Microsoft Takes on Apple's Entry-Level iPad With 10-inch 'Surface Go' Starting at $399

Microsoft yesterday unveiled the 10-inch Surface Go, the company's smallest and lightest tablet computer to date. Priced at $399, the device is aimed at the same $500-and-under market as Apple's 9.7-inch iPad, which starts at $329.

Looks-wise, the Go is basically a smaller version of the $799 Surface Pro, including the integrated kickstand and a front-facing camera above the 1800 x 1200 resolution IPS touchscreen display.

surface go
On the right side of the Go is a magnetic Surface Connector port for charging and connecting to a desktop dock, one USB-C port, and a headphone jack, with a microSD card slot located underneath the hinge.

Inside, the Go features a fanless Kaby Lake dual-core Intel Pentium Gold processor, 4GB or 8GB RAM, and 64GB or 128GB solid-state storage. Microsoft claims the Go has up to 9 hours of battery life.

Weighing in at 1.15lbs, the Go is slightly heavier than Apple's iPad. Like the Surface Pro, the Go supports the $99 Surface Pen (Apple added Apple Pencil support to its $329 iPad in March) and optional keyboard cover, which starts at $99 in black, with four color options costing $129. The optional Surface Mobile Mouse costs $35.


Off the shelf, Surface Go devices will run Windows 10 in "S mode", a streamlined version of Microsoft's desktop OS that only runs verified apps downloaded from the Windows Store, although customers can switch to the regular version of Windows 10 at no additional cost. For business customers, Microsoft is also offering a Surface Go with Windows 10 Pro installed for $449.

The $399 Surface Go ships August 2 in the U.S. and two dozen other markets, with Wi-Fi versions available initially and LTE versions to come later in the year.

Related Roundup: iPad
Buyer's Guide: iPad (Caution)
Related Forum: iPad

Top Rated Comments

the-msa Avatar
55 months ago
Windows S is going to hamstring this, given that you can only run apps from the windows app store.
no hamstring since you can upgrade to regular windows for free.
Score: 31 Votes (Like | Disagree)
sracer Avatar
55 months ago
Who is this for?
Those who want to experience the pain of Windows 10 in a more portable and affordable form-factor. :p
Score: 20 Votes (Like | Disagree)
flyinmac Avatar
55 months ago
Nice looking package with decent specs and options for the price point.
Score: 19 Votes (Like | Disagree)
architect1337 Avatar
55 months ago
There is such a lot of misinformation out there. If you are going to compare to Apple products, at least be fair. Windows 10 S means you can only install apps from the Microsoft store. It does run full Windows 10 home. You can upgrade, one way, to Windows 10 Home (Full) and install apps from anywhere. Most people, who just want to use the standard apps (Mail, Calendat, web etc) will find Windows 10 S more secure (which it is) compared to unrestricted. This is similar to Mac's Gatekeeper where you can set up a Mac to only install from App Store. An advantage of Gatekeeper is that you can turn this on. The downside is you can't get a Mac for $400 so with iOs, there is only the store.

Apart from that - it all depends if you want to use Windows or iOS. To me - the specs seem reasonable. You are not going to be gaming but you'll be able to use it as a good educational product if you want. I think it's a serious contender to the iPad if Windows is your thing. The only downside is it's too expensive once you add a keyboard (which you'll probably need) - wheras for an iPad, you can easily get away with not having one.
Score: 16 Votes (Like | Disagree)
farewelwilliams Avatar
55 months ago
no thanks. i'll wait until Microsoft figures out how to do Windows Updates properly.
Score: 15 Votes (Like | Disagree)
jayducharme Avatar
55 months ago
I’m sure it will provide the same delightful user experience for which MS is famous.
Score: 15 Votes (Like | Disagree)

Popular Stories

apple watch ultra hammer test

YouTuber Tests Apple Watch Ultra Durability With a Hammer: Table Breaks Before the Watch

Sunday September 25, 2022 2:27 pm PDT by
A YouTuber has put Apple's claims for the durability of the Apple Watch Ultra to the test by putting it up against a drop test, a jar of nails, and repeated hits with a hammer to test the sapphire crystal protecting the display. TechRax, a channel popular for testing the durability of products, first tested the Apple Watch Ultra by dropping it from around four feet high. The Apple Watch...
tim cook spring loaded event

