iPhone 7 Could Launch on September 23 Following September 9 Pre-Orders - MacRumors
Skip to Content

iPhone 7 Could Launch on September 23 Following September 9 Pre-Orders

With Apple set to launch the iPhone 7 next month rumors about the phone and the event where it will debut have been picking up. We've already heard information suggesting the iPhone 7 will be introduced at an event set to take place on Wednesday, September 7, two days after the Labor Day holiday, and now it appears we may have some insight into the actual release date.

While Apple typically releases the iPhone about two weeks after introducing it, suggesting a September 16 launch date, new scheduling information from AT&T shared by 9to5Mac indicates that the iPhone 7 might not launch until later in the month, on September 23.

attmerchandisingresetdates
A leaked AT&T retail schedule featuring "Merchandising Reset" hours indicates employees will need to spend several hours reorganizing AT&T stores on both September 9, 2016 and September 23, 2016. It's possible this schedule pertains to the iPhone, but there's no concrete proof that it does.

Previous information from notable smartphone leaker Even Blass has suggested pre-orders for the iPhone 7 will take place on Friday, September 9, two days after the prospective debut event, which is in line with the schedule from AT&T.

Blass has also predicted an iPhone launch for September 16, but if this AT&T information is accurate and does pertain to release preparations, that previous prediction could be incorrect. September 16 and September 23 are both likely candidates for an iPhone release date.

Regardless of when Apple plans to release the iPhone 7, we don't have long to wait for an unveiling with only three weeks to go until the rumored September 7 event date. Media invites for the event are likely to go out next week, perhaps on Thursday August 25 or Friday, August 26.

Tag: AT&T
Related Forum: iPhone

Popular Stories

macOS 27 on MacBook Pro

Apple Says macOS 27 Won't Be Compatible With These Macs

Wednesday June 3, 2026 8:29 am PDT by
During WWDC 2025, Apple revealed that macOS 26 Tahoe would be the final major macOS version for Intel-based Macs. macOS 27 will be compatible with Apple silicon Macs only, meaning that you will need a Mac with an M-series chip or a MacBook Neo with an A18 Pro chip in order to install the software update. Apple will unveil macOS 27 during its WWDC 2026 keynote this Monday, June 8, and the...
MacBook Neo on Yellow Feature

MacBook Neo is So Popular That Apple Reportedly Doubled Production

Wednesday June 3, 2026 9:24 am PDT by
On an earnings call in late April, Apple's CEO Tim Cook said that customer response to the MacBook Neo was "off the charts," and the popularity of the laptop has reportedly led the company to significantly boost production. Apple supply chain analyst Ming-Chi Kuo this week said he believes that MacBook Neo shipments to Apple were doubled from an initial target of 5 million units to 10...
iphone 18 pro blue%402x

iPhone 18 Pro: Dark Cherry, Light Blue, and Dark Gray Chassis Leaked [Update]

Thursday June 4, 2026 5:18 am PDT by
Update: Since publication, new information has come to light suggesting the images have been AI-manipulated and are not in fact iPhone 18 Pro chassis parts. The original article follows. The color options Apple is reportedly planning for the upcoming iPhone 18 Pro and ‌iPhone 18 Pro‌ Max have appeared online today in the form of images of chassis parts of unknown authenticity....

Top Rated Comments

128 months ago
I've never been so under-excited about an iPhone release in my life.
Score: 11 Votes (Like | Disagree)
S.B.G Avatar
128 months ago
The time is quickly approaching! Seems like yesterday I pre-ordered the iPhone 6s and it still looks and feels brand new to me.
Score: 8 Votes (Like | Disagree)
128 months ago
Bloatware, bugs, ugly UI, confusing OS, poor battery life under normal usage (after you install Apps), vulnerabilities in Samsung Pay.
All the more reason why I refuse to use Android. 'iPhone 7' day one preorder for me.
Score: 6 Votes (Like | Disagree)
wozmatic Avatar
128 months ago
Pop Quiz: How many years does it take for Apple to release a new MacBook Pro?
Score: 6 Votes (Like | Disagree)
cmichaelb Avatar
128 months ago
Pop Quiz: How many years does it take for Apple to release a new MacBook Pro?
Answer: Fewer years than a Mac Pro update.

Bada bing... :D
Score: 5 Votes (Like | Disagree)
pnoyblazed Avatar
128 months ago
can't wait to replace my 6+
Score: 4 Votes (Like | Disagree)