Over 200,000 People Subscribed to Apple News+ in First 48 Hours After Launch

Upwards of 200,000 iPhone, iPad, and Mac users signed up for an Apple News+ subscription following the service's March 25 launch, reports The New York Times.

The number comes from two unnamed sources who provided the figures to The New York Times and asked not to be named.

applenewsmymagazines
That's more than Texture, the service ‌Apple News‌+ was based on, had during its peak. Apple purchased Texture in 2018 and is shutting it down at the end of May now that ‌Apple News‌+ has launched.

‌Apple News‌+ provides access to more than 200 magazines as well as paywalled news from The Wall Street Journal, The Los Angeles Times, and a few other news publications.

Apple is going to be charging $9.99 per month for ‌Apple News‌+, but those who subscribed following the event have a 30-day free trial. There are still more than three weeks before customers will be charged, and many may be planning to cancel ahead of when the trial expires.

It's still not clear how popular ‌Apple News‌+ will be once that trial period runs out, but many magazines are hoping for the best. Pamela Wassserstein, CEO of New York Media, said that she felt ‌Apple News‌+ would allow New York magazine, The Cut, and Vulture to reach a "new audience" in an environment that "feels right."

Apple takes 50 percent of the subscription price from ‌Apple News‌+, and will be providing the rest to its publishing partners. Media companies will receive an amount based on the amount of time readers are devoting to their content.

This revenue split has been controversial and while many magazines have signed up because Texture worked in a similar way, Apple has been unable to woo major newspapers like The New York Times and The Washington Post.

Top Rated Comments

nojkepop Avatar
34 months ago
Subscribed to a trial.
Score: 46 Votes (Like | Disagree)
tgwaste Avatar
34 months ago
Thats cause its free.. Soon as my trial is up im out, its useless.
Score: 33 Votes (Like | Disagree)
ipedro Avatar
34 months ago
Clearly “a flop”. :rolleyes:

...
...
...

While it lacks the kind of polish I’d expect from Apple, the value is undeniable and it’s already become a part of my routine. Rather than browse for news on multiple sites, I pull up Apple News periodically and see what’s new from all my favourite sources in that one spot. The notifications on my Apple Watch are pretty great too.

I’ve also spent a lot time browsing through magazines like I would a paper mag, page by page, appreciating the graphic layout and even the ads (magazine advertising is truly an art form). I really think that Apple has a chance to revolutionize how we consume digital “print” publishing.

The app needs some work, however. Apple News+ feels bolted on, disconnected from the rest of the app. Certain important features are missing like saving a magazine article to read later like can be done in articles elsewhere in the app. There are also a bunch of bugs with downloaded magazines disappearing and not showing in “My Magazines” unless I actually start reading it.
Score: 23 Votes (Like | Disagree)
atikalz Avatar
34 months ago
For a free trial not really impressing. And from this userbase lets see how many will use it after the 30-day-trail for real money. My guess: Not many. This outdated product and the boring apple TV+ will be a fail for apple. At least granny Cook had some amazing fun at the press conference in his newsstand.
Score: 21 Votes (Like | Disagree)
tgwaste Avatar
34 months ago
How is access to 300 magazines for $10pm ‘useless’? It might not be well suited to you, but I can’t fathom how you consider it useless?
For the same reason I cut cable TV with 150 USELESS channels.
Score: 19 Votes (Like | Disagree)
ryanasimov Avatar
34 months ago
Just how many of those 200,000 choose to pay after the free trial ends is what actually counts, though. Apple is counting on a certain percentage to forget to cancel, so the number of paying customers won't be known for a while yet.
Score: 15 Votes (Like | Disagree)

Related Stories

studio buds family

Beats Studio Buds Debuting Today With Active Noise Cancellation, Stemless Design, and More for $150

Monday June 14, 2021 8:00 am PDT by
We've seen a lot of teasers about the Beats Studio Buds over the past month since they first showed up in Apple's beta software updates, and today they're finally official. The Beats Studio Buds are available to order today in red, white, and black ahead of a June 24 ship date, and they're priced at $149.99. The Studio Buds are the first Beats-branded earbuds to truly compete with AirPods...
airtag in hand

Apple Enhancing AirTags Anti-Stalking Measures With Android App and Shorter Sound Intervals

