Apple Raises Prices in Europe and Canada as U.S. Dollar Remains Strong

While the high-end 27-inch iMac with Retina 5K Display was discounted from $2,499 to $2,299 today, Apple has raised the prices on several other products in Europe and Canada as the U.S. dollar continues to remain strong against the euro and other international currencies. The affected countries in the European Union include Germany, France, Ireland, Italy, Netherlands, Portugal, Finland and multiple others.

iMac Price Increase Germany

iMac prices increased by between €150 to €300 in Europe per configuration

All non-Retina 21.5-inch and 27-inch iMac models in affected countries are now between 150 to 300 euros more expensive starting today. The base configuration iMac, for example, increased from €1,099 to €1,249, while the high-end 27-inch iMac without Retina display rose from €1,799 to €2,099. Prices may vary slightly between countries due to applicable local taxes and tariffs.

Apple also increased the price of the Mac Pro by between 400 to 600 euros, with the base model going from €2,999 to €3,399 and the high-end configuration now priced at €4,599 up from €3,999. The base model Mac mini increased 50 euros to €569, while the mid-tier and top-tier configurations were bumped up 100 euros to cost €819 and €1,129 respectively. 12-inch MacBook, MacBook Pro and MacBook Air prices have not changed.

Mac Pro Price Increase Canada

Mac Pro prices increased by between $200 to $400 in Canada per configuration

Meanwhile, the price of non-Retina 21.5-inch and 27-inch iMac models increased by $100 to $150 in Canada as conversion rates continue to fluctuate. Similarly, the Mac Pro now costs between $200 to $400 more in Canada depending on the configuration, and Mac mini prices rose by between $50 to $120. The prices of various Mac accessories, including the Magic Mouse and USB-C adapters, also rose in both Europe and Canada.

Apple last raised prices in Europe, Canada, Australia and other regions in early March.

Tags: Canada, Europe

Top Rated Comments

Apple Knowledge Navigator Avatar
115 months ago
The U.K is safe... for now.

Oh, right, the prices were already ridiculous.

Thank you - I'm here all night folks!
Score: 59 Votes (Like | Disagree)
organic bond Avatar
115 months ago
This is the right takeaway/analysis of the situation in my opinion. The price increases are simply Apple maintaining its profit margins amid currency fluctuations that are not within its control. It lowered prices in Canada and Europe back in 2011 when the U.S. dollar was struggling, so it goes both ways.

The last increase was in March and at that time the EUR/USD pair was exactly at the same levels as of today, so there is NO EXCUSE for Apple to do this.
Score: 35 Votes (Like | Disagree)
keysofanxiety Avatar
115 months ago
Cool, this is a clever move because when the U.S. Dollar is strong, people's wages in the EU actually get raised. That way, consumers aren't paying more for tech that just yesterday cost €200 less.

No, wait, that's not what happens at all.

Again, thanks for the big 'screw you', Apple.
Score: 28 Votes (Like | Disagree)
LordQ Avatar
115 months ago
Yeah... I think I'll stick with my PC and Windows 10.
Score: 24 Votes (Like | Disagree)
Z400Racer37 Avatar
115 months ago
lmao let's see how much demand that stimulates. #DOH!
Score: 21 Votes (Like | Disagree)
twietee Avatar
115 months ago
Quad core CPU for 3400€ ?



Score: 20 Votes (Like | Disagree)

Popular Stories

Apple car wheel icon feature yellow

Apple Cancels Electric Car Project

Tuesday February 27, 2024 11:05 am PST by
Apple has canceled all plans to release an autonomous, electric vehicle, reports Bloomberg. Apple has been working on an Apple Car for more than a decade and invested millions of dollars into development before deciding it was not a viable project. Apple's Chief Operating Officer Jeff Williams today told approximately 2,000 employees working on the Apple Car that the project was canceled,...
iOS 18 Mock iPhone 16 Feature Gray

iOS 18 Rumored to Be Compatible With These iPhone Models

Tuesday February 27, 2024 6:31 am PST by
iOS 18 will be compatible with the iPhone XR, and thereby also the iPhone XS and iPhone XS Max models with the same A12 Bionic chip, according to a post on X today from a private account with a proven track record of sharing build numbers for upcoming iOS updates. The post was spotted by MacRumors contributor Aaron Perris, and it has since been deleted. However, this was likely because the...
Google maps feaure

Google Maps Finally Rolls Out Glanceable Directions

Wednesday February 28, 2024 2:07 am PST by
After more than a year since announcing the feature, Google Maps is finally rolling out glanceable directions on Android and iOS (via Android Police). The feature allows users to view turn-by-turn directions and a live ETA directly from their device's lock screen – information that was previously only visible when a phone was unlocked. Glanceable directions also work on the app's route...
iPad Air 5

iPadOS 18 Rumored to Drop Support for These iPad Models

Tuesday February 27, 2024 6:55 am PST by
iPadOS 18 will drop support for iPad models equipped with the A10X Fusion chip, according to a post on X today from a private account with a proven track record of sharing build numbers for upcoming iOS and iPadOS updates. This means that iPadOS 18 would not be compatible with the first-generation 10.5-inch iPad Pro or the second-generation 12.9-inch iPad Pro models released in 2017. It...
iOS 17

iOS 17.4 Coming Soon With These New Features for Your iPhone

Monday February 26, 2024 6:08 am PST by
In a press release last month, Apple confirmed that iOS 17.4 will be released in March, and the update includes several new features and changes for the iPhone. Key new features in iOS 17.4 include major App Store changes in the EU, Apple Podcasts transcripts, and an iMessage security upgrade. The update also adds new emoji and includes preparations for the launch of next-generation CarPlay...
M3 MacBook Air Feature

New MacBook Air Models Launching Next Month: 5 Features to Expect

Wednesday February 28, 2024 1:50 am PST by
The existing 15-inch MacBook Air arrived in June 2023, which is not that long ago in terms of Mac update cycles. However, Apple released the current 13-inch ‌MacBook Air back in June 2022. It is now the oldest Mac in Apple's current crop, having not been updated in 600 days. But rumors suggest that is unlikely to be the case for much longer. According to Bloomberg's Mark Gurman, Apple has...