Today, July 17, is celebrated as World Emoji Day thanks to this day being marked on the iOS "calendar" emoji. In celebration, Apple has updated the iTunes Movies storefront with a new emoji-filled carousel that uses the popular smartphone characters to describe recent film releases, as well as older movies.

itunes emoji
Some of the films referenced include Kong: Skull Island, Beauty and the Beast, Get Out, Stephen King's It, Logan, Arrival, and more. The iTunes emoji makeover is simply a visual overhaul of the store with no sale prices appearing on any of the participating films.

itunes emoji 2
Apple often updates the iTunes Movies storefront to coincide with new film releases, most recently offering a LEGO makeover to celebrate the digital release of The LEGO Batman Movie. Earlier in June, a few decade-based film collections were put on sale on iTunes to give users the chance to get bundles of films together at lower prices.

(Thanks, Kenneth!)

Tags: iTunes, emoji

Top Rated Comments

Jsameds Avatar
49 months ago
I'm sorry, all I see is squares with question marks because apple refuses to release emoji updates for iOS 6,7,8,9 for older devices.
Maybe try using a device that's been made in the last 5 years.
Score: 12 Votes (Like | Disagree)
benz240 Avatar
49 months ago
With Apple it's always Emoji day :rolleyes:
Score: 4 Votes (Like | Disagree)
ateslik Avatar
49 months ago
World Emoji Day... uh huh.

Looking for the brown pile emoji to appropriately express my thoughts. Because sometimes words are just not enough.
Score: 3 Votes (Like | Disagree)
JosephAW Avatar
49 months ago
I'm sorry, all I see is squares with question marks because apple refuses to release emoji updates for iOS 6,7,8,9 for older devices.
Score: 3 Votes (Like | Disagree)
nt5672 Avatar
49 months ago
Nice to see the result of Cook's innovative ideas. I believe that this will be it for 2017. Enjoy! :)
Score: 3 Votes (Like | Disagree)
Jessica Lares Avatar
49 months ago
There's a world emoji day...?
Well, at least we can declare our dissatisfaction of it within the language...



Are they doing this on the Apple TV's iTunes Movie Store too?

Attachment Image
Score: 2 Votes (Like | Disagree)

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