BuzzFeed and its food-centric brand Tasty today announced its first foray into smart consumer appliances with a device called the "Tasty One Top," a $149 Bluetooth-enabled induction cooktop that consumers can place anywhere in their kitchen and connect to an iOS app for easy-to-follow recipes. BuzzFeed Product Labs partnered with GE Appliances to create the Tasty One Top, with the announcement coming ahead of Tasty's two year anniversary on July 31.

When the device syncs to the Tasty iOS app, users can choose which recipe they want to create. As they start cooking, the Tasty One Top will automatically adjust the temperature and power settings for each step of the recipe. When the recipe calls for specific instructions like flipping a pancake or adding veggies, the cooktop will notify the user with audible cues.

onetop buzzfeed tasty 2

Images via Tasty

BuzzFeed today unveiled its first-ever smart appliance, the Tasty One Top, a Bluetooth-enabled induction cooktop now available for pre-order. The One Top will connect directly to the all-new Tasty app for iPhone, which is available on the App Store today with nearly 1,700 video recipes.

Designed by BuzzFeed Product Labs and brought to life with the help of GE Appliance’s First Build team, the One Top tracks the surface temperature of a pan or pot, as well as the internal temperature of your food, to assure perfect execution of every recipe. It’s induction technology is faster, safer, and more precise than traditional forms of cooking.

Tasty said that the One Top is perfect for pan cooking, pot cooking, slow cooking, sous vide, and more, with the ability to heat up faster and more consistently than traditional stovetops. The top of the device has capacitive touch power control buttons, and it's all housed in a pentagon design that the company pointed out is perfect for posting pictures on Instagram.


The Tasty One Top is up for pre-order today for $149, which is at a 15 percent discount from its normal $175 price tag. The device comes in blue and black, and there's also a 4-piece cookware set with a fry pan, sauce pan, and stock pot for $184. Both packages come with a thermometer so users can cook food like steak to a precise temperature. The device will begin shipping this November, and Tasty mentioned that production is limited and the One Top will be sold on a first-come, first-serve basis.

onetop buzzfeed tasty

“Tasty’s strong brand and massive fan base give it almost limitless avenues for expansion — from cookbooks to licensing to consumer tech — and we’re excited to take a new big step with the One Top, a product that has the potential to truly make precision cooking widely accessible,” said Ben Kaufman, Head of BuzzFeed Product Labs.

Starting today, users can download the new Tasty iOS app through a one-time SMS link on BuzzFeed's One Top product page, with a wider launch expected to follow. With the app, users can browse more than 1,700 recipes that can be searched by specific ingredients, time of day, social events, difficulty, speed, or dietary needs. Recipes can be made without the One Top's automatic recipe adjustments, with the app offering step-by-step instructions along with helpful videos.

Top Rated Comments

macsplusmacs Avatar
99 months ago
"Things that are going to be sold at a garage sale for $1 a year from now"
Score: 12 Votes (Like | Disagree)
fighterfoo Avatar
99 months ago
and it's all housed in a pentagon design that the company pointed out is perfect for posting pictures on Instagram.
STAAAAAAHP. That's what Instagram needs -- more pictures of your ****** cooking.
Score: 9 Votes (Like | Disagree)
BarredOwl Avatar
99 months ago
So dumb
Score: 5 Votes (Like | Disagree)
applepuree Avatar
99 months ago
Just what my wife needs. She can burn water.
Score: 3 Votes (Like | Disagree)
spazzcat Avatar
99 months ago
As expected, this thread is full of party poopers. This thing looks great! I do not enjoy cooking. I find it very stressful. If this takes some of the stress away and gets me a well-cooked meal every time, then I can't wait to try it.
I cook every day, it just takes practice and it shouldn't be stressful. Cooking can be a lot of fun. I like this guy's cooking classes. It isn't cheap, but if you watch his webinars he will have a sales pitch and it will end with a discount to his classes. I think I got full lifetime access around $100 maybe a little more. He is fun to watch and breaks cooking down in to small easy to understand instructions. The best part is he is very much against recipes https://webcookingclasses.com/blog/.
[doublepost=1501181751][/doublepost]
they are probably targeting the same people who bought the bluetooth enabled toothbrush, the bluetooth enabled weight scale, and the infamous bluetooth enabled water bottle.
There is nothing wrong with a bluetooth scale to track your weight.
Score: 3 Votes (Like | Disagree)
linkmaster02 Avatar
99 months ago
As expected, this thread is full of party poopers. This thing looks great! I do not enjoy cooking. I find it very stressful. If this takes some of the stress away and gets me a well-cooked meal every time, then I can't wait to try it.
Score: 2 Votes (Like | Disagree)

