Apple's colorful mainstream flagship, starting at $749.
Apple Teams Up With Dwayne 'The Rock' Johnson for Siri Movie
Dwayne "The Rock" Johnson today announced that he's teamed up with Apple for a movie that co-stars Apple's AI-based personal assistant, Siri.
According to the poster tweeted by Johnson, the movie is called "The ROCKxSIRI Dominate the Day." There are no details on how long the film is or what it's about, but it apparently debuts tomorrow on Apple's YouTube channel.
Based on the image, it appears to feature car chases, space travel, an alien fight, and a concert performance. In a Facebook post, Johnson calls it the "biggest, coolest, craziest, dopest, most over the top, funnest" movie ever.
This is the second time Apple has teamed up with a partner to release a short film. Last month, Apple highlighted "Détour," a film French director Michel Gondry shot on the iPhone in partnership with Apple and in a decidedly more Apple style.
The project with Dwayne Johnson is unusual, but it comes at a time when Apple is preparing to release the Siri-based HomePod, so that may be why the company has decided to promote its personal assistant in a fun and unique way.
Update: The short movie is now live on Apple's YouTube channel and on Apple.com.
According to the poster tweeted by Johnson, the movie is called "The ROCKxSIRI Dominate the Day." There are no details on how long the film is or what it's about, but it apparently debuts tomorrow on Apple's YouTube channel.
Based on the image, it appears to feature car chases, space travel, an alien fight, and a concert performance. In a Facebook post, Johnson calls it the "biggest, coolest, craziest, dopest, most over the top, funnest" movie ever.
I partnered with #Apple to make the BIGGEST, COOLEST, CRAZIEST, DOPEST, MOST OVER THE TOP, FUNNEST (is that even a word?) movie ever.The film will premiere on Apple's YouTube channel on Monday, July 24, but it's not yet clear what time it will debut.
And I have the greatest co-star of all time - #SIRI.
I make movies for the world to enjoy and we also made this one to motivate you to get out there and get the job done.
I want you to watch it, have fun with it and then go LIVE IT.
This is the second time Apple has teamed up with a partner to release a short film. Last month, Apple highlighted "Détour," a film French director Michel Gondry shot on the iPhone in partnership with Apple and in a decidedly more Apple style.
The project with Dwayne Johnson is unusual, but it comes at a time when Apple is preparing to release the Siri-based HomePod, so that may be why the company has decided to promote its personal assistant in a fun and unique way.
Update: The short movie is now live on Apple's YouTube channel and on Apple.com.
Tag: Siri
[ 496 comments ]
Top Rated Comments
(View all)
16 months ago
Apple has now become the company that just does stuff... like Microsoft under Ballmer.
There is no reason for it, it makes no sense, but we have too much money laying around so let's give it all to marketing and let them do stuff for no reason and without any aim.
STEVE SAID IT BEST (starts at 00:19)
[MEDIA=youtube]-AxZofbMGpM[/MEDIA]
There is no reason for it, it makes no sense, but we have too much money laying around so let's give it all to marketing and let them do stuff for no reason and without any aim.
STEVE SAID IT BEST (starts at 00:19)
[MEDIA=youtube]-AxZofbMGpM[/MEDIA]
16 months ago
Did people not read the article? It's obviously not supposed to be a serious feature film. The video is being posted on YouTube; it's clearly intended to be a commercial that happens to star Dwayne Johnson.o_O
16 months ago
So every time Johnson asks Siri a question, will she reply with a bunch of useless, hard-to-read web pages? "Look it up yourself, Rock!"
16 months ago
And it's on YouTube, not Apple Music. I wonder what Apple's content strategy is?
[ Read All Comments ]
Apple today announced expanded features for App Store bundles, introducing support for both Mac apps and free apps with subscriptions for the first time.
Mac app developers are now able to...
Earlier this year, Signify (formerly Philips) debuted a new range of outdoor Hue lighting products that are designed to bring the iPhone-controlled multi-colored lights that you're used to using...
Apple's 2018 15-inch MacBook Pro with Touch Bar (2.2 GHz, 16GB RAM, 256GB HD) is receiving a discount at a few online retailers this week, marked down to $2,199.99 from $2,399.99 on...
In March, Lyft began testing a monthly subscription plan for select high-frequency users, and today the company announced that a version of this plan will now be available to everyone in the United...
Apple has announced the reopening of its Shibuya retail store in Tokyo on Friday, October 26 – the same day as the launch of iPhone XR – following renovation that began almost a year ago.
The...
All of Apple's Macs come with Preview, the powerful file viewer that's built into macOS. Preview is the default app that opens up whenever you double-click an image or a PDF, and features...
Libratone today announced that AirPlay 2 is available for its ZIPP and ZIPP MINI speakers through a firmware update that can be downloaded from the Libratone app.
Libratone first announced...
Apple today announced on its WebKit blog that it is ending support for TLS 1.0 and 1.1 starting in March 2020. TLS, or Transport Layer Security, is a security protocol used to protect web traffic.
...
