Apple Plummets to Lowest Ranking Ever in Glassdoor's Annual List of Best Places to Work

Apple has ranked 84th on Glassdoor's annual list of the best companies to work for in the United States, after finishing no lower than 36th every year since 2009. In fact, heading into 2012, Apple was 10th on the same list.

apple employees
It is Apple's lowest-ever finish over the decade that Glassdoor has published these Employees' Choice Awards:

• 2018: 84th
• 2017: 36th
• 2016: 25th
• 2015: 22nd
• 2014: 35th
• 2013: 34th
• 2012: 10th
• 2011: 20th
• 2010: 22nd
• 2009: 19th

Apple trailed well behind several other technology companies in the rankings, including first-place Facebook, fifth-place Google, 21st-place LinkedIn, 31st-place Adobe, 39th-place Microsoft, and 65th-place Yahoo.

It's not just technology companies that are on the list, with fast food chain In-N-Out Burger and Southwest Airlines among others that made the cut.

Glassdoor said the rankings are based on its proprietary awards algorithm, which calculated the quantity, quality, and consistency of company reviews submitted by employees between November 1, 2016 and October 22, 2017.

Apple earned a 4.3-star rating out of five during that period, compared to Facebook's leading 4.6-star rating. Glassdoor says the average company rating is 3.3 stars among the more than 700,000 employers reviewed on the jobs site.

Apple has an overall 4.0-star rating on its Glassdoor company profile. Apple CEO Tim Cook was ranked the 53rd best CEO of an American company on Glassdoor last year, with a 93 percent approval rating.

The rankings mirror a recent survey of the most ideal employers for tech professionals in the United States, in which Apple ranked fourth, behind Google, Amazon, and Microsoft. In that survey, however, Apple was ahead of Facebook.

We've reached out to Apple to see if the company has any comment about the results, and we'll update this article if we hear back.

Top Rated Comments

Cindori Avatar
76 months ago
I visited Apple's campus in SF a few months ago (during WWDC) and met up with a designer who had worked there for over a year.

I was surprised to learn that his work phone was an old scrappy iPhone 5C, and that workers at Apple are never prioritized for getting the latest gear to do their work on.

We headed over to Café Macs where I was again surprised to see that every worker had to pay for a simple coffee, as if it would have been a commercial café. I would have expected free snacks, drinks, coffee and meals for working at such a successful company and I don't understand the nickel-and-diming here. I know that the work culture in the US is a bit different than where I'm from (Sweden), but it really tarnished my idea of Apple as a "magical/amazing" place to work at. It felt very cold and big-corporate. In contrast, I've visited the Spotify HQ here in Stockholm and you have access to free coffee, snacks, nuts, protein bars, catered meals, salads, sandwiches, drinks, sodas, energy drinks, etc 24/7 at no charge, you get the latest mid-high specced Macbook Pro and iPhone Plus/X, etc.

I don't understand why the wealthiest company in the world can't supply proper tools and coffee & snacks to the people on which their success is built on. Maybe these are silly remarks. But it really gave me the feeling that working at Apple is not a very great experience and that you're not really cared for as an employee.
Score: 60 Votes (Like | Disagree)
rpat701 Avatar
76 months ago
Many people from the outside want in. But, keep in mind why companies build HQ's like Apple - the expectation to work 24/7 and force work becoming your life. You couldn't pay me enough to work there.
Score: 43 Votes (Like | Disagree)
MH01 Avatar
76 months ago
Trying to enforce a PC culture does not bring out the best in your workforce.

I still believe you get the best out of people if they fight what they believe in, even if that results in debates that are perceived at conflict, as long as its constructive, you get better products.
Score: 30 Votes (Like | Disagree)
MH01 Avatar
76 months ago
Many people from the outside want in. But, keep in mind why companies build HQ's like Apple - the expectation to work 24/7 and force work becoming your life. You couldn't pay me enough to work there.
The open planning setup is what really puts me off the HQ. Its terrible in practice, my opinion.
Score: 29 Votes (Like | Disagree)
duffman9000 Avatar
76 months ago
Agreed. The tech company I work for has it and it's horrible. In addition to the productivity issues, it has caused some HR problems as well having everyone out in the open.
Oh this. So much this. The people who designed "open workplaces" should be forced to work in it 24/7 to see how it feels.
Score: 23 Votes (Like | Disagree)
star_nerdy Avatar
76 months ago
Trying to enforce a PC culture does not bring out the best in your workforce.

I still believe you get the best out of people if they fight what they believe in, even if that results in debates that are perceived at conflict, as long as its constructive, you get better products.
Have you ever worked at Apple?

I bet you haven’t. You’re not talking from experience. PC culture has zero to do with why they are where they are. Relentless seeking of profits, demanding employees work holidays instead of hiring more people, people never getting the raise they deserve because of quotas, lack of upward mobility, hiring from outside their stores for management positions, lack luster products that cost a fortune for employees to purchase and so many more reasons are why they are where they are.

PC culture is not why they are down.
Score: 22 Votes (Like | Disagree)

Popular Stories

iPhone 15 Pro Lineup Feature

iPhone 15 Models Feature New Setting to Strictly Prevent Charging Beyond 80%

Tuesday September 19, 2023 2:04 pm PDT by
All of the iPhone 15 and iPhone 15 Pro models feature a new battery health setting that prevents the devices from charging beyond 80% at all times when enabled, as confirmed by The Verge's Allison Johnson during a Q&A session today. The new setting is separate from the pre-existing Optimized Battery Charging feature on iPhones, which intelligently delays charging past 80% until a more...
iOS 17 and iPhones Feature

iOS 17: 10 New Features That Just Launched

Sunday September 17, 2023 12:35 pm PDT by
In June, Apple announced iOS 17 with a wide range of new features and changes for the iPhone. Following over three months of beta testing, the free software update will be released this Monday, September 18 for the iPhone XS and newer. Below, we have recapped 10 key features coming to the iPhone with iOS 17, with additional features coming later this year. The update should be released to...
iOS 17

Apple Releases iOS 17.0.1 and iPadOS 17.0.1 With Bug Fixes, Plus iOS 17.0.2 for iPhone 15 Models

Thursday September 21, 2023 10:28 am PDT by
Apple today released iOS 17.0.1 and iPadOS 17.0.1 updates for the iPhone and the iPad, adding bug fixes to the new software. The iOS 17.0.1 and iPadOS 17.0.1 updates come just a few days after Apple launched iOS 17 and iPadOS 17. The software, which is build 21A340, can be downloaded on eligible iPhones and iPads over-the-air by going to Settings > General > Software Update. There is a...
emojipedia 15 1 emoji

Emoji Coming to Future iOS 17 Update Include Shaking Head, Brown Mushroom, Lime, Phoenix and More

Tuesday September 19, 2023 12:43 pm PDT by
As Apple was announcing new iPhone models last week, the Unicode Consortium was officially approving new emoji characters that are set to be added to smartphones starting in 2024. Mockup of new emoji from Emojipedia Approved Unicode 15.1 emoji include phoenix, lime, an edible mushroom, shaking head vertically (as in a "yes" nod), shaking head horizontally (a "no" head shake), and broken...