Popular Stories

2007 iPhone

Apple Discontinuing This 18-Year-Old iPhone Feature

Saturday February 8, 2025 3:51 pm PST by
The end of an 18-year era is on the horizon for the iPhone. Apple reportedly plans to announce a new iPhone SE as soon as next week, and the device is expected to feature a full-screen design with Face ID, instead of a Touch ID home button. That means Apple will no longer sell any new iPhone models with a home button, for the first time since the original iPhone launched. The home button...
oppo find n5 fingers

World's Thinnest Foldable Phone Launches Next Week

Monday February 10, 2025 3:05 am PST by
Oppo has confirmed a February 20 global launch for its Find N5, which the company claims is the world's thinnest device in the foldable phone category. The phone is expected to be re-branded as the OnePlus Open 2 in the US. The Chinese vendor has been teasing the device in the last few weeks, touting its waterproofing and nearly invisible display crease, and highlighting its thinness by compa...
m2 macbook air blue

M4 MacBook Air Release Continues to Appear Imminent

Monday February 10, 2025 10:56 am PST by
There continue to be signs of a new MacBook Air with an M4 chip, indicating that we could see the machine launch in the not too distant future. A private account on X today shared the identifiers that the MacBook Air will use, and those identifiers correspond to the M4 chip. According to the source, both the 13-inch MacBook Air and the 15-inch MacBook Air will be equipped with Apple's...
sequoia

Apple Releases macOS Sequoia 15.3.1

Monday February 10, 2025 10:11 am PST by
Apple today released macOS Sequoia 15.3.1, a minor update to the macOS Sequoia operating system that came out last September. macOS 15.3.1 comes a few weeks after the launch of macOS Sequoia 15.3. Mac users can download the ‌‌‌macOS Sequoia‌‌‌ update through the Software Update section of System Settings. Apple has also released macOS 13.7.4 and macOS 14.7.4 for those who are...
watchOS 11 Thumb 2 1

Apple Releases watchOS 11.3.1

Monday February 10, 2025 10:04 am PST by
Apple today released watchOS 11.3.1, a minor update to the operating system that runs on the Apple Watch. watchOS 11.3.1 is compatible with the Apple Watch Series 6 and later, all Apple Watch Ultra models, and the Apple Watch SE 2. watchOS 11.3.1 can be downloaded by opening up the Apple Watch app and going to General > Software Update. To install the new software, the Apple Watch needs to...
apple silicon mac lineup 2024 feature purple

Apple Increases Mac Trade-In Values for a Limited Time

Sunday February 9, 2025 3:53 pm PST by
Apple today increased its estimated trade-in values for select Mac models in the United States, with the full changes outlined below. Apple says the extra trade-in credit for select Macs is available with the purchase of an eligible new Apple device through April 2. The trade-in values increased by between $10 and $50. Model New Value Old Value MacBook Pro Up to $925 ...
Powerbeats Pro 2 Orange

Powerbeats Pro 2 Given to Customer Early, Expected to Debut Tomorrow

Monday February 10, 2025 7:42 am PST by
Apple's long-awaited Powerbeats Pro 2 are finally expected to be announced this Tuesday. Ahead of time, one lucky Walmart customer was able to get their hands on the earbuds early, according to a since-deleted Reddit post over the weekend. A leaked image of the Powerbeats Pro 2 in Electric Orange "My local Walmart had them in the cage," the Reddit user explained. "I asked if I can buy them...
iOS 18

Apple Releases iOS 18.3.1 With Bug Fixes

Monday February 10, 2025 10:09 am PST by
Apple today released iOS 18.3.1 and iPadOS 18.3.1, minor updates for the iOS 18 and iPadOS 18 operating systems that came out last September. iOS 18.3.1 comes two weeks after Apple released iOS 18.3. The new software can be downloaded on eligible iPhones and iPads over-the-air by going to Settings > General > Software Update. Apple has also released iPadOS 17.7.5 for those still running...