Seedling today announced the launch of Parker, which it says is the world's first augmented reality teddy bear. Parker the bear is currently being sold exclusively at Apple's retail stores.

Designed for children aged three and up, the teddy bear is just a plain plush bear with no electronics or batteries, but it "comes to life" with the accompanying Parker augmented reality app that's available for iPhone and iPad.


The app uses Apple's ARKit to allow children to interact with Parker in unique ways. Kids can become Parker's doctor and examine his bones and address illnesses with accompanying accessories like a toy thermometer, a stethoscope, x-ray bibs, and medicine, with the app bringing Parker's inner organs to life.

parkerbear1
There are mini games included, like squashing stomach germs to help Parker fight a stomach bug, and there's an augmented reality camera feature that lets children watch as Parker's happiness grows and transforms the world with new augmented reality effects.

Kids can also help build Parker's augmented reality world through the "magic camera," creating an under the sea garden or a magical mushroom forest.

parkerbear2
Parker is available from the Apple Store for $59.95. That price tag includes the bear, a backpack, a toy thermometer, a toy stethoscope, a wooden spoon, wooden medicine, felt x-ray bibs, and a letter from Parker.

Top Rated Comments

JosephAW Avatar
70 months ago
Something seems unnatural with all this.
Score: 3 Votes (Like | Disagree)
Duane Martin Avatar
70 months ago

Kids can also help build Parker's augmented reality world through the "magic camera," creating an under the sea garden or a magical mushroom forest.
I am so in but I am not sure how this is appropriate for children.
Score: 3 Votes (Like | Disagree)
acctman Avatar
70 months ago
give a kid an iPad Pro without a case ... okay:rolleyes:. i'll stick to the actual teddy bear, not everything needs to be tech
Score: 3 Votes (Like | Disagree)
now i see it Avatar
70 months ago
Getem hooked up to the matrix at an early age. Atta boy!
Score: 2 Votes (Like | Disagree)
Hater Avatar
70 months ago
Oh god I hope the furries don't get wind of this.
Score: 1 Votes (Like | Disagree)
GrumpyMom Avatar
70 months ago
I doubt most young children would know about the drug version of magical mushrooms and if they do surely that says more about the parents than it does the company that makes the toy.
True, but I laughed my butt off.
Score: 1 Votes (Like | Disagree)

Popular Stories

Multi Display CarPlay 1

Apple Launching All-New CarPlay Experience Later This Year With These 5 Features

Sunday January 29, 2023 10:15 am PST by
In June 2022, Apple previewed the next generation of CarPlay, promising deeper integration with vehicle functions like A/C and FM radio, support for multiple displays across the dashboard, personalization options, and more. Apple says the first vehicles with support for the next-generation CarPlay experience will be announced in late 2023, with committed automakers including Acura, Audi,...
dewey airtag

Report Highlights Danger of Using AirTags for Tracking Dogs

Monday January 30, 2023 1:45 pm PST by
AirTags may be a convenient way for tracking dogs that might get off leash or otherwise lost, but there are dangers associated with the practice, as outlined by a report from The Wall Street Journal. At 1.26 inches in diameter, AirTags are able to fit easily on a dog's collar, but that size also makes the tracking devices small enough to swallow, at least for a medium to large-sized dog, and ...
maxresdefault

Kuo: Apple to Release Foldable iPad With Carbon Fiber Kickstand in 2024

Monday January 30, 2023 12:55 am PST by
Apple will launch a foldable iPad with a carbon fiber kickstand sometime next year, according to analyst Ming-Chi Kuo. Subscribe to the MacRumors YouTube channel for more videos. In a series of tweets, Kuo said he expects an "all-new design foldable iPad" to be the next big product launch in the iPad lineup, with no other major iPad releases in the next nine to 12 months. The analyst said he...
tim cook data privacy day

Apple Violated U.S. Labor Laws With Anti-Leak Email

Monday January 30, 2023 3:43 pm PST by
Apple violated United States labor laws when it sent out an email warning employees about leaking confidential information about the company, the National Labor Relations Board (NLRB) said today in a ruling shared by Bloomberg. Rules that Apple has established around leaks "tend to interfere with, restrain or coerce employees" from the exercise of their rights under the National Labor...
top stories 28jan2023

Top Stories: iOS 16.3 Released, iPhone 15 Pro Rumors, macOS Tips and Tricks, and More

Saturday January 28, 2023 6:00 am PST by
Following last week's hardware announcements, this week saw the actual release of several of the new products as well as operating system updates bringing new features and bug fixes across Apple's platforms. This week also saw some fresh rumors about the iPhone 15 lineup and Apple's upcoming AR/VR headset, while we shared some tips to help you get the most of your macOS experience, so read...
iphone 15 pro wifi 6e

Internal Apple Document From Leaker 'Unknownz21' Confirms Wi-Fi 6E Will Be Limited to iPhone 15 Pro Models

Friday January 27, 2023 10:01 am PST by
Multiple rumors have suggested that the next-generation iPhone 15 models will adopt the Wi-Fi 6E standard that Apple has already introduced in the iPad Pro and MacBook Pro, and now a leaked document appears to confirm Apple's plans. Sourced from researcher and Apple leaker Unknownz21 (@URedditor), the document features diagrams of the iPhone 15's antenna architecture. D8x refers to the...
iPhone 14 Pro Purple Side Perspective Feature Purple

iPhone 15 Pro Rumored to Have These 8 Features

Friday January 27, 2023 2:11 pm PST by
Apple's next-generation iPhone 15 Pro and iPhone 15 Pro Max are expected to be announced in September as usual. Already, rumors suggest the devices will have at least eight exclusive features not available on the standard iPhone 15 and iPhone 15 Plus. An overview of the eight features rumored to be exclusive to iPhone 15 Pro models:A17 chip: iPhone 15 Pro models will be equipped with an A17...