Apple's Beats brand in April unveiled the Powerbeats Pro, a redesigned wire-free version of its popular fitness-oriented Powerbeats earbuds.
HomePod Should Launch 'Soon' as Inventec Begins Shipments to Apple
As the first batch of HomePods makes its way to Apple, a release date for the delayed smart speaker has yet to be confirmed by the company, although it did state HomePod will debut in "early 2018." Traditionally, Apple’s definition of "early" is January through April.
Inventec's revenue from the HomePod is expected to be "limited" this quarter due to the low quantity initial shipment. This falls in line with Inventec's own statement from last August, when it warned that supplies for HomePod might be limited at launch, similar to most Apple product launches. Following the launch, HomePod shipments for all of 2018 are expected to grow to between 10 million and 12 million units.
“The Taiwanese company has begun HomePod shipments. However, revenue contribution from the product to Inventec is expected to be limited this quarter, as the initial shipment is not large,” a source in HomePod’s supply chain told the Taipei Times by telephone on condition of anonymity.Industry sources said that Inventec and second HomePod supplier Foxconn will fulfill an even half of these orders. Furthermore, the HomePod's delay was said to be caused by "fine-tuning of software and hardware integration."
When it does launch, HomePod will be Apple's first entry into the smart speaker market, currently dominated by Amazon Echo and Google Home. During its unveiling of the product, Apple said that HomePod is more music-focused than its rivals with high-quality sound and microphone technology, spatial awareness, touch controls, and more, all powered by an A8 chip.