Google Chrome Material Icon 450x450Google will follow Apple's lead by adding an autoplay blocking feature to its desktop web browser in an update set to arrive in January, the company announced on Thursday.

One of the most common irritations of web browsing is unexpected media playback, which can eat up data allowance, consume more power, and cause unwanted noise.

When Safari 11 is released as part of macOS High Sierra, Mac users will be able to control media playback settings on a per-site basis, ending the frustration of auto-playing media while browsing.

Starting in Chrome 64, Google's desktop browser will feature a customization option along the same lines. In a post on its Chromium blog, Google said that with the new settings, autoplay will only be allowed if the media on a website doesn't play sound, or if the user has frequently chosen to play media on the site before.

This will allow autoplay to occur when users want media to play, and respect users' wishes when they don't. These changes will also unify desktop and mobile web behavior, making web media development more predictable across platforms and browsers.

Since not all users have the same preferences for autoplaying media, Google said it would add a new user option in Chrome 63 to completely disable audio for individual sites that will persist between browsing sessions.

Based on the available evidence, Chrome's autoplay blocking options won't actually be as granular as Safari's, which will enable users to mute autoplaying media with sound, or block all autoplaying media completely, both for individual sites and globally.

According to Google's roadmap, Chrome's new autoplay policies will be rolled out by January 2018. macOS High Sierra – which includes Safari 11 – gets its public launch on September 25.

Tag: Chrome

Top Rated Comments

Stuey3D Avatar
47 months ago
About time! CNET is terrible for that, listening to some tunes whilst reading an article and suddenly you hear a dude start talkin over your music.

Let’s hope the iPhone follows soon as it’s worse on that as the music totally stops.
Score: 6 Votes (Like | Disagree)
thisisnotmyname Avatar
47 months ago
Not good enough, there should be an option to block all autoplay of everything everywhere, Google.
Score: 3 Votes (Like | Disagree)
adamneer Avatar
47 months ago
I wish Google would take a similar approach with YouTube and STOP autoplaying the next semi-random video. Without me having to remember every time I visit to uncheck the box.
Score: 3 Votes (Like | Disagree)
bladerunner2000 Avatar
47 months ago
amen
[doublepost=1505480017][/doublepost]
I was thinking the same with Apple catching up with other phone makers - screen size, waterproofing, wireless charging, oled, reduced bezels :D
But at the same time distancing themselves too when they make boneheaded decisions like removing the headphone jack.
Score: 2 Votes (Like | Disagree)
adamneer Avatar
47 months ago
How are you going to complain about the services of a website, when you don't login to the website's profile?

I understand not wanting google to track you, but you can't exactly complain about what they do with their site, if you don't even login lol.
What are you talking about? It would be one thing if YouTube's main function relied at all on logins, but clearly there is no need to do so if you only intend to WATCH and not upload or comment. I feel confident in my rights to critique the services of a website when they arbitrarily place burdens on the millions (billions?) of visitors to the site who choose not to log in. Autoplay in YouTube is an obvious attempt to artificially increase video exposure and viewership and given the diverse revenue streams and absolute market dominance of Google, I see no reason to grant them any lenience on the matter.
Score: 1 Votes (Like | Disagree)
SteveW928 Avatar
47 months ago
... autoplay will only be allowed if the media on a website doesn't play sound, or if the user has frequently chosen to play media on the site before.
Google is just being more friendly to ad-sellers, probably, as all they care about is that it plays, not that it plays with audio. Impressions is the name of the game (hence, auto-play).
Score: 1 Votes (Like | Disagree)

Top Stories

Top Stories 57 Feature

Top Stories: Apple Event Next Tuesday, Mini-LED iPad Pro, iPhone Rumors

Saturday April 17, 2021 6:00 am PDT by
It feels like we've been waiting forever for new Apple products, but the wait is almost over as Apple has announced a media event for next Tuesday, so make sure to tune into MacRumors for full coverage of everything Apple announces. While that was the big news this week, we also got some new details on Apple's iPhone plans for 2022 and 2023 courtesy of analyst Ming-Chi Kuo, and we also saw...
flat imac 3d 3 teal

