New Editorial Content Begins Appearing Within App Store on iOS 11 Beta

by

A few testers on the iOS 11 beta have noticed that new editorial content appeared within the App Store this week, related to information about HBO NOW, Pokémon Go, and new App of the Day and Game of the Day cards. MacRumors forum member mariusignorello posted about the new content recently, pointing out other changes as well, like updated carousels on the Apps and Games tabs. Previously, the App Store on iOS 11 remained on the date of Monday, June 26 for many users without any new content added.

ios 11 app store 5
One of the major new additions to the App Store's Today tab on the iOS 11 beta is a How To guide for "The Best Way to Binge Game of Thrones." In the article, the editors discuss the popularity of the HBO series, and go on to list four of their favorite moments from the show so far. Each moment gets a description of where users can find it in each season and episode, as well as a spoiler-filled description of what goes down. When they're done reading, the bottom of the card links readers to the HBO NOW app on the App Store.

The second article is gaming-focused, giving App Store browsers a Gaming 101 guide on "How to Game: Pokémon Go." The article includes "tips for leveling up faster," and includes four total tips surrounding Pokémon evolution, capture mechanics, and daily streaks. Like the Game of Thrones card, the bottom of the Pokémon Go tips card links readers to the App Store page for the game, as well as a share sheet to send the story to someone via Messages, e-mail, Twitter, and more.

ios 11 app store 3
There's a new "Our Favorites" app collection card, which encourages readers to download a few gaming apps that are focused on playing with friends since they all have in-game chat or work as a Messages app. This story is much shorter than the previous ones, focusing more on providing readers with a straightforward list of apps following a brief description of what the collection is about.

The last pieces of new content include new App of the Day and Game of the Day cards. The App of the Day celebrates the release of Spider-Man: Homecoming and Comic-Con in San Diego with a digital coloring book app called Marvel: Color Your Own. The editors give a brief description of the app, as well as a promotion for using Apple Pencil to get the most out of coloring in the Marvel characters. The same setup is seen in Game of the Day, which is currently an app called Framed 2.

ios 11 app store cards
Apple unveiled the iOS 11 App Store redesign on June 5 during its WWDC keynote, showcasing the new look as a way to unify the App Store's design with other iOS 11 apps, and making it easier for users to browse and find new apps. During the presentation, Apple senior VP of worldwide marketing, Phil Schiller, said that, "We are taking everything we’ve learned from the App Store over the past nine years and putting it into a stunning new design. Every element of the new App Store is richer, more beautiful and more engaging."

Take a closer look at the redesigned App Store on iOS 11 with our hands-on preview.

Top Rated Comments

Peel Avatar
46 months ago

It's hard to find anything useful using Apple's App Store search feature. I literally have to use a QR code, a link or a google search in order to find certain apps. My floor cleaning robot has an app called EVOVACS. Searching the App Store returns 0 results. There is a whole world of apps hiding inside that App Store. Who knows what else is lurking around inside.

Strange. I just did a search for that and it returned the developer’s page and the app right at the top.


Attachment Image
Score: 4 Votes (Like | Disagree)
az431 Avatar
46 months ago

It's hard to find anything useful using Apple's App Store search feature. I literally have to use a QR code, a link or a google search in order to find certain apps. My floor cleaning robot has an app called EVOVACS. Searching the App Store returns 0 results. There is a whole world of apps hiding inside that App Store. Who knows what else is lurking around inside.

That's because it's spelled ecovacs, not evovacs
Score: 4 Votes (Like | Disagree)
Superhappytree Avatar
46 months ago
Still find those app tiles ridiculous. So much wasted space... could they not have made them smaller to, you know, fit more information on there?
Score: 3 Votes (Like | Disagree)
Peel Avatar
46 months ago

Still somewhat of a valid complaint in that a Google search for evovacs returns ecovacs as a top find. Of course if someone made an 'evovacs' product then your search wouldn't be accurate on Google either.

But you'll see in the pic I posted above that a search using the wrong spelling EVOCVACS did return the correct item at the top of the list.
Score: 3 Votes (Like | Disagree)
ipedro Avatar
46 months ago
They really got this right. Good going Phil.

I don't use my iPhone and iPad for games — I do that on my AppleTV — so it's nice to have all the games split out into a separate category. The app pages are far nicer to navigate, with rich content to tell you enough about the app to make an informed choice before buying and downloading.
Score: 2 Votes (Like | Disagree)
AT&T representative Avatar
46 months ago
It's hard to find anything useful using Apple's App Store search feature. I literally have to use a QR code, a link or a google search in order to find certain apps. My floor cleaning robot has an app called EVOVACS. Searching the App Store returns 0 results. There is a whole world of apps hiding inside that App Store. Who knows what else is lurking around inside.
Score: 1 Votes (Like | Disagree)

Top Stories

16inchmacbookpromain

Kuo: New MacBook Pro Models to Feature Flat-Edged Design, MagSafe, No Touch Bar and More Ports

