Amazon has acknowledged a worsening counterfeit problem on its site and says it has made fighting the fake products a "major goal" for next year (via The Verge).

Last month Apple filed a lawsuit against Mobile Star LLC which it accused of infringing upon its trademarks and copyrights by selling counterfeit power adapters and cables on Amazon. Apple claimed the fake products posed a risk to life, and said it had found that almost 90 percent of so-called genuine Apple products and accessories it purchased from Amazon over the last nine months were actually counterfeit.

amazon-review-mobile-star
Following the lawsuit, Amazon said it had "zero tolerance for the sale of counterfeits" on its website and said it was working closely with manufacturers and brands to aggressively pursue the wrongdoers.

Bloomberg reports that Amazon now says it plans to create a registry to prevent fakes and wants legitimate brands to register even if they don't plan on selling products on the site. Merchants then have to obtain official brand permission before they can sell goods from the company.

Amazon has reportedly been experimenting with Nike and other brands to build the registry, but the company says it will target more brands in 2017 in an attempt to get them to sell their products on Amazon's marketplace. According to the report, Amazon tried to get the NFL and MLB to sell merchandise through its online marketplace, but the negotiations stalled because of a perceived lack of control over existing fake goods.

Tag: Amazon

Top Rated Comments

Kebabselector Avatar
72 months ago
I think the Marketplace cheapens the brand (and they are not the only people to do this). If I wanted cheap dodgy goods I'd use ebay.
Score: 13 Votes (Like | Disagree)
keysofanxiety Avatar
72 months ago
Long overdue, but great news.
Score: 9 Votes (Like | Disagree)
Phil A. Avatar
72 months ago
If Mobile Star would pay the license of their product to Apple would that make all their product MFi? Obviously Mobile Star is infringing the design and they need to pay their dues.
I think the biggest problem is they've been selling stuff as "genuine apple" when it's clearly nothing of the kind: Nothing to do with paying dues and everything to do with blatant counterfeiting as I understand it
Score: 4 Votes (Like | Disagree)
ftaok Avatar
72 months ago
The reason why I brought that up because the functionality of the product that is copied works just like the original or an MFI product. Obviously Apple argues about safely but if this was licensed then it is now labeled as safe. I know about issues being caught on fire but it did happen to Apple products or MFI licensed product as well. I know for sure that this company is blatantly counterfeiting the product.
The problem is that the MobileStar chargers look just like the Apple chargers, but they skimp on the quality of the internals. From the outside, they look just like Apple chargers, plus they are listed as Apple OEM chargers.

This is the definition of counterfeit.

It's not like Anker with the mifi license. Anker stuff doesn't looke like Apple stuff.
Score: 2 Votes (Like | Disagree)
PBG4 Dude Avatar
72 months ago
Funny how Amazon didn't see a problem when Birkenstock pulled all product from Amazon due to fakes but as soon as Apple launches a suit, it's a different story completely.
Score: 2 Votes (Like | Disagree)
definitive Avatar
72 months ago
They should have done this years ago. Now they're looking like the jerks in the eyes of the customers, so they have to do something.
Score: 1 Votes (Like | Disagree)

Popular Stories

iPhone 14 Pro Purple Front and Back MacRumors Exclusive

iPhone 14 Pro Renders Highlight Multiple Design Changes

Wednesday May 25, 2022 8:56 am PDT by
Leaker Jon Prosser today shared ostensibly accurate renders of the iPhone 14 Pro, providing the most accurate look yet at what the device could look like when it launches later this year. In the latest video on YouTube channel Front Page Tech, Prosser revealed renders of the iPhone 14 Pro made by Apple concept graphic designer Ian Zelbo, highlighting a range of specific design changes...
iPad Pro USB C Feature Coral

Deals: Apple's iPad Pro Reaches Up to $449 Off in Amazon's Latest Sales

Wednesday May 25, 2022 10:09 am PDT by
Amazon is marking down a wide variety of 11-inch and 12.9-inch iPad Pro models this week, with prices starting as low as $749.00 for the 11-inch tablet. You'll find the full list of sales below, all of which can be found on Amazon. Note: MacRumors is an affiliate partner with some of these vendors. When you click a link and make a purchase, we may receive a small payment, which helps us keep...
apple account card

Wallet App Now Supports Apple Account Cards on iOS 15.5

Wednesday May 25, 2022 5:01 pm PDT by
Apple appears to have recently updated the Wallet app to allow users to add an Apple Account Card, which displays the Apple credit balance associated with an Apple ID. If you receive an App Store or Apple Store gift card, for example, it is added to an Apple Account that was previously visible in the App Store and Apple Store apps. As of today, the Apple Account balance can also be added to...
iphone 13 pro max display bleen

iPhone 14 Max Reportedly Weeks Behind Schedule [Updated]

Thursday May 26, 2022 7:25 am PDT by
The iPhone 14 Max is currently behind schedule by around three weeks, according to Haitong International Securities analyst Jeff Pu. Yesterday, Nikkei Asia reported that at least one iPhone 14 model was three weeks behind schedule due to the impact of lockdowns on Apple's supply chains in China, but it was not clear which iPhone 14 model this related to. Now, Pu has clarified that the model...
iPhone 13 Always On Feature

iPhone 14 Pro Screen Refresh Rate Upgrade Could Allow for Always-On Display

Tuesday May 24, 2022 7:23 am PDT by
Last year's iPhone 13 Pro models were the first of Apple's smartphones to come with 120Hz ProMotion displays, and while the two iPhone 14 Pro models will continue to feature the technology, their screens could well boast expanded refresh rate variability this time round. To bring ProMotion displays to the ‌iPhone 13 Pro models‌, Apple adopted LTPO panel technology with variable refresh...
Apple Tap to Pay iPhone

Apple Stores Rolling Out iPhone-to-iPhone Contactless Payments Starting Today

Wednesday May 25, 2022 6:54 am PDT by
Apple in February unveiled a new "Tap to Pay on iPhone" feature that will allow compatible iPhones to accept payments via Apple Pay, contactless credit and debit cards, and other digital wallets, with no additional hardware required. Apple began testing the feature at its Apple Park Visitor Center earlier this month, and now Bloomberg's Mark Gurman has tweeted that the feature will begin...
apple tv 4k design green

Apple Releases tvOS 15.5.1 for Apple TV HD and Apple TV 4K

Wednesday May 25, 2022 9:42 am PDT by
Apple today released tvOS 15.5.1, a minor update to the tvOS operating system that first launched in September 2021. tvOS 15.5.1 comes about 10 days after the launch of tvOS 15.5. tvOS 15.5.1 can be downloaded over the air on the Apple TV through the Settings app by going to System > Software Update. ‌‌‌‌‌‌Apple TV‌‌‌‌‌‌ owners who have automatic software updates...