Apple's Black Friday Event Kicks Off in United States With Free Gift Cards Worth Up to $150

Apple's special Black Friday shopping event is now live in the United States and Canada, offering customers free Apple Store gift cards worth up to $150 or CA$200 with the purchase of selected Apple products today only.

The offers are available through Apple's website and retail stores in both countries. Each customer is limited to two gift cards per product category. Refurbished products and educational store purchases do not qualify.

U.S. rebate amounts include:

- Macs: $150 (iMac, Mac Pro, MacBook, MacBook Air, and MacBook Pro sans late 2016 models)
- iPad Pro: $100
- iPad Air 2 and iPad mini 4: $50
- iPhone 6s and 6s Plus: $50
- iPhone SE: $25
- Apple Watch Series 1: $25
- Apple TV: $25

The one-day promotion is also ongoing in the United Kingdom (up to £120) and elsewhere in Europe, including Austria, Belgium, Czech Republic, Denmark, Finland, France, Germany, Hungary, Ireland, Italy, Luxembourg, the Netherlands, Norway, Poland, Portugal, Spain, Sweden, and Switzerland.

Apple's offers are rather lackluster considering better Black Friday deals are available on select iPhones, iPads, and Macs from authorized resellers such as B&H Photo Video and MacMall. Moreover, many of Apple's newest products such as the iPhone 7 and MacBook Pro with Touch Bar are not eligible for the gift card promotion.

The one-day shopping event has concluded in Australia and New Zealand, where it is now Saturday local time.

Top Rated Comments

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43 months ago
This would be fine if they had just surprised us. But teasing it a week out, keeping some of us from buying iphones or macbooks earlier...lame.

I had the Jet Black iphone pop up available near me a few days ago, and waited for the black friday sale. It's gone now.

If you are going to tease, and only do lame sales, just tell us what the sale is. Don't tease and keep it a mystery, and surprise us with crap. $25 off a series 1??? WOW.
Rating: 26 Votes
43 months ago
Way to spit in the face of people who wanted an iPhone 7 model or new Mac Book Pro w/ Touch Bar. Do it right or don't do it at all Apple.
Rating: 25 Votes
43 months ago
Wow, gift cards on old stuff. How magnanimous.

Screw you Apple!
Rating: 24 Votes
43 months ago

Do it right or don't do it at all Apple.

It takes courage to do it wrong.
Rating: 21 Votes
43 months ago
This is typical Apple Black Friday stuff. Nothing to see here.
Rating: 16 Votes
43 months ago
Yeah because I'm sure some kid will just have a casual shopping list worth thousands.
Rating: 15 Votes
43 months ago
I feel bad for all the people who have expressed interest in "the new MacBook Pro" that are going to get a circa-2012 model that Apple is inexplicably still selling. It must be so confusing for the average non-tech nerd to navigate. I miss the days when Apple would just discontinue a product when a new and better version was released.
Rating: 13 Votes
43 months ago
Ha! I actually stayed up because I was curious... Lame, it's just the stuff that's a hard sell anyway. Why bother? There's going to be a bunch of Apple employees who had to work longer to make this happen, feel bad for them.
Rating: 11 Votes
43 months ago
There are no words for how hard this "event" sucks.
Rating: 11 Votes
43 months ago
Apple has sadly become a joke.
Rating: 10 Votes

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