Thursday January 14, 2021 9:32 pm PST by
Apple is working on two new MacBook Pro models that will feature significant design changes, well-respected Apple analyst Ming-Chi Kuo said today in a note to investors that was obtained by MacRumors. According to Kuo, Apple is developing two models in 14 and 16-inch size options. The new MacBook Pro machines will feature a flat-edged design, which Kuo describes as "similar to the iPhone 12" ...
iphone x camera close

iOS 14.4 Will Introduce Warning on iPhones With Non-Genuine Cameras

Thursday January 14, 2021 8:07 am PST by
In the second beta of iOS 14.4 seeded to developers and public testers this week, MacRumors contributor Steve Moser has discovered code indicating that Apple will be introducing a new warning on iPhones that have had their camera repaired or replaced with aftermarket components rather than genuine Apple components. "Unable to verify this iPhone has a genuine Apple camera," the message will...
prototype iphone 12 pro

Prototype iPhone 12 Pro Shown Off in Photos

Wednesday January 13, 2021 3:39 pm PST by
Developer Giulio Zompetti, who often shows off prototype versions of Apple devices, today highlighted a prototype version of the iPhone 12 Pro. The iPhone 12 Pro is running an operating system called SwitchBoard, a nonUI version of the iOS 14 update that Apple uses internally. We've seen SwitchBoard on prototype devices before, as Apple uses it to test new features. Zompetti's prototype...
find my app safari post

Safari Allows Users to Enable Hidden 'Items' Tab in 'Find My' App Ahead of AirTags Launch

Wednesday January 13, 2021 5:45 am PST by
As seen in screenshots obtained by MacRumors in 2019, Apple's long-rumored AirTags items trackers are expected to be managed through the Find My app on iPhone, iPad, and Mac. Now, any user can get an early look at this tab. MacRumors reader David Chu today alerted us that the hidden "Items" tab in the Find My app can be enabled on an iPhone or iPad by typing in the link findmy://items in...
pioneer carplay wc5700nex

The Best Apple-Related Accessories at CES 2021

Wednesday January 13, 2021 1:16 pm PST by
CES 2021 is taking place digitally this year, and it hasn't been as exciting as in past years because many vendors have opted out. That said, some companies are still showing off some interesting Apple-related accessories that are coming out this year and that will be of interest to Mac, iPad, and iPhone users. Subscribe to the MacRumors YouTube channel for more videos. Pioneer Wireless...
Hue module dimmer switch

Philips Hue Announces New Wall Switch Module, Dimmer Switch, and Outdoor Light Bar

Thursday January 14, 2021 3:11 am PST by
Philips Hue has announced a new wireless dimmer switch module that lets Hue bridge owners directly control the smart lighting from their standard wall switches. The new Philips Hue wall switch module is the ideal addition to any Philips Hue set up. Installed behind existing light switches, it allows users to turn their existing switch into a smart switch and ensures their smart lighting is...
macbook pro 16 inch thunderbolt

Bloomberg: Next-Generation MacBook Pro to Offer Improved Displays, Faster Charging Over MagSafe

Thursday January 14, 2021 11:36 pm PST by
Following today's report from analyst Ming-Chi Kuo outlining major changes for the next-generation MacBook Pro models coming in the third quarter of this year, Bloomberg's Mark Gurman has weighed in with his own report corroborating some of the details but seemingly differing a bit on others. First, Gurman shares more details on the return of MagSafe charging to the MacBook Pro, indicating...
cook cbs this morning

CBS This Morning: Apple to Make 'Big Announcement' Tomorrow Morning

Tuesday January 12, 2021 8:46 am PST by
CBS This Morning today shared a short clip of an upcoming interview with Apple CEO Tim Cook in which addressing last week's events at the U.S. Capitol, with Cook saying "it's key that people be held accountable for it." Following the clip, Gayle King of CBS noted that the interview with Cook was not specifically arranged to address the current controversy over Parler and other repercussions, ...
iOS 14

Apple Seeds Second Betas of iOS 14.4 and iPadOS 14.4 to Developers [Update: Public Beta Available]

Wednesday January 13, 2021 10:03 am PST by
Apple today seeded the second betas of upcoming iOS 14.4 and iPadOS 14.4 updates to developers for testing purposes, with the new betas coming a month after Apple released the first betas. iOS 14.4 and iPadOS 14.4 can be downloaded through the Apple Developer Center or over the air after the proper profile has been installed on an iPhone or iPad. Paired with the HomePod 14.4 beta that is...
caldigit thunderbolt 4 dock featured

CalDigit Introduces USB-C Dock With 10 Ports and Up to 94W Charging for Macs [Updated]

Wednesday January 13, 2021 9:16 am PST by
CalDigit today unveiled a new Thunderbolt 4 dock with a wide selection of connectivity options, including three USB-A ports, one USB-C port, two HDMI 2.0 ports, a Gigabit Ethernet port, an SD card slot, and a 3.5mm headphone jack. The dock also has a Thunderbolt 4 port that allows it to be connected to a Mac with a single cable, with up to 94W of pass-through charging for the latest MacBook...