Apple Planning International Expansion of 'Personal Pickup' Service

Apple is training retail employees in Australia, France, United Kingdom and other countries for the international launch of Personal Pickup, a service that enables customers to place an order on the Apple Online Store or Apple Store app and pick it up at any Apple Retail Store within an hour, according to sources.

shop_with_specialist_large
Apple is planning to roll out Personal Pickup internationally as early as November, possibly alongside the launch of the iPad Pro, but could push back the plans until later this year or beyond, according to sources. Apple did not immediately respond when reached for comment.

Personal Pickup, which launched exclusively in the U.S. in 2011, is available for a wide range of products including Macs, iPhones, iPads, Apple TVs and the Apple Watch. Apple notifies customers via email or text message when their order is available for in-store pickup, at which point they can pick it up with a valid photo ID.

Personal-Pickup
The global expansion of Personal Pickup is likely another move orchestrated by Apple retail chief Angela Ahrendts, as she continues to bridge the gap between Apple's online and retail store shopping experiences. Apple has opened over 460 retail stores in 18 countries since May 2001, with nearly 200 located outside the U.S.

Top Rated Comments

Benjamin Frost Avatar
106 months ago
Do we get to choose that girl as our personal pickup, I wonder?
Score: 7 Votes (Like | Disagree)
justperry Avatar
106 months ago
Why is she holding that iPad ?
Why does she wear a t-shirt with an Apple logo on it. :rolleyes:
Score: 4 Votes (Like | Disagree)
SabaGuy Avatar
106 months ago
Personal Pickup is a great service. But if your item is in stock, why should it take 1 hour before it's available for pickup?
Score: 4 Votes (Like | Disagree)
Apple Corps Avatar
106 months ago
Personal pickups go to the front of the queue.
No - it is more like you go to the head of the quagmire. Sounds nice in theory, in practice, you get passed off to different staff. Waaaaaaay overrated "service".
Score: 3 Votes (Like | Disagree)
pjarvi Avatar
106 months ago
friend of mine said it totally sucks cuz u r still left in the same line as people just waiting for whatever.
I used this on Friday to pickup a game controller for the ATV4, my experience was:

-Ordered the controller on my iPhone using the Apple Store app while at work, TouchID for ApplePay
-Walked approx. 5 feet into the front of the store where a store representative was standing
-Store rep greeted me and asked if I needed any assistance
-Informed the rep I was there to pickup an online order
-Rep directed me to another rep 4 feet to my left (no line)
-Rep #2 asked if I had the email with me which indicated my item was ready for pickup
-Brought up the email on my iPhone, zoomed in on the Qcode in the email
-Rep #2 scanned the Qcode, verified the details and submitted the request to rep #3
-Rep #3 came from the stock room with the item to rep #2, took approx. 3 minutes (store was busy)
-Rep #2 bagged the item, had me sign for it, and asked if I wanted an email receipt
-Walked out of the store with my item
Score: 3 Votes (Like | Disagree)
Benjamin Frost Avatar
106 months ago
Tell me about it. Recently spent 30 minutes in there just waiting to see a sales person. All I wanted was an iPad case. Why on earth they can't just have regular tills for people buying small items is beyond me.
Quite agree.

Can't stand having to scan the shop for a free salesman. Just give me a till and let me queue. No thinking required.
Score: 2 Votes (Like | Disagree)

Popular Stories

iOS 16 4 Web Push

Apple Confirms Governments Using Push Notifications to Surveil Users

Wednesday December 6, 2023 5:06 am PST by
Unidentified governments are surveilling smartphone users by tracking push notifications that move through Google's and Apple's servers, a US senator warned on Wednesday (via Reuters). In a letter to the Department of Justice, Senator Ron Wyden said foreign officials were demanding the data from the tech giants to track smartphones. The traffic flowing from apps that send push notifications...
iOS 17

iOS 17.2 Will Add These 12 New Features to Your iPhone

Friday December 1, 2023 12:19 pm PST by
iOS 17.2 has been in beta testing for over a month, and it should be released to all users in a few more weeks. The software update includes many new features and changes for iPhones, including the dozen that we have highlighted below. iOS 17.2 is expected to be released to the public in mid-December. To learn about even more features coming in the update, check out our full list. Journal ...
airpods pro 2 pink

Apple Releases New AirPods Pro 2 Firmware

Tuesday December 5, 2023 11:28 am PST by
Apple today released new firmware update for both the Lightning and USB-C versions of the AirPods Pro 2. The new firmware is version 6B34, up from the 6B32 firmware introduced in November. Apple does not provide details on what features might be included in the refreshed firmware beyond "bug fixes and other improvements," so it is unclear what's new in the update, but prior software releases ...
Beyond iPhone 13 Better Blue

'All-Screen' iPhone Under-Display Camera Enters Development

Wednesday December 6, 2023 2:03 am PST by
Apple's Korean suppliers have begun developing smartphone under-display cameras (UDC), paving the way for the first iPhone with a true "all-screen" appearance. According to The Elec, LG Innotek has entered the preliminary development of the UDC, which sits under the display and does not result in a visible hole in the panel when the camera is not in use. A UDC differs from a typical front ...
iphone se 4 modified flag edges

iPhone SE 4 May Reuse Existing iPhone 14 Battery

Wednesday December 6, 2023 1:17 pm PST by
Recently, MacRumors has received details on the battery currently being tested on the upcoming fourth-generation iPhone SE, and the information corroborates previous findings in relation to the device. The iPhone SE 4, known by its device identifier D59, is expected to use the exact same battery found in the base model iPhone 14. Partially assembled prototypes of the next iPhone SE have been ...
12

Apple to Launch Two iPad Air and Two OLED iPad Pro Models Early Next Year

Wednesday December 6, 2023 9:53 am PST by
To boost falling iPad sales, Apple has a major refresh planned for the iPad lineup in early 2024, according to Bloomberg's Mark Gurman. Apple plans to debut new iPad Air and iPad Pro models, both of which will feature notable changes. The iPad Air will come in two sizes like the iPad Pro for the first time. The smaller model will continue to measure in at 10.9 inches, but the larger version...
New iOS 17

iOS 17.2 Release Notes: All New Features for Your iPhone

Wednesday December 6, 2023 7:17 am PST by
Apple has shared the full release notes for iOS 17.2, which is in the final stage of beta testing and should be released to the public next week. iOS 17.2 includes a long list of new features and changes, including a Journal app, spatial video recording on iPhone 15 Pro models, several improvements to the Messages and Weather apps, a Favorite Songs playlist in Apple Music, and more. iOS...
magsafe blue 2

iOS 17.2 Brings Qi2 Support to iPhone 13 and iPhone 14 Models

Tuesday December 5, 2023 11:04 am PST by
The iOS 17.2 update that Apple is set to release to the public in the near future will bring support for the next-generation Qi2 wireless charging standard to the iPhone 13 and iPhone 14 models. Qi2 was mentioned in the release notes for the RC version of the update that came out today. With the addition of support for the new standard, iPhone 13 and iPhone 14 models will work with Qi2...