Google today announced a new privacy-focused auto-delete option for automatically removing Location History and Web & App Activity after a set period of time.

You can now choose to delete your information manually, every three months, or every 18 months. With these settings enabled, Google will regularly clear out your data at the three month mark or the 18 month mark.

googleautodelete
Prior to this change, Google allowed Location History and Web & App Activity to be disabled or manually deleted, but there were no controls for regular deletion, which may encourage more people to use these features.

Google's Location History feature tracks the locations that you've visited, while Web & App Activity tracks websites you've visited and apps that you've used. Google uses this information for recommendations and cross device syncing.

Google says the new controls for Location History and Web & App Activity will be rolling out "in the coming weeks," and has suggested the auto-delete functionality will be coming to additional features in the future.

Tag: Google

Top Rated Comments

Antes Avatar
30 months ago
Almost pointless... it’s ‘deleted’ for you- not them.
Score: 18 Votes (Like | Disagree)
CarpalMac Avatar
30 months ago
The wording is pretty clever, "is permanently removed from your account". Not deleted, "removed", as in no longer accessible.

Whilst I am currently happy to use Google and benefit from the services they provide me, if I choose to delete my data I definitely want to know that the data has indeed been deleted. That's not a delete, just a disconnect.
Score: 12 Votes (Like | Disagree)
warp9 Avatar
30 months ago
I don't have a problem with Google having my data. Their only purpose for it is to try to sell me something I was probably going to buy anyways. Of all the things to be outraged about, shopping is not it.

What DOES worry me is what might happen with that data in the future. There's a real chance of discrimination rising up. Medically, socially, culturally, really anything.
Score: 2 Votes (Like | Disagree)
atikalz Avatar
30 months ago
But google keeps your data forever
Score: 2 Votes (Like | Disagree)
coolfactor Avatar
30 months ago
Is it me, or does this article completely omit the app that's involved here? Are we talking about Chrome on iOS? Or all Google apps across the device? It's really unclear to me.

UPDATE - Even the original article by Google on this topic doesn't make it clear where you actually access these controls. Is this at the Google website when you're logged into your account? Why is it showing it on a mobile device? Makes it look like an app interface.

UPDATE #2 - I suspect this is what you see when you log into your Google account on a mobile device. Just poorly presented here and by Google.
Score: 2 Votes (Like | Disagree)
NickName99 Avatar
30 months ago
Bravo! I avoid Google products as much as possible, because of their shady privacy policies. This is a positive step. I agree with others that Facebook ought to follow this example, if they want to stop hemorrhaging users.
Score: 2 Votes (Like | Disagree)

Top Stories

REC ASA CODE2016 20160601 205816 2745

Elon Musk Reportedly Demanded to Become Apple CEO as Part of Potential Tesla Acquisition [Update: Musk Denies]

Friday July 30, 2021 9:04 am PDT by
Tesla CEO Elon Musk reportedly once demanded that he be made Apple CEO in a brief discussion of a potential acquisition with Apple's current CEO, Tim Cook. The claim comes in a new book titled "Power Play: Tesla, Elon Musk and the Bet of the Century," as reviewed by The Los Angeles Times. According to the book, during a 2016 phone call between Musk and Cook that touched on the possibility of ...
General Apps Messages

Android iMessage Competitor Puts Pressure on Apple

Friday July 30, 2021 3:15 am PDT by
Google and the three major U.S. carriers, including Verizon, AT&T, and T-Mobile, will all support a new communications protocol on Android smartphones starting in 2022, a move that puts pressure on Apple to adopt a new cross-platform messaging standard and may present a challenge to iMessage. Verizon recently announced that it is planning to adopt Messages by Google as its default messaging...
Apple watch series 5 new case material made of titanium 091019

