Apple Raises Prices in Europe and Canada as U.S. Dollar Remains Strong

While the high-end 27-inch iMac with Retina 5K Display was discounted from $2,499 to $2,299 today, Apple has raised the prices on several other products in Europe and Canada as the U.S. dollar continues to remain strong against the euro and other international currencies. The affected countries in the European Union include Germany, France, Ireland, Italy, Netherlands, Portugal, Finland and multiple others.

iMac Price Increase Germany

iMac prices increased by between €150 to €300 in Europe per configuration

All non-Retina 21.5-inch and 27-inch iMac models in affected countries are now between 150 to 300 euros more expensive starting today. The base configuration iMac, for example, increased from €1,099 to €1,249, while the high-end 27-inch iMac without Retina display rose from €1,799 to €2,099. Prices may vary slightly between countries due to applicable local taxes and tariffs.

Apple also increased the price of the Mac Pro by between 400 to 600 euros, with the base model going from €2,999 to €3,399 and the high-end configuration now priced at €4,599 up from €3,999. The base model Mac mini increased 50 euros to €569, while the mid-tier and top-tier configurations were bumped up 100 euros to cost €819 and €1,129 respectively. 12-inch MacBook, MacBook Pro and MacBook Air prices have not changed.

Mac Pro Price Increase Canada

Mac Pro prices increased by between $200 to $400 in Canada per configuration

Meanwhile, the price of non-Retina 21.5-inch and 27-inch iMac models increased by $100 to $150 in Canada as conversion rates continue to fluctuate. Similarly, the Mac Pro now costs between $200 to $400 more in Canada depending on the configuration, and Mac mini prices rose by between $50 to $120. The prices of various Mac accessories, including the Magic Mouse and USB-C adapters, also rose in both Europe and Canada.

Apple last raised prices in Europe, Canada, Australia and other regions in early March.

Tags: Canada, Europe

Top Rated Comments

Apple Knowledge Navigator Avatar
117 months ago
The U.K is safe... for now.

Oh, right, the prices were already ridiculous.

Thank you - I'm here all night folks!
Score: 59 Votes (Like | Disagree)
organic bond Avatar
117 months ago
This is the right takeaway/analysis of the situation in my opinion. The price increases are simply Apple maintaining its profit margins amid currency fluctuations that are not within its control. It lowered prices in Canada and Europe back in 2011 when the U.S. dollar was struggling, so it goes both ways.

The last increase was in March and at that time the EUR/USD pair was exactly at the same levels as of today, so there is NO EXCUSE for Apple to do this.
Score: 35 Votes (Like | Disagree)
keysofanxiety Avatar
117 months ago
Cool, this is a clever move because when the U.S. Dollar is strong, people's wages in the EU actually get raised. That way, consumers aren't paying more for tech that just yesterday cost €200 less.

No, wait, that's not what happens at all.

Again, thanks for the big 'screw you', Apple.
Score: 28 Votes (Like | Disagree)
LordQ Avatar
117 months ago
Yeah... I think I'll stick with my PC and Windows 10.
Score: 24 Votes (Like | Disagree)
Z400Racer37 Avatar
117 months ago
lmao let's see how much demand that stimulates. #DOH!
Score: 21 Votes (Like | Disagree)
twietee Avatar
117 months ago
Quad core CPU for 3400€ ?



Score: 20 Votes (Like | Disagree)

Popular Stories

maxresdefault

Apple Announces 'Let Loose' Event on May 7 Amid Rumors of New iPads

Tuesday April 23, 2024 7:11 am PDT by
Apple has announced it will be holding a special event on Tuesday, May 7 at 7 a.m. Pacific Time (10 a.m. Eastern Time), with a live stream to be available on Apple.com and on YouTube as usual. The event invitation has a tagline of "Let Loose" and shows an artistic render of an Apple Pencil, suggesting that iPads will be a focus of the event. Subscribe to the MacRumors YouTube channel for more ...
Apple Silicon AI Optimized Feature Siri

Apple Releases Open Source AI Models That Run On-Device

Wednesday April 24, 2024 3:39 pm PDT by
Apple today released several open source large language models (LLMs) that are designed to run on-device rather than through cloud servers. Called OpenELM (Open-source Efficient Language Models), the LLMs are available on the Hugging Face Hub, a community for sharing AI code. As outlined in a white paper [PDF], there are eight total OpenELM models, four of which were pre-trained using the...
Apple Vision Pro Dual Loop Band Orange Feature 2

Apple Cuts Vision Pro Shipments as Demand Falls 'Sharply Beyond Expectations'

Tuesday April 23, 2024 9:44 am PDT by
Apple has dropped the number of Vision Pro units that it plans to ship in 2024, going from an expected 700 to 800k units to just 400k to 450k units, according to Apple analyst Ming-Chi Kuo. Orders have been scaled back before the Vision Pro has launched in markets outside of the United States, which Kuo says is a sign that demand in the U.S. has "fallen sharply beyond expectations." As a...
iPad And Calculator App Feature

Apple Finally Plans to Release a Calculator App for iPad Later This Year

Tuesday April 23, 2024 9:08 am PDT by
Apple is finally planning a Calculator app for the iPad, over 14 years after launching the device, according to a source familiar with the matter. iPadOS 18 will include a built-in Calculator app for all iPad models that are compatible with the software update, which is expected to be unveiled during the opening keynote of Apple's annual developers conference WWDC on June 10. AppleInsider...
iOS 18 Siri Integrated Feature

iOS 18 Rumored to Add These 10 New Features to Your iPhone

Wednesday April 24, 2024 2:05 pm PDT by
Apple is set to unveil iOS 18 during its WWDC keynote on June 10, so the software update is a little over six weeks away from being announced. Below, we recap rumored features and changes planned for the iPhone with iOS 18. iOS 18 will reportedly be the "biggest" update in the iPhone's history, with new ChatGPT-inspired generative AI features, a more customizable Home Screen, and much more....