iOS 15.3 and iPadOS 15.3 updates can be downloaded for free and the software is available on all eligible devices over-the-air in ...