NBC App Now Supports Apple's Single Sign-on Feature on iPhone and iPad

NBC has updated its iPhone and iPad app with support for Apple's Single Sign-on feature, as spotted by Engadget.


Now, iPhone and iPad users with a cable or satellite TV subscription can sign in once with their TV provider credentials to gain access to content in the NBC app alongside all other supported apps that their pay TV subscription includes.

Single Sign-on is available in the United States only for these providers: Blue Ridge, Cable ONE, CenturyLink Prism, DIRECTV, Dish, Grande Communications, GVTC, GTA, Hawaiian Telcom, Hotwire, MetroCast, Service Electric, and Sling TV.

To enable Single Sign-on on iOS devices, open the Settings app and scroll down to "TV Providers" to sign in. From then on, when accessing a supported app that requires a cable subscription, the app will ask to use the saved sign-on credentials.

NBC's app, available for free on the App Store [Direct Link], also supports Single Sign-on on tvOS for the fourth-generation Apple TV.



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15 months ago

Single Sign-on is available in the United States only for these providers: Blue Ridge, Cable ONE, CenturyLink Prism, DIRECTV, Dish, Grande Communications, GVTC, GTA, Hawaiian Telcom, Hotwire, MetroCast, Service Electric, and Sling TV


The idea of SSO is great, and it is what many people have been wanting, but given that the big Cable companies like Comcast, Verizon, and TWC are not support, it is pretty much a useless feature for most of us.
Rating: 4 Votes
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15 months ago
I really don't understand the reasoning for big companies like Comcast, Verizon, or TWC not supporting SSO. Do they want use to log on every app through their portal for some extra screen time with their logo? Do they purposely want their customers to hate them more than they do right now?
Rating: 2 Votes
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15 months ago
Comcast...... where are you??
Rating: 2 Votes
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15 months ago
Glad to see more apps using this, but when is the providers list going to be expanded? I mean major carriers like Verizon FIOS aren't on the list (and while DirecTV is, DirecTV Now isn't).
Rating: 2 Votes
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15 months ago

The idea of SSO is great, and it is what many people have been wanting, but given that the big Cable companies like Comcast, Verizon, and TWC are not support, it is pretty much a useless feature for most of us.


Most people have Comcast or Verizon, interesting that they have not been added yet. So the feature, while great in concept, is useless for most.
Rating: 1 Votes
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15 months ago
This is crazy. NBC, a free over the air network requiring an ISP sign on. This shouldn't be necessary. Should be able to launch the app and watch the shows without being hindered.
Rating: 1 Votes
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15 months ago
You know what’s sad... Comcast owns NBC and they refuse to support SSO. But two different divisions I guess.
Rating: 1 Votes
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15 months ago
Whoa...almost forgot about this feature after it completely bombed at launch.

No significant provider yet supports SSO.

Very few Apps support SSO.

Major holdouts still remain from the TV App. I'm close to cancelling Netflix over this, as the TV app drives almost everything for me.
Rating: 1 Votes
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