Mac Shipments Remain Steady in Q1 2018 Amid Continuing Worldwide PC Decline

Amid a continuing decline in worldwide PC shipments, Apple's Mac sales have remained steady in the first quarter of 2018, according to new PC shipping estimates shared this afternoon by Gartner.

Apple shipped an estimated 4.26 million Macs during the first quarter of 2018, up from 4.2 million Macs in the year-ago quarter, marking 1.5 percent growth.

Apple's market share for the quarter comes in at 6.9 percent, up from 6.7 percent in Q1 2017. Apple was ranked as the number four PC vendor worldwide during the quarter, coming in after HP, Lenovo, and Dell, and ahead of Asus and Acer. Apple was ranked the number five vendor during the same quarter last year, but this year, it surpassed Asus.

gartner 1Q18 global

Gartner's Preliminary Worldwide PC Vendor Unit Shipment Estimates for 1Q18 (Thousands of Units)

Most vendors saw shipments remain steady during the quarter. HP, the number one worldwide PC vendor, shipped 12.9 million PCs during the quarter for 20.8 percent market share, while Lenovo, a close competitor, shipped 12.4 million for 20 percent market share. Dell came in third with 9.9 million shipments and 16 percent market share, while Asus and Acer brought up the rear with 3.9 and 3.8 million shipments, respectively.

The overall worldwide PC market, however, declined 1.4 percent year over year. In total, there were an estimated 61.7 million PC shipments during the quarter, down from 62.6 million in the year-ago quarter and the 14th consecutive quarter of decline.

Apple saw less growth in the United States. During Q1 2018, Apple shipped an estimated 1.49 million Macs, a 0.5 percent increase from the 1.48 million Macs it shipped in the year-ago quarter. Apple was also ranked the number four PC vendor in the U.S., trailing behind Dell, HP, and Lenovo.

gartner 1Q18 us

Gartner's Preliminary U.S. Vendor Unit Shipment Estimates for 1Q18 (Thousands of Units)

Dell was the top U.S. PC vendor 3.44 million shipments, while HP shipped 3.35 million machines and Lenovo shipped 1.63 million. The overall PC market in the U.S. saw a 2.9 percent decline compared to Q1 2017.

gartner 1Q18 trend

Apple's Market Share Trend: 1Q06–1Q18 (Gartner)

IDC also released its own shipment estimates this afternoon, and as is often the case, IDC's shipping estimates are quite a bit different from Gartner's. IDC and Gartner's data often varies due to the different ways each firm makes its shipment calculations.

The IDC numbers suggest overall worldwide PC shipments remained flat, with 60.38 million PCs shipped during Q1 2018, down just slightly from 60.39 million in the year-ago quarter.

IDC says Apple was the number five worldwide PC vendor with just 4 million Macs shipped, a 4.8 percent decline from the 4.2 million shipped in the year-ago quarter. While Gartner ranks Apple above Acer, IDC does not.

It's important to note that data from Gartner and IDC is preliminary and the numbers can shift, sometimes dramatically and sometimes less so. Last year, for example, Gartner estimated shipments of 4.217 million Macs in Q1 2017, while the actual number was 4.199 million.

It's been several months since Apple last refreshed the bulk of its Mac lineup, with the exception of the iMac Pro, so it's not surprising to see little growth in shipments. Apple is expected to introduce refreshed MacBook, MacBook Pro, and iMac models at some point this year, perhaps at the Worldwide Developers Conference in June.

Tags: IDC, Gartner

Top Rated Comments

bladerunner2000 Avatar
36 months ago
Imagine the sales if they had a good computer to sell.... hoo boy!
Score: 25 Votes (Like | Disagree)
Pangalactic Avatar
36 months ago

Image the sales if they had a good computer to sell.... hoo boy!

Yeah, their performance for $2000 laptops is just ridiculous.

Written from a surface book 2 with a gtx1050, 16 gigs of DDR4 Ram and 15 hours of battery life.


Seriously wishing Apple would stop chasing stupid thinness and touchbar gimmicks and would actually make something that doesn't run 2012 components in 2018.
Score: 17 Votes (Like | Disagree)
Williesleg Avatar
36 months ago
Do those numbers include servers? Because I'll tell you, there are a lot of servers being sold this year. And Apple's share is zero. Such a shame.
Score: 12 Votes (Like | Disagree)
npmacuser5 Avatar
36 months ago
Imagine how good sales of MacOS systems would be if they did not try and push everyone to the iPad, including Education. ;)
Score: 9 Votes (Like | Disagree)
dirt_farmer Avatar
36 months ago

The server market is one I can understand Apple abandoning. Pricing is cut-throat, most things standardised and nobody cares particularly what they look like. Money is made from OS licensing but Apple typically doesn’t charge (much) for that.

Add to that hardly anyone would use OS X server except a few specialised or academic institutions maybe and with Apple’s help or special undisclosed deals required to sweeten the deal.

Home servers are a different thing but even they aren’t really advisable for most compared with online services these days. More trouble that they’re worth. The occasional tinkerer or dedicated privacy enthusiast isn’t enough to justify even a server Mac Mini configuration.

Servers have such specific and limited use. Set and forget is the aim.

LOL

More servers are sold than PC's by dollar value.

Have a friend who worked at Dell. Servers margins are 80 points.

Only reason Apple abandoned his market is they were terrible at it and selling almost nothing.

