Apple Shares Behind the Scenes Look at How New iPad Pro Videos Were Made

Apple today uploaded a new iPad Pro video called "A new way to go behind the scenes," which, as the title suggests, offers a behind the scenes look at some of the recent iPad Pro ads Apple has shared.

Apple's latest round of ads featured a series of tutorials and demonstrations on using the ‌iPad Pro‌ features, all of which were created using an ‌iPad Pro‌. There was some skepticism that the ‌iPad Pro‌ could be used to make the content, which appears to be why Apple has uploaded this video.


Each of the ads were filmed, edited, animated, and designed on the ‌iPad Pro‌. The Filmic Pro, app, for example, was used during the filming of the ads, though the iPad Pros were mounted using professional equipment.

Luma Fusion was used for editing purposes, Keynote was used for animation, and GarageBand was used for creating music.

The original videos were designed to offer up highlights on what can be done with an ‌iPad Pro‌, focusing on taking notes, going paperless by scanning documents, hosting a podcast, designing a space with the Measure app, and creating a presentation in Keynote.

Popular Stories

iPhone SE 4 Vertical Camera Feature

iPhone SE 4 Production Will Reportedly Begin Ramping Up in October

Tuesday July 23, 2024 2:00 pm PDT by
Following nearly two years of rumors about a fourth-generation iPhone SE, The Information today reported that Apple suppliers are finally planning to begin ramping up mass production of the device in October of this year. If accurate, that timeframe would mean that the next iPhone SE would not be announced alongside the iPhone 16 series in September, as expected. Instead, the report...
iPhone 17 Plus Feature

iPhone 17 Lineup Specs Detail Display Upgrade and New High-End Model

Monday July 22, 2024 4:33 am PDT by
Key details about the overall specifications of the iPhone 17 lineup have been shared by the leaker known as "Ice Universe," clarifying several important aspects of next year's devices. Reports in recent months have converged in agreement that Apple will discontinue the "Plus" iPhone model in 2025 while introducing an all-new iPhone 17 "Slim" model as an even more high-end option sitting...
Generic iPhone 17 Feature With Full Width Dynamic Island

Kuo: Ultra-Thin iPhone 17 to Feature A19 Chip, Single Rear Camera, Semi-Titanium Frame, and More

Wednesday July 24, 2024 9:06 am PDT by
Apple supply chain analyst Ming-Chi Kuo today shared alleged specifications for a new ultra-thin iPhone 17 model rumored to launch next year. Kuo expects the device to be equipped with a 6.6-inch display with a current-size Dynamic Island, a standard A19 chip rather than an A19 Pro chip, a single rear camera, and an Apple-designed 5G chip. He also expects the device to have a...
iPhone 16 Pro Sizes Feature

iPhone 16 Series Is Less Than Two Months Away: Everything We Know

Thursday July 25, 2024 5:43 am PDT by
Apple typically releases its new iPhone series around mid-September, which means we are about two months out from the launch of the iPhone 16. Like the iPhone 15 series, this year's lineup is expected to stick with four models – iPhone 16, iPhone 16 Plus, iPhone 16 Pro, and iPhone 16 Pro Max – although there are plenty of design differences and new features to take into account. To bring ...
icloud private relay outage

iCloud Private Relay Experiencing Outage

Thursday July 25, 2024 3:18 pm PDT by
Apple’s iCloud Private Relay service is down for some users, according to Apple’s System Status page. Apple says that the iCloud Private Relay service may be slow or unavailable. The outage started at 2:34 p.m. Eastern Time, but it does not appear to be affecting all iCloud users. Some impacted users are unable to browse the web without turning iCloud Private Relay off, while others are...

Top Rated Comments

keysofanxiety Avatar
72 months ago
There will be many here who will scoff "until this can do xxx it can't be a desktop replacement", and for certain tasks, this is certainly true. But ultimately you could have all the paraphernalia you could ever wish for and you'll still be hopeless if you don't know how to utilise what you have.

You can have the best photography equipment but somebody can take a better picture on an iPhone. You could have all the music gear in the world but your mix and tones would still sound terrible if you don't know what you're doing.

I really love this advert because ultimately, it holds true for one of the oldest sayings:

Score: 10 Votes (Like | Disagree)
dannyyankou Avatar
72 months ago
I think this is how it was done

Score: 9 Votes (Like | Disagree)
CE3 Avatar
72 months ago
The apps are 'intuadiv', versidul' and 'colaboradiv'. Jesus, American pronunciations just grate!
No more grating than a comment complaining about something so trivial ;)
Score: 4 Votes (Like | Disagree)
Suttree Avatar
72 months ago
All that could have been done on a beautiful Samsung tablet or a Windows PC for $300—that can also run Overwatch.
Score: 3 Votes (Like | Disagree)
e1me5 Avatar
72 months ago
Too sad that apple uses LumaFusion to edit on the iPad and not iMovie. Its even sadder that they didn't yet ported FCPX to iOS. If LF can do it, why not FCPX?
Score: 2 Votes (Like | Disagree)
kruegdude Avatar
72 months ago
Look what a great computer the iPad Pro is!
- Said nobody ever.
It’s kind of an awkward sentence structure so you’re probably right.
Score: 2 Votes (Like | Disagree)