Reliable Leaker Hints Redesigned Colorful iMac to Debut at 'Spring Loaded' Event

Saturday April 17, 2021 4:43 am PDT by
Reliable leaker known as l0vetodream has hinted that Apple may debut its rumored redesigned and colorful iMac at its "Spring Loaded" event on Tuesday, April 20. In a tweet, the leaker posted an image of Apple's logo used for marketing the upcoming event and an image of the retro rainbow Apple logo alongside the colorful lineup of G3 iMacs. Apple leaker Jon Prosser previously reported that...
third gen Apple pencil leaked video

Video of Alleged Third-Generation Apple Pencil Leaks Ahead of Apple Event

Friday April 16, 2021 6:13 am PDT by
A video purporting to be of the third-generation Apple Pencil has today been shared online, showing a glossy finish that mirrors previous leaks. New ✏️ ready to 🚢 #AppleEvent @TommyBo50387266 pic.twitter.com/s4RCDwDi5M— 漢尼斯·拉斯納 🇨🇳 (@ileakeer) April 16, 2021 The brief video from Twitter account @ileakeer, spotted by 9to5Mac, shows an Apple Pencil with a glossy finish much like the...
important battery message iphone 11

Some iPhone 11 Users Seeing Increased Battery Health Percentages After iOS 14.5 Recalibration Process

Friday April 16, 2021 6:32 am PDT by
In the sixth beta of iOS 14.5, Apple introduced a recalibration process for the battery health reporting system on the iPhone 11, iPhone 11 Pro, and iPhone 11 Pro Max to address inaccurate battery health estimates for some users. Apple said this process might take a few weeks to be completed, and now that two weeks have passed since the sixth beta of iOS 14.5 was released, some users are...
duan rui iphone 12 13 notch

New Images Show Smaller iPhone 13 Notch Compared to iPhone 12

Saturday April 17, 2021 11:38 pm PDT by
Leaker known as "DuanRui" has shared more images that could give us our best look yet at Apple's redesigned notch for the iPhone 13. The new pictures follow similar images shared by the leaker last week, but the latest shots include a comparison with the existing iPhone 12 notch. DuanRui posted three images on Twitter that apparently originate from Weibo, although source details remain...
iphone 13 pro max cads eap

iPhone 13 Series CAD Leaks Reveal Larger Camera Dimensions

Friday April 16, 2021 1:53 am PDT by
Information and alleged CADs of the upcoming iPhone 13 series, shared in a video from EverythingApplePro, indicates that Apple plans to make this year's iPhone camera module significantly bigger, likely to make way for larger sensors and sensor-shift stabilization. According to the CADs shared in the video, the iPhone 13 mini, Pro, and Pro Max camera module will all be a "perfect square."...
maxresdefault

Hands-On With Anker's MagSafe-Compatible Battery Pack

Thursday April 15, 2021 9:39 am PDT by
Anker, a company known for its range of accessories designed for Apple products, recently came out with one of the first MagSafe-compatible battery packs, so we thought we'd check it out to see how it compares to a standard battery pack. Subscribe to the MacRumors YouTube channel for more videos. Design wise, Anker's power bank looks like a typical battery pack, but it has magnets built in...
apple event spring loaded

Apple's 'Spring Loaded' Event Officially Announced for Tuesday, April 20

Tuesday April 13, 2021 9:04 am PDT by
Following an overnight leak by Siri, Apple today officially announced that it will be holding a special "Spring Loaded" event on Tuesday, April 20 at 10:00 a.m. Pacific Time at the Steve Jobs Theater on the Apple Park campus in Cupertino, California. As with all of Apple's 2020 events, the April 2021 event will be a digital-only gathering with no members of the media invited to attend in...
iphone 12 120hz thumbnail feature

LTPO Displays Supporting 120Hz Refresh Rates Again Rumored for iPhone 13 Pro Models

Friday April 16, 2021 10:01 am PDT by
The two higher-end "iPhone 13 Pro" models that are coming in 2021 are expected to use LTPO display technology to enable 120Hz refresh rates, according to display analyst Ross Young. Young reaffirmed the detail in a tweet that said he'd heard rumors about only one model featuring LTPO, which he says is inaccurate. Heard some rumors in the industry and media that there would only be one ...
apple music

Apple Music Tops Spotify With One Cent Paid Per Stream

Friday April 16, 2021 6:44 am PDT by
In a letter slated to be shared with artists today through the Apple Music for Artists dashboard, obtained by The Wall Street Journal, Apple has reportedly revealed that it pays music rights holders one cent per song streamed on Apple Music. The report claims that Apple Music's payment structure is thus roughly double what Spotify pays music rights holders per stream, which averages to about ...