Micro Center retail stores are offering an impressive $200 off new MacBook Air models, including custom configurations, starting today. This is by far the best deal we've seen on the new MacBook Air just released this Wednesday.
A new base model MacBook Air with a 1.6GHz dual-core Intel Core i5 processor, 8GB of RAM, 128GB of SSD storage, and Intel UHD Graphics 617 is available for $999, down from Apple's regular price of $1,199. An upgraded model with 256GB of storage is available for $1,199, down from $1,399 regularly.
Micro Center says the deal is available at its retail stores only and not online, although an order can also be reserved online for in-store pickup. The official Apple Authorized Reseller has 25 locations across the United States, many of which appear to be open on Friday, Saturday, and Sunday.
Micro Center says the deal is limited to one per household, and supplies are likely extremely limited, so we recommend calling ahead if you are planning on visiting one of their stores. There's no indication when the sale ends, so act fast.
Last I read was retailers don't earn any money on Apple devices. What they earn money on is the accessories people also buy when they buy one of the Apple devices.
Which feeds further into my point.
Price anchor high so sale prices can be immediately offered to get people buying units and, to your point, accessories.
Apple is a straight up nickel and dime operation these days. Dongles, accessories, cases...remove included things and make people buy them standalone now.
Maybe this is why the retail prices keep going up and up.. Apple perhaps just wants to price anchor higher so that retailers can offer "SALE!" prices straight away
Finally MacRumors is actually reporting on MicroCenter, which I’ve been urging for years. They have excellent prices and customer service.
This is not the first time, I remember them having an article about deals on the iMac Pro just after Apple released them, $1000 off. (IIRC)
You can find the link down below.
iMac Pro is $1,000 Off at Micro Center Stores, Now $3,999 While Supplies Last ('https://www.macrumors.com/2018/01/13/imac-pro-3999-at-micro-center-stores/')
Wednesday April 17, 2024 9:58 am PDT by Juli Clover
Game emulator apps have come and gone since Apple announced App Store support for them on April 5, but now popular game emulator Delta from developer Riley Testut is available for download. Testut is known as the developer behind GBA4iOS, an open-source emulator that was available for a brief time more than a decade ago. GBA4iOS led to Delta, an emulator that has been available outside of...
Tuesday April 16, 2024 11:33 am PDT by Joe Rossignol
The first approved Nintendo Entertainment System (NES) emulator for the iPhone and iPad was made available on the App Store today following Apple's rule change. The emulator is called Bimmy, and it was developed by Tom Salvo. On the App Store, Bimmy is described as a tool for testing and playing public domain/"homebrew" games created for the NES, but the app allows you to load ROMs for any...
Tuesday April 16, 2024 6:54 am PDT by Tim Hardwick
Last September, Apple's iPhone 15 Pro models debuted with a new customizable Action button, offering faster access to a handful of functions, as well as the ability to assign Shortcuts. Apple is poised to include the feature on all upcoming iPhone 16 models, so we asked iPhone 15 Pro users what their experience has been with the additional button so far. The Action button replaces the switch ...
Wednesday April 17, 2024 12:19 pm PDT by Juli Clover
A decade ago, developer Riley Testut released the GBA4iOS emulator for iOS, and since it was against the rules at the time, Apple put a stop to downloads. Emulators have been a violation of the App Store rules for years, but that changed on April 5 when Apple suddenly reversed course and said that it was allowing retro game emulators on the App Store. Subscribe to the MacRumors YouTube channel ...
iOS 18 is expected to be the "biggest" update in the iPhone's history. Below, we recap rumored features and changes for the iPhone. iOS 18 is rumored to include new generative AI features for Siri and many apps, and Apple plans to add RCS support to the Messages app for an improved texting experience between iPhones and Android devices. The update is also expected to introduce a more...
Top Rated Comments
Price anchor high so sale prices can be immediately offered to get people buying units and, to your point, accessories.
Apple is a straight up nickel and dime operation these days.
Dongles, accessories, cases...remove included things and make people buy them standalone now.
Bean Counter Tim at his best
Apple perhaps just wants to price anchor higher so that retailers can offer "SALE!" prices straight away
You can find the link down below.
iMac Pro is $1,000 Off at Micro Center Stores, Now $3,999 While Supplies Last ('https://www.macrumors.com/2018/01/13/imac-pro-3999-at-micro-center-stores/')