Hulu Drops Price of Ad-Supported Service to $5.99/Month, but Raises Live TV Price

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Hulu today announced a revised pricing structure, which will see it cutting the cost of its base streaming tier just days after Netflix announced a price hike.

Hulu's base service, which offers access to more than 85,000 episodes of on-demand television and thousands of movies, is now priced at $5.99 per month, down from $7.99 per month. Hulu's base tier is ad supported, so subscribers do need to watch a limited number of ads.

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Hulu's ad-free plan continues to offer the same content at the same price, $11.99, with no pricing cuts enacted for that plan.

The Hulu+ Live TV service is getting more expensive with Hulu now charging $44.99 per month, up from $39.99 per month. Hulu Live TV is Hulu's live television service, offering the same on-demand content along with access to 60 live sports, news, and entertainment channels.

The new pricing changes will go into effect on February 26 for new subscribers, while existing subscribers will see the pricing changes enabled in the subsequent billing cycle after February 26.

Earlier this month, Hulu rival Netflix announced that its "Basic" tier for SD streaming will be priced at $9, up from $8, while its "Standard" HD tier will rise in price from $11 to $13 per month.

Netflix's "Premium" tier, which allows subscribers to access 4K video, will go up from $14 per month to $16 per month. Netflix's pricing changes went into effect on January 15 for new subscribers, while existing subscribers will see price increases over the next three months.

Tag: Hulu

Top Rated Comments

Unity451 Avatar
24 months ago
Remember back when we were all saving money by cutting the cord... yeah, me either.
Score: 11 Votes (Like | Disagree)
mariusignorello Avatar
24 months ago
Meanwhile I paid $12 for an entire year of Hulu on Black Friday.
Score: 7 Votes (Like | Disagree)
JGIGS Avatar
24 months ago
Netflix pricing and Hulu pricing going up up up! Time to glue that cable back together.
Score: 4 Votes (Like | Disagree)
acorntoy Avatar
24 months ago

Still for the limited movies and TV shows they charge to much for no ads. It should be 8 to 9.99 per month since they do not have all channels or full series shows. Hulu is loosing its way on offerings and it’s owned by all these studios who do not even give them the programming to offer. I cancelled this last week as you can stream off your cable provider on demand for free or watch online for free through other authorized services.

I agree on the movies, but the TV show offering is far and above anything I can find on demand (and I have access to Spectrum/Xfinity/ and Sling on demand) and they usually offer the newest season or the last newest season of tv shows. I guess it just comes down to what kind of tv shows you watch, I freakin love Hulu though.
Score: 3 Votes (Like | Disagree)
redbeard331 Avatar
24 months ago
Soon all these streaming tv options will be as much as cable!
Score: 3 Votes (Like | Disagree)
MrGuder Avatar
24 months ago
These live streaming services will soon be as expensive as cable. I called my cable company Comcast and got my bill down a lot because I was no longer in a contract and they offered me a 1 yr promotion no contract for a low price. Better than streaming as I get way more channels with cable than I’d ever get from streaming and price works out to be better with cable.
Score: 3 Votes (Like | Disagree)

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