Alongside its new purchase pages for the iPhone 6s and 6s Plus, Apple debuted a website feature called "Get Ready to Pre-Order", an attempt to streamline the pre-ordering process in what is frequently a hectic and potentially confusing time for some would-be iPhone purchasers.

preorder
The option, which is available both online and in the Apple Store app, allows users to enter their wireless account details to confirm available pricing options before pre-orders officially begin at 12:01 a.m. PDT on September 12. This allows users to have a more streamlined pre-order experience, simply selecting their iPhone model, storage size, color and potential accessories before checking out.

In recent months, Apple has made efforts to streamline its shopping experiences in both retail and online stores. Last month, the company removed the iPad Smart Signs from its retail stores and moved pricing information into new apps on the display products themselves. The company also merged the Apple.com website and online store, creating a more streamlined experience for users.

Related Forum: iPhone

Top Rated Comments

CFreymarc Avatar
105 months ago
I'm not buying this phone purely out of protest at their decision to stick the base model at 16GB for a FOURTH year running. I personally would upgrade to the 64GB model regardless, but the way that NAND storage prices have plummeted over the last few years there is really no freaking excuse. This year really should have been the year. A "premium" phone should never be crippled with 16GB of storage.
Like that will get you anywhere.
Score: 7 Votes (Like | Disagree)
randallking Avatar
105 months ago
I'm not buying this phone purely out of protest at their decision to stick the base model at 16GB for a FOURTH year running. I personally would upgrade to the 64GB model regardless, but the way that NAND storage prices have plummeted over the last few years there is really no freaking excuse. This year really should have been the year. A "premium" phone should never be crippled with 16GB of storage.
Not everyone needs more than 16 GB. Some casual users like my wife don't have a lot of apps, music, etc. She doesn't take many photos or videos. No need for all that storage.

If photos and videos are a problem, it's more convenient and cost effective to use iCloud Photo Library.

Just because you don't like something is no reason to say, "No one else should buy this either."
Score: 5 Votes (Like | Disagree)
dumastudetto Avatar
105 months ago
Some people are going to have a very stressful Saturday managing servers and all the traffic.
Score: 5 Votes (Like | Disagree)
OC40 Avatar
105 months ago
You do realize that blaming PEOPLE for trying to save money with a 16GB phone and getting ripped off is basically the same as blaming the victims of a ponzi scheme and not the con man, right?

I really can't believe people are so brainwashed by Apple's corporate messaging that they will defend it for staying stuck in the year 2012 while the rest of the industry has moved on.
You sure like to twist words. There are options - plenty of options. Everyone has a choice. If a 16GB iPhone does not fit the need, purchase another phone.
Score: 3 Votes (Like | Disagree)
MMcCraryNJ Avatar
105 months ago
I really can't believe that there is so much wrong information about the iPhone Upgrade Plan as well as AT&T Next. I guess this is what happens when consumers get so used to being ripped off through the carrier subsidy/contract model.

It's not strictly a leasing program, you guys. Although it CAN be if that's the way you would like it to be. Think of it, as well as AT&T Next, as a 'lease to own' program. They are giving you a device that's worth $649-$949, dividing the cost up into a certain number of months with 0% interest, and you pay that every month. When you reach a certain number of payments, you can, AT YOUR OPTION, trade the device back in, which will wipe the remaining amount of the agreement, and then you start another one. So with the iPhone Upgrade Plan, the cost of the device and AppleCare+ is divided into 24 months. After 24 months of payments, you OWN the device. It is yours. You paid for it. BUT, after you've paid the 12th payment (50% of the amount), you have the OPTION of giving the device back to wipe out the rest of your payments. There is nothing unfair, or shady going on here. You're not being ripped off by doing this vs. getting a contract. On the contrary, this is more upfront, honest, and fair. This was a GOOD change that the entire industry adopted following T-Mobile.

All of that being said...I also cannot figure out a way to save my AT&T account information through the web store or the Apple Store app.
Score: 3 Votes (Like | Disagree)
JCrz Avatar
105 months ago
the new iPhone 6S sports a wimpy 16GB base model for a fourth year running. I'm done posting about this, but apple should know they're gonna lost a lot of customers about this. The sheeple will continue to obey their corporate overlords and will buy whatever phone that got announced regardless, but I'm sick of it.
Yay! So when you switch to a different platform, can you do us a favor and never return to these forums to constantly complain about buying things you hate? Thanks in advance!
Score: 3 Votes (Like | Disagree)

Popular Stories

Apple WWDC23 macOS Sonoma hero

macOS Sonoma Launching This Week With These New Features

Sunday September 24, 2023 12:45 pm PDT by
Apple previously announced that macOS Sonoma will be released this Tuesday, September 26. The free software update includes many new features and changes for the Mac, including the five that we have highlighted below. In addition to these five features, we have shared the full release notes for macOS Sonoma below for a complete overview of everything new. Desktop Widgets macOS Sonoma...
iPhone 16 Mock Header With Dynamic Island

Skipping the iPhone 15 Pro? Here's What's Rumored for iPhone 16 Pro

Friday September 22, 2023 9:29 am PDT by
Are you skipping the iPhone 15 Pro and waiting another year to upgrade? If so, we already have some iPhone 16 Pro rumors for you. Below, we recap new features rumored for the iPhone 16 Pro models so far:Larger displays: The iPhone 16 Pro and iPhone 16 Pro Max will be equipped with larger 6.3-inch and 6.9-inch displays, respectively, according to Ross Young, CEO of Display Supply Chain...
iPhone 16 Side Feature

iPhone 16 to Include an Additional Capacitive 'Capture' Button

Monday September 25, 2023 12:50 pm PDT by
The iPhone 16 series is expected to gain an additional capacitive button, known internally as the "Capture Button." Codenamed "Project Nova," the button is likely to be one of the main selling points of the iPhone 16 lineup, assuming it gets past the initial testing phase. The Capture Button is located on the same side as the Power button, only positioned slightly lower - where the mmWave cutout...
ipad mini blue

Apple to Launch iPad Mini 7 Later This Year, Industry Report Suggests

Monday September 25, 2023 3:16 am PDT by
Apple could be preparing to release a seventh-generation iPad mini before the end of the year, based on a new report by DigiTimes. In an article discussing stagnating global tablet demand in the second half of 2023, the Taiwan-based outlet forecasts an uptick in Apple's share of the market owing to orders for a "small-size" iPad in the fourth quarter. From the report (see bold): In the...