Jony Ive Officially Takes 'Chief Design Officer' Title at Apple

Apple senior executive Jonathan Ive has officially assumed the role of "Chief Design Officer" at Apple effective today, after being promoted from his previous role of "Senior Vice President of Design" nearly six weeks ago. Apple has updated Ive's executive profile on its leadership website to reflect the design chief's new position as Apple's third active C-level executive alongside CEO Tim Cook and CFO Luca Maestri.

Jonathan Ive is Apple’s Chief Design Officer, reporting to CEO Tim Cook. Jony is responsible for all design at Apple, including the look and feel of Apple hardware, user interface, packaging, major architectural projects such as Apple Campus 2 and Apple’s retail stores, as well as new ideas and future initiatives.

Jony Ive Chief Design Officer
Apple announced in a company-wide email last month that Ive would be promoted to Chief Design Officer on July 1 and turn over his day-to-day management of the company's design teams to Richard Howarth and Alan Dye, who have both been elevated to vice president positions. Ive will remain responsible for all of Apple's design, with a focus on redesigning Apple Stores and other larger projects.

Jony is one of the most talented and accomplished designers of his generation, with an astonishing 5000 design and utility patents to his name. His new role is a reflection of the scope of work he has been doing at Apple for some time. Jony’s design responsibilities have expanded from hardware and, more recently, software UI to the look and feel of Apple retail stores, our new campus in Cupertino, product packaging and many other parts of our company.

Apple has also added executive profile pages for design vice presidents Howarth and Dye.

Dye Howarth Apple PR Bios
Ive spoke with The Telegraph journalist Stephen Fry last month about his decision to relinquish some of his control, stating that he is still in charge of Apple's design departments without needing to focus on administrative and management work, responsibilities that will now fall under his lieutenants Howarth and Dye. The move had been widely expected for several years.

When I catch up with Ive alone, I ask him why he has seemingly relinquished the two departments that had been so successfully under his control. “Well, I’m still in charge of both,” he says, “I am called Chief Design Officer. Having Alan and Richard in place frees me up from some of the administrative and management work which isn’t … which isn’t …”

“Which isn’t what you were put on this planet to do?”

“Exactly. Those two are as good as it gets."

Ive has been a full-time Apple employee since 1992, and rumors about him scaling back at the company have gained momentum over the years. Ive in the past has expressed his desire to spend more time in his native England, where he grew up, and his promotion will enable him to travel more often and possibly work remotely at times. Ive and his family currently live in an upscale neighborhood in San Francisco.

Top Rated Comments

(View all)
Avatar
65 months ago
Oh joy. Now to go along with my iPhone's boring unintuitive art and squinty hard to read thin blueish grey font on darkish grey background, perhaps Apple stores will replace the tables and Geniuses with an empty white space room with no intuitive door in front - instead you have to swipe and swipe and press and swipe to "discover" the door, and then let users rely on Siri to self-diagnose their phones.

"Function Over Form" & "It Just Works," RIP 2013.

Stake in the heart, 2015.
Score: 24 Votes (Like | Disagree)
Avatar
65 months ago
Negotiations at Apple:

Jony says: It's been a blast, but I'm underpaid and under-appreciated. I want to go.
Jony thinks: Wow I'm doing well here - loving this place.

Tim says: We can give you a few more shares and let you make the iPhone even thinner, but that's it. There are many great designers here in the US.
Tim thinks: We'll give him anything to stay.

Jony says: It's not just money and recognition. I miss England so badly!
Jony thinks: I'd sooner die than go back there to live in the rain.

Tim says: Hmm... What if we made you Chief of Design?
Tim thinks: He's basically doing that already. Nobody tells him what to do.

Jony says: Wow, I'm, touched. Sure I'll stay. I love you guys.
Jony thinks: My masterplan is almost done. Now I will effectively run Apple, and it won't be long before a similar conversation gets me CEO. Then, finally, everything will be made as thin as a razor blade with a battery life of four minutes.
Score: 20 Votes (Like | Disagree)
Avatar
65 months ago
Am I the only one who feels discomforted about this?
Score: 19 Votes (Like | Disagree)
Avatar
65 months ago
Somewhere, Scott Forstall is bitterly whittling a phone out of wood.
Score: 19 Votes (Like | Disagree)
Avatar
65 months ago
bonus: he gets a bigger white room
Score: 15 Votes (Like | Disagree)
Avatar
65 months ago

Somewhere, Scott Forstall is bitterly whittling a phone out of wood.

