Apple to Remodel Flagship Regent Street Store in United Kingdom

Apple is planning to remodel its flagship Regent Street retail store in United Kingdom per a recent application filed with the City of Westminster in England. The company has contracted award-winning architecture firm Foster and Partners to design the layout of the new store and commissioned Donald Insall Associates to conduct a historic building report that justifies the renovations in the iconic shopping area.

Regent Street Apple Store

A view of the current Apple Store facade facing Regent Street (Foster and Partners)

The proposed renovation will consist of the partial removal of the existing mezzanine floor at the front of the store, the relocation of three columns to create a more spacious feel, the removal of the existing main glass stairs leading up to the mezzanine level and replacement with two new side staircases, and re-configuration of the back of house at the basement level with improved staff facilities.

"The proposal looks to enhance the ground floor sales area by removing the front part of the mezzanine and creating a double height entrance," reads Foster and Partners' project rationale. "This partial removal of the mezzanine also enhances the transparency from the street and floods the store with natural light. The interior front facade, with its full height arches, clad in natural Portland stone, can now be appreciated in its full extend. Moreover the visual connection between the two levels of retail is dramatically improved. This is key to the customer journey and the efficient use of the overall retail area."

Foster and Partners will also be removing the four Apple logos found on the store's facade in order to allow more natural light inside and preserve the historic look of the building. The store's overall square footage will be reduced by 4,400 square feet, or around 25% of the current size, and the interior will consist of terrazzo floor, GFRC cladding on the walls and oak timber for all fittings and fixtures.

Regent Street Apple Store Floor Plan

Floor plan for remodeled Regent Street store interior (Foster and Partners)

Apple plans to open a temporary store at 235 Regent Street to continue to serve customers during the remodeling process. The temporary location will be located at the basement level of the same building as the permanent store for a maximum of three years, accessible by a carefully designed lobby at ground level with a minimal steel staircase and a fully accessible lift.

Apple's flagship Regent Street retail store opened in November 2004 and attracts over 4 million visitors per year. The iconic store was last expanded and remodeled in mid-2006 to become the largest Apple Store location at the time. Apple has contracted Foster and Partners for several other projects in recent months, including the design of Campus 2 and remodeling of Apple's flagship San Francisco store.

Top Rated Comments

bpeeps Avatar
84 months ago
In the last month or so I have followed and largely appreciated Macrumors. But even though I live only about 12 miles from this store, I could not care less about its upgrade.

The threshold for getting on to this front page is very low!
I'd rather see this than have to scroll by another article on the Apple Watch. To each their own.
Score: 10 Votes (Like | Disagree)
Schizoid Avatar
84 months ago
as long as people can still use the Mac Pros for looking at rubbish on Facebook...
Score: 6 Votes (Like | Disagree)
truesepho Avatar
84 months ago
This store is nice (not amazing though, Covent is much better), but the customer service is hellish... They should change that first.
Score: 4 Votes (Like | Disagree)
iConnected Avatar
84 months ago
You won't find a store looking like that in California :)
Score: 3 Votes (Like | Disagree)
PJWilkin Avatar
84 months ago
It seems like they're taking away some space off of the first floor. Or am I looking at it wrong? Because if they do, considering how busy that store always is, I don't understand why.

And I liked the huge staircase too :(

I like the staircase, but at peak times it's a nightmare, two side staircases probably will be better.
Score: 2 Votes (Like | Disagree)
Hustler1337 Avatar
84 months ago
It seems like they're taking away some space off of the first floor. Or am I looking at it wrong? Because if they do, considering how busy that store always is, I don't understand why.

And I liked the huge staircase too :(

Yep, it will be reduced according to the article:

The store's overall square footage will be reduced by 4,400 square feet, or around 25% of the current size, and the interior will consist of terrazzo floor, GFRC cladding on the walls and oak timber for all fittings and fixtures.

I dislike the patented glass stairway in the middle, too wide and a headache to climb. I'd rather have two staircases as is being proposed right now, escalators would have been ideal but that isn't the Apple way.
Score: 2 Votes (Like | Disagree)

Related Stories

studio buds family

Beats Studio Buds Debuting Today With Active Noise Cancellation, Stemless Design, and More for $150

Monday June 14, 2021 8:00 am PDT by
We've seen a lot of teasers about the Beats Studio Buds over the past month since they first showed up in Apple's beta software updates, and today they're finally official. The Beats Studio Buds are available to order today in red, white, and black ahead of a June 24 ship date, and they're priced at $149.99. The Studio Buds are the first Beats-branded earbuds to truly compete with AirPods...
airtag in hand

