Apple Music Connect's 'Clunky' Posting Process Detailed by Indie Artist

by

After the launch of Apple Music earlier in the week, many users began searching and following their favorite artists on Apple's new social platform Connect, which aims to showcase new songs, videos, and pictures to fans of artists like Pharrell, Dr. Dre, and more, directly within the app. The process that artists have to take to create content for their fans was unknown, until today, when app developer and indie musician of the band Airplane Mode, Dave Wiskus, posted a detailed summary on his blog of the steps needed to make a post on Apple's new social platform.

Wiskus hoped that Apple's promise of Connect at WWDC meant a more level playing field between the musician and app developer worlds within the iTunes marketplace, and that "giving musicians any control at all over their brand identity on the iTunes Music Store," would create a more stress-free and inviting platform for musicians, especially independent ones. So, Wiskus and his band Airplane Mode decided to put Connect through the ringer: debuting a brand new track on the service and seeing if the fans' connection is as front-and-center as Apple intended.

The musician's first thoughts of the upload process are summed up in one word: "clunky." Wiskus found he needed the song he wanted to post to be in My Music in the iOS Music app, so for a brand-new, unreleased track, he had to sync it off his computer and then search for it on iOS. GarageBand updates for iOS and Mac released earlier this week also support uploads to Connect, but it is unclear if the format and process of using those apps was even more awkward or if Wiskus was unaware of these options. Other quirks with the upload process made it difficult to finalize details for his Connect post.

apple_music_connect
For Wiskus, the biggest personal drawback is actually the complete lack of any in-depth fan interaction for his band once the content is actually uploaded to Connect.

But the worst offense of all is this: I can see no way to invite people to follow us on Connect. I can share the link. I can even tweet about it. Yet there’s no way to know how many followers we have, encourage people to follow us, or directly engage with anyone who hasn’t already purchased a song from us on iTunes. That feels broken. Somehow people were able to comment, which is great, but it makes me sad that I feel no sense of… well, connection. And I really, really want that connection.

The indie musician makes multiple good points, especially in the lack of any in-depth social networking features on the service. Taking his band's new post as an example, Airplane Mode's post for the new song "Over It" got 7 loves and 4 comments, but the band can't determine its own follower count or the amount of people that actually interacted with the post.

Lacking as well is any interaction on a user's name or handle, which aren't clickable on iOS or Mac and PC, leaving musicians with no real way to browse their fan community in any meaningful way. But, as Wiskus notes, the service has laid the groundwork for a possibly richer version of itself in the future. "These are early days," the musician notes, "And there’s hope."

For the full story of Wiskus's experience with Connect, check out his full blog post.

Top Rated Comments

(View all)
Avatar
64 months ago
"But the worst offense of all is this: I can see no way to invite people to follow us on Connect."

Thank GOODNESS. The last thing I want is to be spammed with such trash. If I wanted that I'd be on Facebook all day.
Score: 18 Votes (Like | Disagree)
Avatar
64 months ago
It's just Ping all over again. I disabled it the moment I signed up for Apple Music.
Score: 8 Votes (Like | Disagree)
Avatar
64 months ago
All Apple had to do was study Facebook, Twitter, Instagram, and other social platform and what made them successful..then they can add their own flavor to Connect.

Apple is clueless when it comes to social. They need to improve Connect fast or this becomes the second coming of Ping.
Score: 7 Votes (Like | Disagree)
Avatar
64 months ago
Clunky pretty much sums up every single thing about Apple Music.
Score: 6 Votes (Like | Disagree)
Avatar
64 months ago
You would think that Apple would REALLY try and make this spectacular since Ping failed so hard.
Score: 5 Votes (Like | Disagree)
Avatar
64 months ago
The problem is, if it were any easier for artists and users to connect, they'd bond over how clunky Apple Music is as a whole. This was most likely a defensive measure.
Score: 5 Votes (Like | Disagree)

Top Stories

Leaker Shares Details on 'iPhone 13' Camera [Updated]

Wednesday May 27, 2020 4:27 pm PDT by
The next-generation iPhone 12 lineup coming in fall 2020 isn't out yet, but Fudge (@choco_bit), a leaker who sometimes shares information on upcoming Apple devices, today offered up details on what Apple has in store for the 2021 iPhone 13's camera setup. A simple design drawing depicts a device with a four camera array, which Fudge claims will have the following features: 64-megapixel...