I just want to thank you for you witty comments that bring a smile to my face every day. Every time I see a new article on MacRumors, I scroll down to find you comment, usually within the first five. Thank you.
Score: 13 Votes (Like | Disagree)

Top Stories

Apple Officially Obsoletes First MacBook Pro With a Retina Display

Wednesday July 1, 2020 3:40 am PDT by
As expected, Apple's first MacBook Pro with a Retina display is now officially classed as "obsolete" worldwide, just over eight years after its release. In a support document, Apple notes that obsolete products are no longer eligible for hardware service, with "no exceptions." This means that any mid-2012 Retina MacBook Pro 15-inch models still out there that require a battery or other...

Kuo: iPhone 12 Models Won't Include Charger in Box, 20W Power Adapter Will Be Sold Separately

Sunday June 28, 2020 7:56 am PDT by
iPhone 12 models will not include EarPods or a power adapter in the box, analyst Ming-Chi Kuo said today in a research note obtained by MacRumors. This lines up with a prediction shared by analysts at Barclays earlier this week. Kuo said that Apple will instead release a new 20W power adapter as an optional accessory for iPhones and end production of its existing 5W and 18W power adapters...

Rosetta 2 Benchmarks Surface From Mac Mini With A12Z Chip

Monday June 29, 2020 7:48 am PDT by
While the terms and conditions for Apple's new "Developer Transition Kit" forbid developers from running benchmarks on the modified Mac mini with an A12Z chip, it appears that results are beginning to surface anyhow. Image Credit: Radek Pietruszewski Geekbench results uploaded so far suggest that the A12Z-based Mac mini has average single-core and multi-core scores of 811 and 2,781...

Apple's A12Z Under Rosetta Outperforms Microsoft's Native Arm-Based Surface Pro X

Monday June 29, 2020 10:31 am PDT by
Apple's Developer Transition Kit equipped with an A12Z iPad Pro chip began arriving in the hands of developers this morning to help them get their apps ready for Macs running Apple Silicon, and though forbidden, the first thing some developers did was benchmark the machine. Multiple Geekbench results have indicated that the Developer Transition Kit, which is a Mac mini with an iPad Pro chip, ...

New Mac Ransomware Found in Pirated Mac Apps

Tuesday June 30, 2020 11:44 am PDT by
There's a new 'EvilQuest' Mac ransomware variant that's spreading through pirated Mac apps, according to a new report shared today by Malwarebytes. The new ransomware was found in pirated download for the Little Snitch app found on a Russian forum. Right from the point of download, it was clear that something was wrong with the illicit version of Little Snitch, as it had a generic installer...

Developers Begin Receiving Mac Mini With A12Z Chip to Prepare Apps for Apple Silicon Macs

Monday June 29, 2020 5:43 am PDT by
As part of WWDC last week, Apple announced that it will be switching to its own custom-designed processors for Macs starting later this year. As part of this transition, the company is allowing developers to apply for a modified Mac mini with an A12Z chip and 16GB of RAM to develop and test their apps on a Mac with Arm-based architecture. As noted on Twitter and in the MacRumors forums, some...

Kuo: Apple to Launch 10.8-Inch iPad Later This Year, 8.5-Inch iPad Mini in 2021

Sunday June 28, 2020 9:04 am PDT by
Apple plans to launch a new 10.8-inch iPad in the second half of 2020, followed by a new 8.5-inch iPad in the first half of 2021, oft-reliable analyst Ming-Chi Kuo said today in a research note obtained by MacRumors. Kuo did not specify if the 10.8-inch iPad model will be a new version of the existing 10.2-inch iPad or the 10.5-inch iPad Air, but he has previously said that the 8.5-inch...

The New York Times Ends Apple News Partnership and Pulls All Articles

Monday June 29, 2020 11:17 am PDT by
The New York Times today announced that it is pulling out of Apple News, as the service does not "align with its strategy of building direct relationships with paying readers." Starting today, articles from The New York Times will no longer show up in the Apple News app. The news site says that Apple has given it "little in the way of direct relationships with readers" and "little control...

'iPhone 12 Pro' Models Could Be Capable of Shooting 4K Video at 120fps and 240fps

Monday June 29, 2020 3:57 am PDT by
Two new camera modes could be coming to some models of Apple's "iPhone 12," according to YouTube channel EverythingApplePro and Max Weinbach. Specifically, the video modes are said to include the ability to shoot 4K video at 120fps and 240fps. The new modes are thought to be coming to Apple's higher-end "iPhone 12 Pro" and "iPhone 12 Pro Max". Weinbach reportedly tore down the Camera app...

Leaker: Future iPhone Models to Come in 'Exquisite' Thinner Box

Wednesday July 1, 2020 1:57 am PDT by
Leaker L0vetodream this morning posted a tweet corroborating recent rumors that Apple's "iPhone 12" lineup won't come with EarPods or a charger in the box, adding that this will also eventually apply to the existing second-generation iPhone SE. L0vetodream also claims that future iPhone packaging will be "thinner" and "exquisite," which would make sense if Apple's handsets are set to come in ...