Among many iOS 10 announcements made at WWDC yesterday, one notable update to Apple's mobile operating system came in the form of third party developer support in Apple's iMessage chat platform. With the new SDK, developers can create app extensions -- similar to third party keyboard apps available now on the App Store -- that let users interact with apps from directly within Messages.

Following its announcement at the keynote, the developer of Square Cash [Direct Link] shared a little bit more information about how their payments service works as an app extension for Messages. Once a user has Square Cash installed, they can find it with their other apps in the new iMessage "App drawer." From there, "Just swipe up to pick an amount and attach it to a message. One tap to deposit it!" The iMessage App is still limited by Square Cash's own restraints, however, so international payment transfers are unavailable as of now.

iMessage apps 2

iMessage Apps for Square Cash (left) and Disney stickers (right)

During the keynote, Craig Federighi gave a demo of another iMessage app, DoorDash [Direct Link], collectively collaborating on a group lunch order without leaving Messages. Once he decided on his menu item and selected the quantity of the order, he shared his choice with a contact in Messages to add his lunch to the group ticket. Other entertainment-focused apps, like JibJab [Direct Link], grant users access to the iPhone's camera to place their faces on GIF-like videos to share with friends.

Although not specifically detailed, the iMessage App extensions for already-existing apps, like Square Cash, will presumably be free upgrades for users who already own or have downloaded the base apps. On Apple's developer site, a heavy emphasis is placed on the "purchase" of various sticker packs, however, suggesting that the various Disney and other brand-related stickers will not be free to download.

iOS 10 imessage apps

Help users express themselves in richer ways by providing stickers for purchase on the App Store for iMessage. Users can tap to send stickers in a thread, adjust their size, or place them on top of bubbles, other stickers, and photos. There's no need for you to write code to create stickers — simply drag the images into the designated folder in Xcode.

Not many other iMessage Apps have been detailed by Apple and developers yet, but wording on the developer beta site mentions users will be able to "share content, edit photos, play games, send payments, and collaborate with friends." While some might be similar in execution to third-party keyboards in iOS 9, now that Apple has granted developer access to its Messages platform, it'll be interesting to see what new kind of shortcuts and message-enhancing features come out of the new App Store for iMessage.

Anyone who needs to catchup with the WWDC keynote -- or if you just want a refresher -- can do so by watching MacRumors' 7-minute recap video. Likewise, our iOS 10 tidbits post has more information on iMessage updates, individual read receipts, the ability to remove pre-installed apps, and more.

Related Forum: iOS 10

Top Rated Comments

TMDR Avatar
123 months ago
I am so disappointed.
Downloaded the beta to see if this crap can be disabled. This crap is the reason I stay away from FB Messenger and all those others.
I want to send messages and share pictures quickly. That's all. You can't make messaging any better than that. Period.
Score: 13 Votes (Like | Disagree)
macfacts Avatar
123 months ago
Pay for digital stickers? Lmao.
Score: 11 Votes (Like | Disagree)
Shadow Runner Avatar
123 months ago
iMessage is going to become the iTunes of iOS, I just know it.
Score: 11 Votes (Like | Disagree)
TMDR Avatar
123 months ago
Good news for you, you can still just send messages and share pictures if that's all you want to do.
Yeah but I want all that stuff gone. I buy Apple stuff because it is clean and elegant, not because I want this mess.
Score: 11 Votes (Like | Disagree)
lowercaseperson Avatar
123 months ago
I get it, a lot of the stuff really displayed for iMessage seems gimmicky to me - I just won't use it. There is an entire generation of users who are about to need phones who will love those features. As much as I don't like those features, it would be stupid for Apple to ignore the large consumer base that want those features. I'm sure many at Apple weren't happy about it either, but guess who will be buying their phones soon.

More importantly, developer SDKs for iMessage, Maps, and Siri are what I've been waiting for. I'm thrilled. Why should I NEED a Grubhub app? Why should I have to throw my phone to my wife so she can look at the menu from my phone? The ability to complete group transactions from multiple devices or using Siri is only a small glimpse into the future these SDKs are about to usher in.

