Micro Center retail stores are offering an impressive $200 off new MacBook Air models, including custom configurations, starting today. This is by far the best deal we've seen on the new MacBook Air just released this Wednesday.
A new base model MacBook Air with a 1.6GHz dual-core Intel Core i5 processor, 8GB of RAM, 128GB of SSD storage, and Intel UHD Graphics 617 is available for $999, down from Apple's regular price of $1,199. An upgraded model with 256GB of storage is available for $1,199, down from $1,399 regularly.
Micro Center says the deal is available at its retail stores only and not online, although an order can also be reserved online for in-store pickup. The official Apple Authorized Reseller has 25 locations across the United States, many of which appear to be open on Friday, Saturday, and Sunday.
Micro Center says the deal is limited to one per household, and supplies are likely extremely limited, so we recommend calling ahead if you are planning on visiting one of their stores. There's no indication when the sale ends, so act fast.
Apple's next-generation iPhone 17 Pro and iPhone 17 Pro Max are just over two months away, and there are plenty of rumors about the devices.
Below, we recap key changes rumored for the iPhone 17 Pro models.
Latest Rumors
These rumors surfaced in June and July:Apple logo repositioned: Apple's logo may have a lower position on the back of the iPhone 17 Pro models, compared to previous...
Apple should unveil the iPhone 17 series in September, and there might be one bigger difference between the Pro and Pro Max models this year.
As always, the Pro Max model will be larger than the Pro model:iPhone 17 Pro: 6.3-inch display
iPhone 17 Pro Max: 6.9-inch displayGiven the Pro Max is physically larger than the Pro, it has more internal space, allowing for a larger battery and...
In 2020, Apple added a digital car key feature to its Wallet app, allowing users to lock, unlock, and start a compatible vehicle with an iPhone or Apple Watch. The feature is currently offered by select automakers, including Audi, BMW, Hyundai, Kia, Genesis, Mercedes-Benz, Volvo, and a handful of others, and it is set to expand further.
Apple has a web page with a list of vehicle models that ...
The calendar has turned to July, meaning that 2025 is now more than half over. And while the summer months are often quiet for Apple, the company still has more than a dozen products coming later this year, according to rumors.
Below, we have outlined at least 15 new Apple products that are expected to launch later this year, along with key rumored features for each.
iPhone 17 Series
iPho...
Apple is continuing to refine and update iOS 26, and beta three features smaller changes than we saw in beta 2, plus further tweaks to the Liquid Glass design. Apple is gearing up for the next phase of beta testing, and the company has promised that a public beta is set to come out in July.
Transparency
In some apps like Apple Music, Podcasts, and the App Store, Apple has toned down the...
Since the iPhone X in 2017, all of Apple's highest-end iPhone models have featured either stainless steel or titanium frames, but it has now been rumored that this design decision will be coming to an end with the iPhone 17 Pro models later this year.
In a post on Chinese social media platform Weibo today, the account Instant Digital said that the iPhone 17 Pro models will have an aluminum...
New renders today provide the best look yet relocated Apple logo and redesigned MagSafe magnet array of the iPhone 17 Pro and iPhone 17 Pro Max.
Image via Majin Bu.
Several of the design changes coming to the iPhone 17 Pro model have been rumored for some time, such as the elongated camera bump that spans the full width of the device, with the LiDAR Scanner and flash moving to the right side.
...
Amazon is soon to be back with its annual summertime Prime Day event, lasting for four days from July 8-11, the longest Prime Day yet. As it does every year, Prime Day offers shoppers a huge selection of deals across Amazon's storefront, and there are already many deals you can get on sale ahead of the event.
Note: MacRumors is an affiliate partner with Amazon. When you click a link and make a ...
Apple's position as the dominant force in the global true wireless stereo (TWS) earbud market is expected to continue through 2025, according to Counterpoint Research.
The forecast outlines a 3% year-over-year increase in global TWS unit shipments for 2025, signaling a transition from rapid growth to a more mature phase for the category. While Apple is set to remain the leading brand by...
Last I read was retailers don't earn any money on Apple devices. What they earn money on is the accessories people also buy when they buy one of the Apple devices.
Which feeds further into my point.
Price anchor high so sale prices can be immediately offered to get people buying units and, to your point, accessories.
Apple is a straight up nickel and dime operation these days. Dongles, accessories, cases...remove included things and make people buy them standalone now.
Maybe this is why the retail prices keep going up and up.. Apple perhaps just wants to price anchor higher so that retailers can offer "SALE!" prices straight away
Finally MacRumors is actually reporting on MicroCenter, which I’ve been urging for years. They have excellent prices and customer service.
This is not the first time, I remember them having an article about deals on the iMac Pro just after Apple released them, $1000 off. (IIRC)
You can find the link down below.
iMac Pro is $1,000 Off at Micro Center Stores, Now $3,999 While Supplies Last ('https://www.macrumors.com/2018/01/13/imac-pro-3999-at-micro-center-stores/')
Biggest design overhaul since iOS 7 with Liquid Glass, plus new Apple Intelligence features and improvements to Messages, Phone, Safari, Shortcuts, and more. Developer beta available now ahead of public beta in July.