Manhattan's Union Square Cafe Will Outfit Managers With Apple Watches to Improve Hospitality

Union Square Hospitality Group and Resy, a restaurant reservation startup, tonight announced at the TechTable Summit that every manager and sommelier at the Union Square Cafe will be outfitted with an Apple Watch to help improve customer service, reports Eater. The Union Square Cafe is set to reopen in late October and is the flagship restaurant of Danny Meyer, founder of Shake Shack.

unionsquarecafe

Photo via Union Square Cafe

The Apple Watches will be outfitted with restaurant "control center" app ResyOS. Floor managers and sommeliers wearing the watches will receive notifications when VIPs enter the restaurant, when new tables are seated, when guests have waited too long to order, when menu items run out and more.

An iPad running ResyOS will act as the command center at Union Square Cafe's host's stand while the Apple Watches will pull the info inputted into the iPad in real-time. The Apple Watch's function will be focused on cutting out steps and increasing response time. For instance, when a guest is finished dining a manager will get a notification, allowing them to ping a server for the check or the guest's coat. Sommeliers will get wine orders sent to their Watch, rather than having to wait for a manager to relay the information to them.

Maureen Cushing, Union Square Hospitality's VP of Technology, tells Eater that ResyOS and the Apple Watches are "another way to respond and listen to our guests." She also notes that the Apple Watch will not replace communication between servers and management, as servers will not be receiving Apple Watches with ResyOS.

This isn't the first time that the food and beverage industry has embraced Apple products to improve hospitality. Many smaller restaurants and food trucks have opted to use iPads or iPhones as POS systems in lieu of more traditional options.

Related Roundup: Apple Watch 10
Buyer's Guide: Apple Watch (Neutral)

Popular Stories

ios 18 4 carplay

Apple Upgrades CarPlay in Two Ways

Wednesday March 12, 2025 6:05 am PDT by
The upcoming iOS 18.4 update for the iPhone includes a smaller but meaningful improvement for Apple's in-car iPhone mirroring system CarPlay. Specifically, CarPlay now shows a third row of icons, up from two rows previously. However, this change is only visible in vehicles with a larger center display. For example, a MacRumors Forums member noticed the change in a Toyota Tundra with a...
Apple More Personal Siri Ad

John Gruber Says 'Something is Rotten' at Apple

Wednesday March 12, 2025 7:39 pm PDT by
Daring Fireball's John Gruber today shared some strongly-worded comments about Apple's delayed personalized Siri features. Gruber is a well-known Apple pundit who has been writing about the company for more than two decades. In a blog post titled "Something Is Rotten in the State of Cupertino," Gruber said Apple's credibility has been "damaged" by the delay:Keynote by keynote, product by...
airpods pro 2 gradient

AirPods Pro 3 Launch Now Just Months Away: Here's What We Know

Tuesday March 11, 2025 3:26 am PDT by
Despite being released over two years ago, Apple's AirPods Pro 2 continue to dominate the wireless earbud market. However, with the AirPods Pro 3 expected to launch in 2025, anyone thinking of buying Apple's premium earbuds may be wondering if the next generation is worth holding out for. Apart from their audio and noise-canceling performance, which are generally regarded as excellent for...
Apple Maps vs Google Maps Feature

iOS 18.4 Adds a Highly-Requested Setting to iPhones — But Not in U.S.

Wednesday March 12, 2025 1:05 pm PDT by
iPhones are finally getting a much-requested setting, but availability is limited. The upcoming iOS 18.4 update introduces an option to set a default navigation app, other than Apple Maps, but unfortunately this new setting is limited to users in the EU. There, you can now set an app like Google Maps or Waze as your default navigation app on the iPhone by opening the Settings app and tapping ...
iphone 17 pro asherdipps

iPhone 17 Pro Max Rumors Allegedly Refer to 'iPhone 17 Ultra' Model

Friday March 14, 2025 7:56 am PDT by
If you've been following iPhone rumors over the last few years, you may remember reading reports that Apple flirted with the idea of introducing a super high-end "Ultra" model that would either replace its Pro Max device or sit above it in Apple's smartphone hirearchy. These reports appeared in the pre-launch iPhone 15 and iPhone 16 rumor cycles, but ultimately came to nothing. Now though, the...
iPhone 17 Pro Render Front Page Tech

iPhone 17 Pro Machined Parts Leak Reflects Camera Redesign Rumors

Thursday March 13, 2025 3:07 am PDT by
Apple's upcoming iPhone 17 Pro models are expected to feature a significant design overhaul, and a new image apparently taken on an assembly line for the unreleased devices appears to confirm the biggest rumored change. Render of an iPhone 17 Pro model shared by Jon Prosser The iPhone 17 Pro and iPhone 17 Pro Max are rumored to adopt a horizontal camera bar reminiscent of Google's Pixel...
Generic iOS 19 Feature Mock Light

iOS 19 Will Bring Biggest Design Overhaul Since iOS 7

Monday March 10, 2025 12:17 pm PDT by
Apple is planning for a major design overhaul of the iPhone, iPad, and Mac interfaces with the introduction of iOS 19, iPadOS 19, and macOS 16 later this year, reports Bloomberg. The update will "fundamentally change" the look of Apple's operating system, introducing a more consistent cross-platform experience. Apple plans to update the style of icons, menus, apps, windows, and system...
Sad Siri Feature

