Apple is considering creating a lower-cost Apple TV dongle that's similar to the Amazon Fire Stick or the Google Chromecast, reports The Information.
Apple has held discussions about introducing such a product, which would be priced lower than the Apple TV and would be able to be plugged into the back of a television set.
The company is said to be contemplating such a hardware device to promote an upcoming streaming service that's in the works. A lower-cost Apple TV dongle would make the service, which will be available only on Apple devices, more accessible to potential buyers.
Right now, Apple's only television product is the Apple TV, priced at $179 for the Apple TV 4K and $149 for the non-4K version. Current TV dongles from Amazon and Google are priced much lower, at $25 to $35.
Rumors have suggested Apple is planning to roll out a streaming service next year, perhaps as early as March, and it is set to launch in more than 100 countries in 2019.
Apple may offer the streaming service on a standalone basis, or bundle it up with Apple Music and an Apple News subscription that includes Texture, the magazine service that it purchased.
Original television content created by Apple could be made available for free to iPhone, iPad, and Apple TV users through the TV app. Apple is also negotiating deals to provide access to subscription channels like HBO and STARZ.
For its streaming service, Apple has more than a dozen original television shows in the works, and it has inked deals with production companies for movies. A full list of all of the projects Apple has in the works right now can be found in our Apple TV roundup.
The iPhone 17 Pro and iPhone 17 Pro Max are three months away, and there are plenty of rumors about the devices.
Below, we recap key changes rumored for the iPhone 17 Pro models as of June 2025:Aluminum frame: iPhone 17 Pro models are rumored to have an aluminum frame, whereas the iPhone 15 Pro and iPhone 16 Pro models have a titanium frame, and the iPhone X through iPhone 14 Pro have a...
iPadOS 26 allows iPads to function much more like Macs, with a new app windowing system, a swipe-down menu bar at the top of the screen, and more. However, Apple has stopped short of allowing iPads to run macOS, and it has now explained why.
In an interview this week with Swiss tech journalist Rafael Zeier, Apple's software engineering chief Craig Federighi said that iPadOS 26's new Mac-like ...
Thursday June 12, 2025 8:58 am PDT by Tim Hardwick
Apple's iPhone development roadmap runs several years into the future and the company is continually working with suppliers on several successive iPhone models simultaneously, which is why we often get rumored features months ahead of launch. The iPhone 17 series is no different, and we already have a good idea of what to expect from Apple's 2025 smartphone lineup.
If you skipped the iPhone...
Alongside WWDC this week, Logitech announced notable new accessories for the iPad and Apple Vision Pro.
The Logitech Muse is a spatially-tracked stylus developed for use with the Apple Vision Pro. Introduced during the WWDC 2025 keynote address, Muse is intended to support the next generation of spatial computing workflows enabled by visionOS 26. The device incorporates six degrees of...
Thursday June 12, 2025 4:53 am PDT by Tim Hardwick
With iOS 26, Apple has introduced some major changes to the iPhone experience, headlined by the new Liquid Glass redesign that's available across all compatible devices. However, several of the update's features are exclusive to iPhone 15 Pro and iPhone 16 models, since they rely on Apple Intelligence.
The following features are powered by on-device large language models and machine...
Apple this week announced that iPhone users will soon be able to watch videos right on the CarPlay screen in supported vehicles.
iPhone users will be able to wirelessly stream videos to the CarPlay screen using AirPlay, according to Apple. For safety reasons, video playback will only be available when the vehicle is parked, to prevent distracted driving. The connected iPhone will be able to...
Wednesday June 11, 2025 4:22 pm PDT by Juli Clover
iOS 26 features a whole new design material that Apple calls Liquid Glass, with a focus on transparency that lets the content on your display shine through the controls. If you're not a fan of the look, or are having trouble with readability, there is a step that you can take to make things more opaque without entirely losing out on the new look.
Apple has multiple Accessibility options that ...
Apple today provided developers with a revised version of the first iOS 26 beta for testing purposes. The update is only available for the iPhone 15 and iPhone 16 models, so if you're running iOS 26 on an iPhone 14 or earlier, you won't see the revised beta.
Registered developers can download the new beta software through the Settings app on each device.
The revised beta addresses an...
Thursday June 12, 2025 10:14 am PDT by Joe Rossignol
Apple today added Mac Studio models with M4 Max and M3 Ultra chips to its online certified refurbished store in the United States, Canada, Japan, Singapore, and many European countries, for the first time since they were released in March.
As usual for refurbished Macs, prices are discounted by approximately 15% compared to the equivalent new models on Apple's online store. Note that Apple's ...
Apple is considering creating a lower-cost Apple TV dongle that's similar to the Amazon Fire Stick or the Google Chromecast, reports The Information ('https://www.theinformation.com/articles/apple-considered-new-connected-tv-dongle').
Apple has held discussions about introducing such a product, which would be priced lower than the Apple TV and would be able to be plugged into the back of a television set.
The company is said to be contemplating such a hardware device to promote an upcoming streaming service that's in the works. A lower-cost Apple TV dongle would make the service, which will be available only on Apple devices, more accessible to potential buyers.
Right now, Apple's only television product is the Apple TV, priced at $179 for the Apple TV 4K and $149 for the non-4K version. Current TV dongles from Amazon ('https://www.amazon.com/Amazon-Fire-TV-Stick-With-Alexa-Voice-Remote-Streaming-Media-Player/dp/B00ZV9RDKK') and Google ('https://store.google.com/us/product/chromecast?hl=en-US') are priced much lower, at $25 to $35.
Rumors have suggested Apple is planning to roll out a streaming service next year, perhaps as early as March ('https://www.macrumors.com/2018/03/26/apple-tv-movie-programming-launch-march-2019/'), and it is set to launch ('https://www.macrumors.com/2018/10/23/apple-tv-service-coming-in-2019-100-countries/') in more than 100 countries in 2019.
Apple may offer the streaming service on a standalone basis, or bundle it up ('https://www.macrumors.com/2018/06/27/apple-streaming-service-bundle-tv-music-news/') with Apple Music and an Apple News subscription that includes Texture, the magazine service that it purchased.
Original television content created by Apple could be made available for free to iPhone, iPad, and Apple TV users through the TV app ('https://www.macrumors.com/2018/10/10/apple-tv-content-free-apple-device-owners/'). Apple is also negotiating deals to provide access to subscription channels like HBO and STARZ.
For its streaming service, Apple has more than a dozen original television shows in the works, and it has inked deals with production companies for movies. A full list of all of the projects Apple has in the works right now can be found in our Apple TV roundup ('https://www.macrumors.com/roundup/apple-tv/#original_content_efforts').
Article Link: Apple Considering Low Cost Apple TV Dongle to Provide Wider Access to Upcoming Streaming Service ('https://www.macrumors.com/2018/11/21/apple-tv-dongle-possible/')
[doublepost=1542835957][/doublepost]New dongle £109...next years AppleTV 5 - £499
This is a mistake. The ATV 4 and ATV 4K are worth every penny. At first I was underwhelmed with my ATV 4 but I know use it more than my PS4. It is fast, consumes just 5W and I get my full internet bandwidth over 5 GHz ac. The quality of Netflix is superb on it.
A cheap dongle like the Chromecast doesn’t belong in Apple’s lineup. They should stick to making premium products. Leave budget to everyone else.
I love the fact that the Apple TV has wired ethernet, too. I like being able to plug it directly into my network and not have potential interference affect it when I'm watching stuff. Stuff like Chromecast and FireTV don't have that; you MUST use WiFi.
('https://www.macrumors.com/2018/11/21/apple-tv-dongle-possible/')
