Apple Devices Continue to Earn Highest Customer Satisfaction Score Among PC and Tablet Makers

Apple's Macs and iPads had the highest customer satisfaction score among PC and tablet makers in 2019, according to new data released today by the American Customer Satisfaction Index.

In the 2019 Household Appliance and Electronics Report, Apple earned an ACSI score of 83, the same score that it had in 2018. Apple's overall satisfaction score was higher than scores from Samsung (81), Amazon (79), HP (78), Acer (77), and others.

acsiapple

In the overall industry rankings, Apple stays on top for a second year with a stable and high ACSI score of 83, and its customers have by far the highest expectations. Despite a 1% downturn, Samsung keeps second place at 81 and no longer ties with Amazon, which falls much further. Amazon tumbles 4% to 79, just a point above the industry average. Among the three leaders, Apple demonstrates an advantage across all aspects of the customer experience, but it still lags both Samsung and Amazon for value.

The ACSI says that Samsung is the "industry leader" when it comes to the desktop segment with Apple in second place, but Apple devices win out when it comes to laptops and tablets, earning it the top overall score.

As with last year, Apple earned best-in-class ratings for everything from device design to features and available apps. Apple, says ACSI, demonstrates an advantage "across all aspects of the customer experience."

When it comes to overall customer satisfaction, desktop PCs, notebooks, and tablets still lag behind overall smartphone satisfaction, but amid larger machines, desktop computers have higher levels of customer satisfaction.

acsitrendsbydevice2019
To create its scoring system and compile device scores, the ACSI uses data from interviews with approximately 300,000 customers to analyze customer satisfaction with hundreds of companies across dozens of industries.

Tag: ACSI

Top Rated Comments

newyorksole Avatar
19 months ago
That’s funny. According to comments on forums and social media, Apple is overpriced, non-innovative garbage. Apparently Samsung and Google offer a lot more than Apple does or ever could.

Something isn’t adding up. Oh well.
Score: 16 Votes (Like | Disagree)
Abazigal Avatar
19 months ago

That’s funny. According to comments on forums and social media, Apple is overpriced, non-innovative garbage. Apparently Samsung and Google offer a lot more than Apple does or ever could.

Something isn’t adding up. Oh well.
Well, the masses have voted with their wallets.

While a small but vocal minority bash Apple online, the rest do what really counts - buy the products which work best for them, and there you have it.
Score: 10 Votes (Like | Disagree)
BuffaloTF Avatar
19 months ago

one word: Google

Uhhh... why?

Would that somehow retroactively make him know what it was before today? Would his comment be less true had he searched it before posting?
Score: 5 Votes (Like | Disagree)
Baymowe335 Avatar
19 months ago
I thought Apple made underpowered, overpriced junk and iPads couldn’t do anything with a mobile OS?

This is more evidence that a vocal minority doesn’t speak the truth.
Score: 3 Votes (Like | Disagree)
djcerla Avatar
19 months ago
As an Apple user since 1995 I would go 100% Apple for everything from cars to TVs should they enter those markets. Everything works together well, no frictions.

Generally robust products with little or no service needed, lasting years and years (my mother’s 2008 iMac still runs flawlessly, even its original mouse).
Score: 3 Votes (Like | Disagree)
realtuner Avatar
19 months ago

That’s funny. According to comments on forums and social media, Apple is overpriced, non-innovative garbage. Apparently Samsung and Google offer a lot more than Apple does or ever could.

Something isn’t adding up. Oh well.
Vocal minority vs silent majority.
Score: 3 Votes (Like | Disagree)

Top Stories

microsoft edge ios android

Bill Gates Says His Preference for Android Over iPhone is Due to Pre-Installed Software

Friday February 26, 2021 3:35 am PST by
Microsoft co-founder Bill Gates this week participated in his first meeting on Clubhouse, the increasingly popular invite-only conversation app, where he fielded a range of questions as part of an ongoing book tour. Gates was interviewed by journalist Andrew Ross Sorkin, and given that the Clubhouse app is currently only available on iOS, naturally one of the questions that came up was...
First Look Big Sur Feature2

Apple Releases macOS Big Sur 11.2.2 to Prevent MacBooks From Being Damaged by Third-Party Non-Compliant Docks

