Apple's Beats brand in April unveiled the Powerbeats Pro, a redesigned wire-free version of its popular fitness-oriented Powerbeats earbuds.
Xiaomi Takes Aim at Apple With New MacBook Pro and iPhone X Rivals
First up was the new Mi Notebook Pro, with a fully metal enclosure that looks virtually identical to Apple's latest MacBook Pro in Space Gray.
Mi Notebook Pro is equipped with a 15.6-inch display with narrow bezels, a full-sized backlit keyboard, custom Harman Infinity speakers with Dolby Atmos sound, and seven ports: USB-C, data-only USB-C, dual USB 3.0, full-sized HDMI, a 3-in-1 SD card slot, and a 3.5mm headphone jack.
The notebook is equipped with up to Intel's new eighth-generation Core i7 quad-core processor, up to 16GB of DDR4 RAM, a dedicated NVIDIA GeForce MX150 graphics card, and 256GB of SSD storage. It will run Windows 10 Home Edition out of the box, with support for Windows Hello fingerprint authentication.
Mi Notebook Pro pricing ranges from about $850 to $1,075 based on current exchange rates, which is under half the price of the latest 15-inch MacBook Pro, but The Verge found it only has a 1080p display.
Next up was the Mi Mix 2 smartphone, which has a nearly edge to edge 5.99-inch display on the front of the device, beyond a small bottom bezel or "chin" that is 12 percent slimmer than the original Mi Mix.
Mi Mix 2 is equipped with a 64-bit Snapdragon 835 processor, 6GB of RAM, up to 256GB of storage, a 12-megapixel rear-facing camera with four-axis optical image stabilization, and a rear fingerprint scanner. An earpiece speaker is hidden along the top edge, while the front-facing camera is housed in the bottom bezel.
Mi Mix 2 will likely ship with Xiaomi's MIUI operating system, based on Android. Pricing starts at about $500 at current exchange rates.
Like other Xiaomi products, the Mi Notebook Pro and Mi Mix 2 will be available soon in China, followed by other global markets. The devices will likely be available through resellers only in the United States.
Other announcements included a special ceramic edition of the Mi Mix 2 and a new Mi Note 3 phablet with dual cameras.
Xiaomi's event took place just one day before Apple's first-ever event at the brand new Steve Jobs Theater at its new Apple Park headquarters.