Same reason they don't out much effort into laptops and desktops anymore.

They know their wheelhouse is emoji phones and overpriced dongles.
Score: 7 Votes (Like | Disagree)
blacktape242 Avatar
36 months ago
that bottom graph is very telling in the Tim Cook era...
Score: 6 Votes (Like | Disagree)

Top Stories

iphone 5s black slate

Images of Unreleased iPhone 5s in Black and Slate Shared Online

Sunday January 17, 2021 9:47 am PST by
Twitter user @DongleBookPro has today shared images of a prototype iPhone 5s in an unreleased Black and Slate color. The iPhone 5s was launched in September 2013. The device featured Touch ID, a 64-bit processor, and a True Tone LED flash for the first time. Other new features included a five-element lens with an f/2.2 aperture, a 15 percent larger camera sensor, Burst Mode, and Slo-Mo...
iP12 charge airpods feature 2

Hidden iPhone 12 Hardware Feature Could Still be Unlocked

Thursday January 14, 2021 2:51 am PST by
All iPhone 12 and iPhone 12 Pro models purportedly have a hidden reverse wireless charging feature, according to an FCC filing. The feature has not yet been activated, but could yet be unlocked for an upcoming Apple accessory. The FCC filing suggests that iPhone 12 models contain the hardware for Wireless Power Transfer (WPT) to accessories: In addition to being able to be charged by a...
google maps detailed street level e1611052089473

Google Maps Gains Enhanced Street-Level Detail in Four Major Cities

Tuesday January 19, 2021 2:34 am PST by
Google Maps has quietly been updated to include significantly more detailed street-level information in a handful of key cities around the world. Upon zooming in, Google's maps for Central London, Tokyo, San Francisco, and New York now benefit from shapes and widths that match the scale of roads more accurately. Meanwhile, enhanced graphical representations of sidewalks, crosswalks,...
macbook pro flexgate

Apple Extends 13-Inch MacBook Pro Backlight Repair Program

Sunday January 17, 2021 10:31 am PST by
Apple this week extended its worldwide 13-inch MacBook Pro Display Backlight Service Program, authorizing coverage for eligible notebooks for up to five years after the original purchase date or up to three years after the start date of the program, whichever is longer. The previous cutoff was four years after the original purchase date. Apple launched the program on May 21, 2019 after...
lg wing

LG Considering Exit From Smartphone Business, Halts LCD Production for iPhone

Wednesday January 20, 2021 5:38 am PST by
LG is considering exiting the smartphone business entirely amid declining shipments and accrued losses of $4.5 billion over the past five years (via The Korea Herald). LG CEO Kwon Bong-Seok cautioned staff earlier today that the company is re-evaluating its presence in the smartphone industry: Since the competition in the global market for mobile devices is getting fiercer, it is about...
airpods max sim ejector

AirPods Max Headband Removable With Just a SIM Ejector Tool, Hinting at Interchangeable Headbands

Tuesday January 19, 2021 8:25 am PST by
It is possible to remove the headband of AirPods Max with just a standard SIM card ejector tool, hinting at the possibility of interchanging headbands to achieve a different colorway. Image via Prelook In December, MacRumors revealed the large variety of AirPods Max ear cushion color combinations when it became clear that they were magnetically attatched and available for sale separately....
macbook pro screensaver table

Some M1 Macs Affected By Fast User Switching Screensaver Bug

Monday January 18, 2021 1:57 am PST by
A growing number of user reports online suggest some of Apple's M1 Mac models are susceptible to a Fast User Switching bug that spontaneously activates the screensaver and leaves the user unable to dismiss it. In macOS Big Sur, Fast User Switching allows users to quickly switch between user accounts without having to completely log out. Based on posts in the MacRumors forums, Apple...
Top Stories 43 Feature

Top Stories: MacBook Pro, iMac, Mac Pro, and iPhone Rumors, Best of CES 2021

Saturday January 16, 2021 6:00 am PST by
This week was sure a busy one in the Apple world, with a flurry of announcements out of CES early in the week followed by a rash of Mac- and iPhone-related rumors later in the week. The new rumors this week included details on updated MacBook Pro, iMac, and Mac Pro models, as well as a few other tidbits, so make sure to read on below to get caught up! Kuo: New MacBook Pro Models to...
shot on iphone 12 apple

Apple Highlights Photos Shot by iPhone 12 Users: Portraits, Cityscapes, and More

Tuesday January 19, 2021 6:05 am PST by
Apple today shared a gallery of photos shot by customers using the iPhone 12 mini, iPhone 12, iPhone 12 Pro, and iPhone 12 Pro Max, with scenes including cityscapes, landscapes, portraits of people, and more at day and night. Shot on iPhone 12 Pro Max by "NKCHU" in China (top) and shot on iPhone 12 Pro Max by Rohit Vohra in India (bottom) iPhone 12 mini and iPhone 12 models have a dual camera ...
Apple and Hyundai feature

Apple Car Production Again Linked to Kia Motor's US Plant in Georgia

Tuesday January 19, 2021 4:19 am PST by
Hyundai intends to transition the company's Apple Car involvement to its Kia brand as part of an internal arrangement that could see production move to the U.S., according to a new report today. On Sunday, Korea IT News reported that Apple and Hyundai are seeking a partnership agreement for the upcoming Apple Car by March, and that the electric vehicles could be made at a Georgia factory...