Apple Enlists Networks to Negotiate With Local Affiliates in Streaming TV Talks

Apple's discussions with ABC, CBS, NBC and Fox for its much-rumored streaming TV service are gaining momentum, according to the New York Post. The report claims that Apple has enlisted networks to negotiate with local TV stations on their behalf, and the networks are said to be close to securing those rights with affiliate groups such as Tribune and Sinclair.

Apple TV 2015
Networks are reportedly telling affiliates that they will be able to share the revenue generated from Apple's streaming TV service if they offer their feeds on the platform. The inclusion of local TV stations is important for the success of Apple's cable-cutter service, expected to launch in the fall for devices including iPhone, iPad and Apple TV. The service is speculated to cost between $10 and $40 per month.

At CBS, executives are talking to affiliates about conducting Apple negotiations on their behalf, one TV source confirmed.

At Fox, the network “has the ability to negotiate with Apple [for affiliates], or it will have it very soon,” a second executive added.

Disney and CBS will likely be among the first networks to reach a deal with Apple for its à-la-carte streaming TV service, according to the report, although some sticking points remain in the negotiations. Cable channels such as Discovery and ESPN are also expected to be included in the subscription-based service, which is rumored to include a skinny bundle of around 25 channels.

Related Roundup: Apple TV
Buyer's Guide: Apple TV (Don't Buy)

Popular Stories

maxresdefault

iPhone Fold: Launch, Pricing, and What to Expect From Apple's Foldable

Friday February 20, 2026 3:21 am PST by
Apple is expected to launch a new foldable iPhone this year, based on multiple rumors and credible sources. The long-awaited device has been rumored for years now, but signs increasingly suggest that Apple will release its first foldable device in 2026. Subscribe to the MacRumors YouTube channel for more videos. Below, we've collated an updated set of key details that have been leaked about ...
Apple Watch 15 Tips Every Owner Needs to Know Feature

Apple Watch: 15 Tips Every Owner Needs to Know

Thursday February 19, 2026 7:38 am PST by
Apple Watch is now eleven generations in, and packed with useful features that are easy to miss at first glance. To help you get more out of your new device, we've rounded up 15 practical tips you might not have discovered yet, including a few that long-time users often overlook. Bounce Between Two Apps On your Apple Watch, double-press the Digital Crown to see a deck of all currently...
Low Cost A18 Pro MacBook Feature Pink

Three Upcoming Apple Products Seemingly Spotted in macOS 26.3 Code

Friday February 20, 2026 7:36 am PST by
macOS 26.3 hints at Apple's rumored lower-cost MacBook, and two new Studio Display models, according to Macworld's Filipe Espósito. Espósito found the following codenames within macOS 26.3's source code, and he revealed the upcoming products that they likely correspond with, based on previous reporting from Bloomberg's Mark Gurman and others. The codenames:J700: Lower-cost MacBook J427:...
iphone 16 apple intelligence

Apple Aiming to Release 'Breakthrough' New iPhone Accessory

Wednesday February 18, 2026 12:43 pm PST by
Apple is looking for a "breakthrough" with its push into wearable AI devices, including an "AirTag-sized pendant," according to Bloomberg's Mark Gurman. In a report this week, he said the pendant is reminiscent of the failed Humane AI Pin, but it would be an iPhone accessory rather than a standalone product. The pendant would feature an "always-on" camera and a microphone for Siri voice...
Dynamic Island iPhone 18 Pro Feature

10 Reasons to Wait for Apple's iPhone 18 Pro

Wednesday February 18, 2026 5:12 am PST by
Apple's iPhone development roadmap runs several years into the future and the company is continually working with suppliers on several successive iPhone models at the same time, which is why we often get rumored features months ahead of launch. The iPhone 18 series is no different, and we already have a good idea of what to expect for the iPhone 18 Pro and iPhone 18 Pro Max. One thing worth...

Top Rated Comments

oneMadRssn Avatar
139 months ago
Please, just add a home button to the remote. This is all I ask.
You can press and hold the "menu" button to get to the home screen right away. It's very easy.
Score: 18 Votes (Like | Disagree)
Roadstar Avatar
139 months ago
So basically TV has been delayed because of local channels? Is live streaming of local channels that important these days?
Seems like it, and it's super frustrating to have the Apple TV hardware release delayed just because of some streaming agreements, none of which will be available in Finland anyway.
Score: 6 Votes (Like | Disagree)
139 months ago
If only there was a way to suck local channels right out of the air, like with some sort of "aerial" or "antenna".
Score: 5 Votes (Like | Disagree)
840quadra Avatar
139 months ago
Oddly enough, getting local news on Apple TV would be great. I can't quite reach HD-TV signal with my current antenna, due to the distance to the tower. If this is included, I would be more apt to join into the method. I have been totally fine just using iTunes, Netflix, YouTube for my entertainment needs, yet, still want local (video) news.
Score: 4 Votes (Like | Disagree)
'Dorian Avatar
139 months ago
Apple ABSOLUTELY MUST make this BETTER than cable! NO COMMERCIALS/ADS! PERIOD. ...Netflix is without commercials...and THAT is why it is the most popular subscription service!!

Many reading this may not remember or be old enough to know, when Cable TV started, you paid for TV that was without commercials, and that is what we need to go back to...pay for TV, no commercials...free TV, have to put up with commercials. End of discussion.

It kills me that people don't notice how they somehow slipped in commercials over the years. Yes that was the premise of cable. You pay for programming without commercials. Originally it was only the over the air content that had commercials. I have no idea how they got away with adding in advertisements. It's why I don't have cable. I'm not getting what I pay for.
Score: 3 Votes (Like | Disagree)
furi0usbee Avatar
139 months ago
This all sounds great, but are we just going from one expensive bundle to a less expensive bundle? Still a bundle of channels we may not want. This doesn't seem like great strides to me.
Score: 3 Votes (Like | Disagree)