Hands-On With Apple's New (PRODUCT)RED iPhone 7

Apple's new (PRODUCT)RED iPhone 7 and 7 Plus went on sale online and in retail stores around the world today, and after a short wait in line, we managed to get our hands on one of the new devices.

Made from a matte red aluminum, the red iPhone 7 is super pigmented and bright in real life, but aside from its snazzy new casing, it's identical to existing devices. Check out the video below for our detailed look at Apple's first red iPhone.


The new red iPhone 7 and iPhone 7 Plus can be purchased from the online Apple Store and in retail locations, where supplies seem to be plentiful. There were lines at many stores around the country, however, so it could potentially sell out.

Prices for the red iPhone 7 start at $749, with the device available in 128 and 256GB capacities. Pricing for the red iPhone 7 Plus starts at $869.

The new iPhone 7 and 7 Plus are available in the United States and dozens of other countries today, and by the end of March, the device will be available in more than 40 countries and regions.

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Top Rated Comments

bjjp2 Avatar
108 months ago
It's like an iPhone. But red!
Score: 59 Votes (Like | Disagree)
Steve121178 Avatar
108 months ago
Would have looked better with a black front.
Score: 44 Votes (Like | Disagree)
Northgrove Avatar
108 months ago
It's red and white because Product Red has the red and white theme.
Yes, red and black is fancy too. But that's why it's red and white.


Score: 32 Votes (Like | Disagree)
CarpalMac Avatar
108 months ago
Check out the video below for our detailed look at Apple's first red iPhone.
Thanks but I've seen a photo - I think I got it. ;)
Score: 25 Votes (Like | Disagree)
twocents Avatar
108 months ago
Really puts the "red" in boRED design :p
Score: 17 Votes (Like | Disagree)
mejsric Avatar
108 months ago
If it has black front, then people will complain that it should have a white front.
Score: 15 Votes (Like | Disagree)