Six Major Products to Expect From Apple in 2023

Sunday September 25, 2022 10:57 am PDT by
As we approach the end of a busy product release season for Apple with only new iPads and Macs left to be announced over the next month or so, we're also setting our sights on 2023. Apple is rumored to have several major products in the pipeline for next year, including new Macs, a new HomePod, a VR/AR headset, and so much more. Other than new iPhones and Apple Watches, which are expected...
Tim Cook Apple Event

Gurman: New iPads and Macs May Be Announced Through Press Releases, No October Event

Sunday September 25, 2022 6:50 am PDT by
Apple may decide to release its remaining products for 2022, which include updated iPad Pro, Mac mini, and 14-inch and 16-inch MacBook Pro models, through press releases on its website rather than a digital event, according to Bloomberg's Mark Gurman. In his latest Power On newsletter, Gurman said that Apple is currently "likely to release its remaining 2022 products via press releases,...
AirPods Max 2022 Colors

Ten Things AirPods Pro 2 Tell Us About AirPods Max 2

Saturday September 24, 2022 1:00 am PDT by
Upon the release of the second-generation AirPods Pro, the AirPods Max became the oldest current-generation AirPods product still in Apple's lineup. Introducing several new features like Adaptive Transparency and the H2 chip, the second-generation AirPods Pro may provide some of the best indications yet of what to expect from the second-generation AirPods Max. Almost two years later, rumors...
iPhone 14 Pro Sports Scores Dynamic Island

iPhone 14 Pro Features Live Sports Scores in Dynamic Island on iOS 16.1

Monday September 26, 2022 7:52 am PDT by
Earlier this month, Apple announced that iOS 16.1 will enable a new Live Activities feature that allows iPhone users to stay on top of things that are happening in real time, such as a sports game or a food delivery order, right from the Lock Screen. On the iPhone 14 Pro and Pro Max, Live Activities also integrate with the Dynamic Island. Premier League match in Dynamic Island via Paul Bradford ...
General iOS 16 Feature Yellow

Some iOS 16 Users Continue to Face Unaddressed Bugs and Battery Drain Two Weeks After Launch

Monday September 26, 2022 7:34 am PDT by
Today marks exactly two weeks since Apple released iOS 16 to the public. Besides the personalized Lock Screen, major changes in Messages, and new features in Maps, the update has also seen its fair share of bugs, performance problems, battery drain, and more. After major iOS updates, it's normal for some users to report having issues with the new update, but such reports usually subside in...
iPhone 14 Pros in Hand Black Background Feature

Verizon iPhone 14 Pro Customers Reporting Cellular Connection Issues

Monday September 26, 2022 6:23 am PDT by
iPhone 14 Pro customers on the Verizon network in the U.S. are reporting issues with slow and unreliable 5G cellular connections and calls randomly dropping. Several threads on Reddit (1,2,3) and the MacRumors forums chronicle issues faced by Verizon customers and Apple's latest iPhone. According to user reports, signal strength on the iPhone 14 Pro is unreliable and weak, while other...
iphone 14 pro max deep purple

iPhone 15 'Ultra' Could Replace Pro Max Model Next Year

Sunday September 25, 2022 7:02 am PDT by
Apple is gearing up to possibly replace its "Pro Max" iPhone with an all-new "Ultra" iPhone 15 model next year, reliable Bloomberg journalist Mark Gurman said today. Writing in his latest Power On newsletter, Gurman said that for the iPhone 15, Apple is planning a revamped design alongside USB-C and a potential name change. Apple could replace its "Pro Max" branding, which it started to use...
apple watch ultra deuglify 1

Apple Watch Ultra User Mods Titanium Casing to 'Deuglify' Design

Tuesday September 27, 2022 8:05 am PDT by
An Apple Watch Ultra user has modified their new device's casing to add a brushed finish and remove the orange color of the Action Button in an effort to make it more visually appealing. The Apple Watch Ultra offers the first complete redesign of the Apple Watch since the product line's announcement in 2014, and while the design has been met with praise from many users, some have criticized...