Apple Begins Selling Refurbished iPhone XR Models

Thursday May 28, 2020 9:50 pm PDT by
Apple today began selling certified refurbished iPhone XR models in select colors and capacities for the first time in the United States. Refurbished iPhone XR models are priced at a roughly 16 percent discount compared to current pricing on brand-new units, knocking $100–120 off of the regular price. In addition to the 64GB and 128GB capacities matching current brand-new iPhone XR models, ...

Powerbeats Pro Debut in Four New Colors: Spring Yellow, Cloud Pink, Lava Red, and Glacier Blue

Friday May 29, 2020 10:00 am PDT by
Following a couple of leaks in recent weeks, Beats today is officially announcing four new colors for its Powerbeats Pro wireless earphones: Spring Yellow, Cloud Pink, Lava Red, and Glacier Blue. The new earphones will go on sale June 9 and sell for the same $249.95 price as the existing color options. Aside from the colors, the new Powerbeats Pro models are otherwise identical to the...

Apple Making It Harder to Avoid Nagging macOS Update Notifications

Thursday May 28, 2020 8:13 am PDT by
With the release of macOS Catalina 10.15.5 and related security updates for macOS Mojave and High Sierra earlier this week, Apple is making it more difficult for users to ignore available software updates and remain on their current operating system versions. Included in the release notes for macOS Catalina 10.15.5 is the following:- Major new releases of macOS are no longer hidden when...

8 Mac Tips and Tricks You Might Not Know

Friday May 29, 2020 12:36 pm PDT by
There are tons of hidden features and shortcuts for Macs that Apple has built into macOS over the years, ranging from shortcuts to keyboard commands to other little hacks to make Mac usage just a bit simpler. In our latest YouTube video, we highlighted several of these tips and tricks, and some of them might just be new to you. Subscribe to the MacRumors YouTube channel for more videos. Tr...

Apple Releases macOS Catalina 10.15.5 With Battery Health Management Features, Fix for Finder Freezing

Tuesday May 26, 2020 1:59 pm PDT by
Apple today released macOS Catalina 10.15.5, the fifth update to the macOS Catalina operating system that was released in October 2019. macOS Catalina 10.15.5 comes two months after the launch of macOS Catalina 10.15.4, which introduced Screen Time Communication Limits. macOS Catalina 10.15.5 is a free update that can be downloaded from the Mac App Store using the Update feature in the...

Top Stories: macOS 10.15.5, New Powerbeats Pro Colors, iPhone 12 and 13 Rumors, and More

Saturday May 30, 2020 6:00 am PDT by
This week saw an interesting mix of news and rumors on the Apple front, led by the release of macOS 10.15.5, which brings a new battery health feature to newer Mac notebooks, while we also saw the official announcement of new colors for the Powerbeats Pro earphones. On the rumor front, we heard a few tidbits about not just this year's iPhone 12 but also next year's iPhone, while we saw...

More Photos and Video of Apple's Redesigned Leather Loop Watch Band Surface

Thursday May 28, 2020 10:50 am PDT by
Images of a new version of the Leather Loop that Apple appears to have in development surfaced yesterday, and today, Vietnamese site Tinhte.vn has shared additional photos and videos that give us a clearer picture of what to expect from the new band. The bands come in colors that include red, hot pink, blue, black, and brown, with some of the bands featuring different colored accents at the...

Philips Hue Play HDMI Sync Box Gains HDR10+ and Dolby Vision Support, Plus Siri Voice Control

Thursday May 28, 2020 12:00 am PDT by
The Philips Hue Play HDMI Sync Box is receiving a major update today, introducing much-desired features like HDR10+ and Dolby Vision support. Designed by Signify as part of the Philip Hue line of lights and accessories, the Hue Play HDMI Sync Box is designed to let Hue users sync their lights to their home entertainment systems. One of the major complaints about the Hue Play HDMI Sync Box ...

APFS Bug in macOS 10.15.5 Catalina Impacts the Creation of Bootable Backups

Thursday May 28, 2020 3:47 am PDT by
An Apple File System bug has been discovered in macOS 10.15.5 Catalina that can prevent users from making a bootable clone of their system drive, according to the creator of Carbon Copy Cloner. In a blog post on Wednesday, software developer Mike Bombich explained that the CCC team had uncovered the issue in the Apple File System, or APFS, when attempting to create a bootable backup in a...