Apple today sent out a press release announcing a new partnership with Cisco, which will see the two companies teaming up to create a "fast lane" for iOS business users through the optimization of Cisco networks for iOS devices and apps. The partnership will allow iOS devices to work more efficiently in workplaces that use Cisco technology.
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iOS is the world's best mobile platform, and nearly every Fortune 500 and Global 500 company today has put iOS at the center of their mobile strategy," said Tim Cook, Apple's CEO. "iPhone and iPad have become essential tools for the modern workforce and are changing the way work gets done. Together with Cisco, we believe we can give businesses the tools to maximize the potential of iOS and help employees become even more productive using the devices they already love."
Through the partnership, iOS devices and Cisco networks will be optimized to work together to enhance productivity for enterprise users. Apple and Cisco are aiming to make the iPhone a better business collaboration tool for use with Cisco's voice and video environments, "providing employees with a seamless experience between their iPhone and their desk phone."
John Chambers and Tim Cook on stage! Long life to Cisco-Apple partnership! #gocisco! #CiscoGSX! pic.twitter.com/OSkAQ2LCMM
— Jose Alfredo (JA) (@josealfredosouz) August 31, 2015
Cisco will create "experiences" tailored to iOS devices across mobile, cloud applications, and collaboration tools like Cisco Spark, Cisco Telepresence, and Cisco WebEx to improve collaborative interactions and "reinvent the meeting experience.
Top Rated Comments
(View all)This press release is very short on the "how" it will be done and the "why" it is better than what developers are doing and better for iPhone/iPad users
That's because it's a press release, rather than a white paper or marketing slick."Killing it" how? iOS in enterprise. LOL!
Um, most of the Fortune 500 uses iOS in the enterprise, so I'm not sure what you're laughing about.This press release is very short on the "how" it will be done and the "why" it is better than what developers are doing and better for iPhone/iPad users
This reminds me of the partnerships Microsoft used to do in the early 2000s. You'd get a press release with a lot of corporate nonsense speak.That's a lot of marketing BS.
Howso?1. Optimized gear, which is pretty standard stuff in the industry. HP does it a lot.
2. Cisco UC working with iOS to compete with Lync.
3. Reworking the existing collaboration apps to something more appealing to work with in order to protect their platform.
Not very vague at all.
Isn't Steve Jobs a real genius or what?? And yet it thrives to stay hungry.. :) not looking good for car guys.. swiss watch makers...music streamers..Sony and Xbox..even for TV companies...
That's a lot of marketing BS.Initially, our teams will focus on:
* Delivering unparalleled performance and end-to-end solutions on Cisco networks and iOS devices
* Extending the Cisco Unified Communications experience to the iPhone
* Transforming team collaboration with iOS experiences on Cisco Spark, Cisco TelePresence, and Cisco WebEx
Strategic partnerships and co-development are both key pillars of Cisco’s innovation strategy. This relationship highlights the value and innovative customer solutions that result when we do both.