Apple Enhancing AirTags Anti-Stalking Measures With Android App and Shorter Sound Intervals

Thursday June 3, 2021 11:10 am PDT by
Apple is enhancing AirTags security to prevent stalking using the Bluetooth devices, Apple told CNET today. Apple is already sending out over-the-air updates to AirTags that will shorten the amount of time before an unknown AirTag alerts you if it is in your possession. At the current time, AirTags play a sound after three days of being away from their owner. After the update, AirTags will...
maxresdefault

Here's How Apple's New iPhone to iPhone Data Migration Feature Works in iOS 12.4

Tuesday July 23, 2019 1:20 pm PDT by
Apple this week released iOS 12.4, the newest version of iOS 12 available for iPhones and iPads. One of the new features in iOS 12.4 is an updated data migration option that uses device to device transfers rather than relying on iCloud. Apple didn't provide much information on the new data migration feature, so we thought we'd check it out in our latest YouTube video. Subscribe to the ...
youtube apple tv

YouTube Discontinuing 3rd-Generation Apple TV App, AirPlay Still Available

Wednesday February 3, 2021 3:09 pm PST by
YouTube is planning to stop supporting its YouTube app on the third-generation Apple TV models, where YouTube has long been available as a channel option. A 9to5Mac reader received a message about the upcoming app discontinuation, which is set to take place in March.Starting early March, the YouTube app will no longer be available on Apple TV (3rd generation). You can still watch YouTube on...
tmobilelogo

T-Mobile Data Breach Included Personal Information of Almost 50 Million Customers

Wednesday August 18, 2021 5:41 am PDT by
T-Mobile has issued a statement with further details about a cyberattack that the company confirmed earlier this week, confirming that the data breach included the personal information of almost 50 million current, former, and prospective customers. Late last week, T-Mobile confirmed that a forum post that purported to offer data from more than 100 million people was the result of a company...
airtag precision finding

AirTag Includes U1 Chip for 'Precision Finding' Feature

Tuesday April 20, 2021 12:11 pm PDT by
Apple's long-awaited AirTag was finally unveiled today, and as expected, the small circle-shaped accessories can be attached to items like wallets, keys, and more to allow them to be tracked in the Find My app. As was rumored ahead of release, each AirTag is equipped with a U1 chip, and on devices that also have U1 chips, there's a Precision Finding feature. U1 Ultra Wideband chips are...
m1 macbook air

Kuo: Mini-LED MacBook Air Coming in Mid-2022

Thursday July 22, 2021 7:48 pm PDT by
Apple will release a new version of the MacBook Air around the middle of 2022, Apple analyst Ming-Chi Kuo said today in note to investors seen by MacRumors. The upcoming MacBook Air will feature a 13.3-inch mini-LED display, which would make it the second Mac to gain mini-LED technology after the 2021 MacBook Pro, which is rumored to include a mini-LED display and is expected to launch later ...
Apple Films Tom Hanks Finch First Look

Apple Original Film 'Finch' Starring Tom Hanks to Premiere November 5

Thursday August 12, 2021 8:52 am PDT by
Apple today announced that the original film "Finch," starring Tom Hanks in its titular role, will premiere on Apple TV+ on Friday, November 5 and shared a first-look image from the film. The first look at "Finch," shared by Apple. The film, which is anticipated to be an awards season contender, revolves around a man, a robot (played by "Get Out" actor Caleb Landry Jones), and a dog that form ...
2016 macbook pro flexgate b

Apple Faces Another Class-Action MacBook Pro ‘Flexgate’ Lawsuit

Thursday August 20, 2020 6:43 am PDT by
Another class-action complaint has been lodged against Apple, which claims that the company was aware of a MacBook Pro design flaw that caused some devices to have backlight display issues (via Apple Insider). The so-called "flexgate" problem was present in some MacBook Pro models manufactured between 2016 and 2017. The problem appears as dark patches along the bottom of the MacBook Pro's...
macbook air m1 first benchmark

Apple Silicon M1 Chip in MacBook Air Outperforms High-End 16-Inch MacBook Pro

Wednesday November 11, 2020 4:43 pm PST by
Apple introduced the first MacBook Air, MacBook Pro, and Mac mini with M1 Apple Silicon chips yesterday, and as of today, the first benchmark of the new chip appears to be showing up on the Geekbench site. The M1 chip, which belongs to a MacBook Air with 8GB RAM, features a single-core score of 1687 and a multi-core score of 7433. According to the benchmark, the M1 has a 3.2GHz base...