Don't get caught up in the gimmicks. This is big.
Score: 10 Votes (Like | Disagree)
Bathplug Avatar
123 months ago
Can I disable these features?
Score: 8 Votes (Like | Disagree)

Popular Stories

2024 iPhone Boxes Feature

Apple Adjusts Trade-In Values for iPhones, iPads, Macs, and More

Thursday November 6, 2025 11:12 am PST by
Apple today updated its trade-in values for select iPhone, iPad, Mac, and Apple Watch models. Trade-ins can be completed on Apple's website, or at an Apple Store. The charts below provide an overview of Apple's current and previous trade-in values in the U.S., according to its website. Maximum values for most devices either decreased or saw no change, but the iPad Air received a slight bump. ...
Finder Siri Feature

Apple's New Siri Will Be Powered By Google Gemini

Wednesday November 5, 2025 11:57 am PST by
The smarter, more capable version of Siri that Apple is developing will be powered by Google Gemini, reports Bloomberg. Apple will pay Google approximately $1 billion per year for a 1.2 trillion parameter artificial intelligence model that was developed by Google. For context, parameters are a measure of how a model understands and responds to queries. More parameters generally means more...
Liquid Glass General Feature

Apple Shares Liquid Glass Design Gallery

Thursday November 6, 2025 2:45 pm PST by
Apple is promoting the new Liquid Glass design in iOS 26, showing off the ways that third-party developers are embracing the aesthetic in their apps. On its developer website, Apple is featuring a visual gallery that demonstrates how "teams of all sizes" are creating Liquid Glass experiences. The gallery features examples of Liquid Glass in apps for iPhone, iPad, Apple Watch, and Mac. Apple...
iOS 26

iOS 26.1 Available Now With These 8 New Features

Monday November 3, 2025 5:54 am PST by
Following more than a month of beta testing, Apple released iOS 26.1 on Monday, November 3. The update includes a handful of new features and changes, including the ability to adjust the look of Liquid Glass and more. Below, we outline iOS 26.1's key new features. Liquid Glass Toggle iOS 26.1 lets you choose your preferred look for Liquid Glass. In the Settings app, under Display...
airtag purple

Apple's Website Lists AirTag 4-Pack at Shockingly Low Price [Updated]

Friday November 7, 2025 6:40 am PST by
Apple's online store in the U.S. is suddenly offering a pack of four AirTags for just $29, which is the same price as a single AirTag. This is likely a pricing error, and it is unclear if orders will be fulfilled. Apple has not discounted the AirTag four-pack in any other countries that we checked. Delivery estimates are already pushing into late November to early December, suggesting...
apple watch se 3 always on

Apple to Remove iPhone-Apple Watch Wi-Fi Sync in EU With iOS 26.2

Thursday November 6, 2025 4:37 am PST by
Apple in iOS 26.2 will disable automatic Wi-Fi network syncing between iPhone and Apple Watch in the European Union to comply with the bloc's regulations, suggests a new report. Normally, when an iPhone connects to a new Wi-Fi network, it automatically shares the network credentials with the paired Apple Watch. This allows the watch to connect to the same network independently – for...
ikea smart home devices

IKEA Debuts 21 HomeKit-Compatible Smart Bulbs, Sensors, and Controls

Thursday November 6, 2025 4:08 pm PST by
IKEA today announced the upcoming launch of 21 new Matter-compatible smart home products that will be able to interface with HomeKit and the Apple Home app. There are sensors, lights, and control options, all of which will be reasonably priced. Some of the products are new, while some are updates to existing lines that IKEA previously offered. There are a series of new smart bulbs that are...
Home Hub Command Center with Dome Base Feature

Apple's 2026 Smart Home Revamp: All the Rumors

Wednesday November 5, 2025 3:54 pm PST by
It's been over a decade since Apple's HomeKit smart home platform launched, and it is overdue for an update. HomeKit and the Home app can no longer keep up with AI-powered solutions from other companies like Google and Amazon, but that's set to change with a smart home revamp that Apple has planned for 2026. Home Hub Apple is working on a home hub or "command center" that will serve as a...