Instagram is testing a new feature that allows users to tag friends in videos (via TechCrunch). The option uses the same icon that users normally tap at the bottom left of tagged photos, but instead of overlaying the content with tagged names, the button links to a separate page listing all the people tagged in the video.

The new page, titled "People in this Video", also lists users that the original poster wants to notify of the shared content. As it stands, the videos don't copy over to the tagged users' profiles like tagged photos do, but that could change if Instagram opts to roll out the feature globally in future.

instagram video tagging

Video tagging in Instagram (via TechCrunch)

Video tagging only appears in the mobile app right now, so it won't show up for anyone using the web version of the social media platform. Instagram also confirmed that the feature is currently only available to a "small percentage" of users who specifically opted in to test video tagging.

Photo tagging has been possible on Instagram since 2013, with the feature having since been extended to support additional usage scenarios, such as product tagging and tagging friends in Stories. Video sharing was introduced later the same year, but the ability to tag people in them has been missing thus far.

TechCrunch notes that the introduction of video tagging could drive additional engagement on the platform and usher in a spate of "shoppable videos" that could enable users with a large following to share videos promoting their favorite products, places, and brands more easily.

Top Rated Comments

Aluminum213 Avatar
66 months ago
Finally
Score: 1 Votes (Like | Disagree)

Popular Stories

iPhone 16 Mock Header With Dynamic Island

Skipping the iPhone 15 Pro? Here's What's Rumored for iPhone 16 Pro

Friday September 22, 2023 9:29 am PDT by
Are you skipping the iPhone 15 Pro and waiting another year to upgrade? If so, we already have some iPhone 16 Pro rumors for you. Below, we recap new features rumored for the iPhone 16 Pro models so far:Larger displays: The iPhone 16 Pro and iPhone 16 Pro Max will be equipped with larger 6.3-inch and 6.9-inch displays, respectively, according to Ross Young, CEO of Display Supply Chain...
Apple WWDC23 macOS Sonoma hero

macOS Sonoma Launching This Week With These New Features

Sunday September 24, 2023 12:45 pm PDT by
Apple previously announced that macOS Sonoma will be released this Tuesday, September 26. The free software update includes many new features and changes for the Mac, including the five that we have highlighted below. In addition to these five features, we have shared the full release notes for macOS Sonoma below for a complete overview of everything new. Desktop Widgets macOS Sonoma...
Apple Watch Ultra 2 double tap gesture 230912

watchOS 10.1 to Enable Apple Watch's New 'Double Tap' Gesture

Thursday September 21, 2023 12:52 pm PDT by
The new Double Tap gesture for the Apple Watch Series 9 and the Apple Watch Ultra 2 will be enabled starting with watchOS 10.1, according to Marques Brownlee, host of the popular tech-focused YouTube channel MKBHD. The first beta of watchOS 10.1 will likely be available by next week, and Apple announced that the software update will be released next month. Brownlee shared his impressions...