Thursday June 3, 2021 11:10 am PDT by
Apple is enhancing AirTags security to prevent stalking using the Bluetooth devices, Apple told CNET today. Apple is already sending out over-the-air updates to AirTags that will shorten the amount of time before an unknown AirTag alerts you if it is in your possession. At the current time, AirTags play a sound after three days of being away from their owner. After the update, AirTags will...
maxresdefault

Here's How Apple's New iPhone to iPhone Data Migration Feature Works in iOS 12.4

Tuesday July 23, 2019 1:20 pm PDT by
Apple this week released iOS 12.4, the newest version of iOS 12 available for iPhones and iPads. One of the new features in iOS 12.4 is an updated data migration option that uses device to device transfers rather than relying on iCloud. Apple didn't provide much information on the new data migration feature, so we thought we'd check it out in our latest YouTube video. Subscribe to the ...
youtube apple tv

YouTube Discontinuing 3rd-Generation Apple TV App, AirPlay Still Available

Wednesday February 3, 2021 3:09 pm PST by
YouTube is planning to stop supporting its YouTube app on the third-generation Apple TV models, where YouTube has long been available as a channel option. A 9to5Mac reader received a message about the upcoming app discontinuation, which is set to take place in March.Starting early March, the YouTube app will no longer be available on Apple TV (3rd generation). You can still watch YouTube on...
tmobilelogo

T-Mobile Data Breach Included Personal Information of Almost 50 Million Customers

Wednesday August 18, 2021 5:41 am PDT by
T-Mobile has issued a statement with further details about a cyberattack that the company confirmed earlier this week, confirming that the data breach included the personal information of almost 50 million current, former, and prospective customers. Late last week, T-Mobile confirmed that a forum post that purported to offer data from more than 100 million people was the result of a company...
airtag precision finding

AirTag Includes U1 Chip for 'Precision Finding' Feature

Tuesday April 20, 2021 12:11 pm PDT by
Apple's long-awaited AirTag was finally unveiled today, and as expected, the small circle-shaped accessories can be attached to items like wallets, keys, and more to allow them to be tracked in the Find My app. As was rumored ahead of release, each AirTag is equipped with a U1 chip, and on devices that also have U1 chips, there's a Precision Finding feature. U1 Ultra Wideband chips are...
m1 macbook air

Kuo: Mini-LED MacBook Air Coming in Mid-2022

Thursday July 22, 2021 7:48 pm PDT by
Apple will release a new version of the MacBook Air around the middle of 2022, Apple analyst Ming-Chi Kuo said today in note to investors seen by MacRumors. The upcoming MacBook Air will feature a 13.3-inch mini-LED display, which would make it the second Mac to gain mini-LED technology after the 2021 MacBook Pro, which is rumored to include a mini-LED display and is expected to launch later ...
Apple Films Tom Hanks Finch First Look

Apple Original Film 'Finch' Starring Tom Hanks to Premiere November 5

Thursday August 12, 2021 8:52 am PDT by
Apple today announced that the original film "Finch," starring Tom Hanks in its titular role, will premiere on Apple TV+ on Friday, November 5 and shared a first-look image from the film. The first look at "Finch," shared by Apple. The film, which is anticipated to be an awards season contender, revolves around a man, a robot (played by "Get Out" actor Caleb Landry Jones), and a dog that form ...
2016 macbook pro flexgate b

Apple Faces Another Class-Action MacBook Pro ‘Flexgate’ Lawsuit

Thursday August 20, 2020 6:43 am PDT by
Another class-action complaint has been lodged against Apple, which claims that the company was aware of a MacBook Pro design flaw that caused some devices to have backlight display issues (via Apple Insider). The so-called "flexgate" problem was present in some MacBook Pro models manufactured between 2016 and 2017. The problem appears as dark patches along the bottom of the MacBook Pro's...
macbook air m1 first benchmark

Apple Silicon M1 Chip in MacBook Air Outperforms High-End 16-Inch MacBook Pro

Wednesday November 11, 2020 4:43 pm PST by
Apple introduced the first MacBook Air, MacBook Pro, and Mac mini with M1 Apple Silicon chips yesterday, and as of today, the first benchmark of the new chip appears to be showing up on the Geekbench site. The M1 chip, which belongs to a MacBook Air with 8GB RAM, features a single-core score of 1687 and a multi-core score of 7433. According to the benchmark, the M1 has a 3.2GHz base...