Thursday February 25, 2021 10:07 am PST by
Apple today released macOS Big Sur 11.2.2, the fourth update to the macOS Big Sur operating system that launched in November. macOS Big Sur 11.2.2 comes two weeks after the release of macOS Big Sur 11.2.1, a bug fix update. The new ‌‌‌‌macOS Big Sur‌‌‌ 11.2.2‌ update can be downloaded for free on all eligible Macs using the Software Update section of System Preferences....
flat mbp 14 inch feature yellow

Redesigned 14-Inch MacBook Pro Expected to Feature Brighter Mini-LED Display With Slimmer Bezels and More

Thursday February 25, 2021 7:48 am PST by
Apple plans to unveil new 14-inch and 16-inch MacBook Pro models with Mini-LED-backlit displays in the second half of this year, according to industry sources cited by Taiwanese supply chain publication DigiTimes. The report claims that Radiant Opto-Electronics will be the exclusive supplier of the Mini-LED backlight units, while Quanta Computer is said to be tasked with final assembly of the...
jon prosser imac 2021colors

Prosser: 2021 iMac to Come in Five Colors, Apple Silicon Mac Pro to Resemble 'Stacked' Mac Minis

Wednesday February 24, 2021 7:26 am PST by
Hit-and-miss leaker Jon Prosser has today alleged that the upcoming 2021 iMac models will offer five color options, mirroring the colors of the fourth-generation iPad Air, and revealed a number of additional details about the Mac Pro with Apple Silicon. In a new video on YouTube channel FrontPageTech, Prosser explained that the redesigned iMacs will come featuring options for Silver, Space ...
steam apple logo

Valve Ordered to Give Apple Information on 436 Steam Games As Part of Epic Games Legal Case

Thursday February 25, 2021 1:50 am PST by
Valve, the makers behind popular game distribution platform Steam, will be forced to hand over aggregate historical sales, price, and other information on 436 games hosted on the store to Apple, as part of the Apple vs. Epic Games antitrust case. As reported in a paywalled report by Law360, during a virtual discovery hearing on Wednesday, U.S. Magistrate Judge Thomas S. Hixson ordered that...
apple store macarthur center

Apple Store at MacArthur Center in Virginia Permanently Closing Following Years of Safety Issues at Shopping Mall

Thursday February 25, 2021 4:45 pm PST by
Apple today indicated that its retail store at the MacArthur Center shopping mall in Norfolk, Virginia will be permanently closing after over 14 years of business, although an exact closure date has yet to be announced by the company. Apple has assured that it will be offering all employees at the store other positions within Apple, and said that it looks forward to continuing to serve...
m1 mac mini

M1 Mac Users Report Excessive SSD Wear

Tuesday February 23, 2021 7:07 am PST by
Over the past week, some M1 Mac users have been reporting alarming SSD health readings, suggesting that these devices are writing extraordinary amounts of data to their drives (via iMore). Across Twitter and the MacRumors forums, users are reporting that M1 Macs are experiencing extremely high drive writes over a short space of time. In what appear to be the most severe cases, M1 Macs are sai...
apple refurbished m1 mac mini

Apple Begins Selling Refurbished M1 Mac Mini

Thursday February 25, 2021 6:42 pm PST by
Apple today began selling certified refurbished Mac mini models with the M1 chip for the first time in the United States and Canada, with prices discounted by approximately 15 percent compared to brand new models as usual. For example, a refurbished Mac mini with the M1 chip, 256GB of SSD storage, and 16GB of unified memory is available for $759, compared to $899 brand new. Other custom...
qualcomm snapdragon x60 5g

iPhone 13 Lineup Expected to Use Qualcomm's Snapdragon X60 Modem With Several 5G Improvements

Wednesday February 24, 2021 8:10 am PST by
Apple's next-generation iPhone 13 lineup will use Qualcomm's Snapdragon X60 5G modem, with Samsung to handle manufacturing of the chip, according to DigiTimes. Built on a 5nm process, the X60 packs higher power efficiency into a smaller footprint compared to the 7nm-based Snapdragon X55 modem used in iPhone 12 models, which could contribute to longer battery life. With the X60 modem, iPhone...
2021 mbp sd slot feature2

Kuo: New MacBook Pro Models With HDMI Port and SD Card Reader to Launch Later This Year

Monday February 22, 2021 8:52 pm PST by
Apple plans to release two new MacBook Pro models equipped with an HDMI port and SD card reader in the second half of 2021, according to analyst Ming-Chi Kuo, who outlined his expectations in a research note obtained by MacRumors. The return of an SD card reader was first reported by Bloomberg's Mark Gurman last month. "We predict that Apple's two new MacBook Pro models in 2H21 will have...