Titanium Apple Watch Series 6 Models Currently Widely Unavailable

Sunday August 1, 2021 6:21 am PDT by
Models of the Apple Watch Series 6 with titanium cases part of the "Apple Watch Edition" collection is currently widely unavailable for pick-up in several of Apple's retail stores in the United States and is unavailable entirely for delivery in major markets. Noted by Bloomberg's Mark Gurman in the latest edition of his "Power On" newsletter, titanium models of the Apple Watch Series 6,...
ifixit iphone12 mini

Apple to Make Space for Larger Batteries in iPhones, iPads, and MacBooks By Adopting Slimmer Peripheral Chips

Monday August 2, 2021 2:12 am PDT by
For future iPhones, iPads, and MacBooks, Apple plans to use smaller internal components in an effort to increase the size of the device's battery, according to DigiTimes. Image Credit: iFixit Specifically, Apple plans to "significantly increase the adoption" of IPDs or integrated passive devices for the peripheral chips in its products. These news chips will be slimmer in size and allow for...
Flat 2021 MacBook Pro Mockup Feature

Unreleased Apple Macs and Apple Watches Listed in Eurasian Database Ahead of Fall Product Launches

Monday August 2, 2021 9:34 am PDT by
Apple is preparing for a slew of fall product launches according to new filings that showed up today in the Eurasian Economic Commission database. There are listings for new Mac and Apple Watch models, all of which have previously unknown model identifiers that indicate that they're upcoming devices. There are six new Apple Watch identifiers, including A2473, A2474, A2475, A2476, A2477, and...
a15 chip

iPhone 13 and Redesigned MacBook Pro Chip Production Hit With Gas Contamination

Friday July 30, 2021 5:44 am PDT by
The most important TSMC factory that manufactures Apple's chips destined for next-generation iPhone and Mac models has been hit by a gas contamination, according to Nikkei Asia. The factory, known as "Fab 18," is TSMC's most advanced chipmaking facility. TSMC is Apple's sole chip supplier, making all of the processors used in every Apple device with a custom silicon chip. Industry...
iPhone 13 Wi Fi 6E feature update

Wi-Fi 6E Explained: What It Could Mean for iPhone 13 and Beyond

Monday August 2, 2021 8:00 am PDT by
The iPhone 13 is widely expected to come with Wi-Fi 6E capabilities, and while it may seem rather nuanced to the average consumer, with only improved speeds and being "up to date" in the realm of Wi-Fi technology, it's actually a fairly significant improvement, laying the groundwork for much of what we know the future holds. To truly understand Wi-Fi 6E, MacRumors sat down for an exclusive...
youtube premium lite

YouTube Tests Cheaper 'Premium Lite' Subscription for Ad-Free Viewing

Monday August 2, 2021 3:22 am PDT by
YouTube is piloting a new cheaper subscription tier in Europe called "Premium Lite," which offers ad-free viewing minus YouTube Premium's other features. First spotted by a user on ResetEra and subsequently confirmed by Google, the "Lite" plan means users who aren't interested in offline downloads or background playback can still enjoy YouTube videos on web and mobile app without being...
iPhone 13 Always On Feature

iPhone 13 to Bring Over a Major Feature From the Apple Watch

Wednesday July 28, 2021 2:21 am PDT by
Apple's upcoming iPhone 13 lineup will feature an always-on display akin to the Apple Watch Series 5 and Series 6, according to recent reports. In his weekly Power On newsletter, Bloomberg journalist Mark Gurman, who often reveals accurate insights into Apple's plans, said that the iPhone 13 may feature an Apple Watch-inspired always-on mode. The Apple Watch Series 5 and Apple Watch...
COVID19 Digital Wallet Apple Wallet

Australian Government Now Offering COVID-19 Digital Vaccination Certificates for Apple Wallet

Monday August 2, 2021 12:04 am PDT by
The Australian government has introduced support for adding COVID-19 vaccination digital certificates to Apple Wallet via the Express Plus Medicare app on iOS. Image credit: Tap Down Under As spotted by Tap Down Under, users who have received two doses of either the AstraZeneca or Pfizer vaccine now have access to the digital certificate through their Medicare online account or via the Medica...