Kuo: Apple Knows Apple Intelligence is 'Underwhelming' and Won't Drive iPhone Upgrades

Thursday March 13, 2025 9:32 am PDT by
The Apple Intelligence features that Apple introduced with iOS 18 are not pushing people to upgrade their iPhones, Apple analyst Ming-Chi Kuo reiterated today. Apple's recent Siri failures are also going to have an impact on 2025 iPhone shipments, which the market is beginning to realize. As early as last July, Kuo said expectations that Apple Intelligence could drive iPhone upgrades were...
Sad Siri Feature

Kuo: Cook Should Personally Address Siri Apple Intelligence Failure

Thursday March 13, 2025 4:02 pm PDT by
Apple made a major misstep with the way that it handled the delay of Apple Intelligence features for Siri, Apple analyst Ming-Chi Kuo said today. Announcing the delay through a press statement was a bad decision, and Apple should instead have gone through official channels. Kuo referenced the well-known "Antennagate" PR crisis when the iPhone 4 launched in 2010, and the way that then Apple...

Top Rated Comments

lolkthxbai Avatar
110 months ago
First world solution. You would never trust a waiter with payments in South Africa, as you can be pretty damn sure the restaurant won't see the money. Card skimming devices are all over the place here, used by waiters. Now you're asking me to pay a third part OS via a device on the waiter's arm? How will I know it's not a fake third party app? Am I missing something here?
Unless I missed something, they Apple Watch won't be used to take payments. It'll be used to supplement the ways the someliers and managers can communicate.
Score: 4 Votes (Like | Disagree)
maxsix Avatar
110 months ago
What's with everyone giving these things away?
Never underestimate how clever Apple is at marketing it's products.

Apple Watch is a somewhat nascent product requiring plenty of internal help to keep it selling. Fortunately Apple's so wealthy they can keep the watch on life support forever.
Score: 3 Votes (Like | Disagree)
djcerla Avatar
110 months ago
Never underestimate how clever Apple is at marketing it's products.

Apple Watch is a somewhat nascent product requiring plenty of internal help to keep it selling. Fortunately Apple's so wealthy they can keep the watch on life support forever.
Life support? Yesterday night I was in a bar, saw many Watches on real people .This thing is reaching critical mass, not "life support"!

The fact that institutions give away Apple Watches doesn't mean they obtained them for free. It's Samsung that packs a free smartwatch in seemingly every dish washer or smartphone in order to look less bad in market stats.
Score: 2 Votes (Like | Disagree)
maxsix Avatar
110 months ago
Life support?
It's Samsung that packs a free smartwatch in seemingly every dish washer or smartphone in order to look less bad in market stats.
What's interesting is Apple Devotees insecurities surface during a routine discussion of the product causing fear to make them bash Samsung for relief.
Score: 2 Votes (Like | Disagree)
truthertech Avatar
110 months ago
First world solution. You would never trust a waiter with payments in South Africa, as you can be pretty damn sure the restaurant won't see the money. Card skimming devices are all over the place here, used by waiters. Now you're asking me to pay a third part OS via a device on the waiter's arm? How will I know it's not a fake third party app? Am I missing something here?
You are misunderstanding how Apple Pay works. It is the customer, not the business who wears their Apple Watch that is tied to the customer's iPhone. The ones worn by employees are for communicating among employees
[doublepost=1475135414][/doublepost]
It sounds good but feels unnecessary in a well-managed restaurant with happy, motivated staff.

Maybe I'm old but I wouldn't appreciate working in a restaurant and having alerts going off on my wrist like I was a kind of automaton telling me my next task.
You aren't old. You just can't envision how technology can be useful in these types of environments. They aren't telling you your next task; they are updating you and other team members with important information so you don't have to waste time and quiet with constant repetition of info.
Score: 2 Votes (Like | Disagree)
theheadguy Avatar
110 months ago
Now that the 7/7+ deliveries are speeding up, we're back to scrambling for news...
Score: 2 Votes (Like | Disagree)