Apple has launched a worldwide "Shot on iPhone 6" advertising campaign involving 77 photographers, 70 cities and 24 countries, with iPhone 6 photography to be featured in magazines, newspapers, billboards, transit posters and more. The large-scale marketing initiative has started rolling out in several countries across the world this week, including the United States, Canada, United Kingdom, Thailand, Malaysia, Tokyo and United Arab Emirates.
"Shot on iPhone 6" photo on billboard in Los Angeles (via Twitter)
A number of "Shot on iPhone 6" advertisements have begun surfacing on Twitter and Instagram over the past few days, with spots appearing on the back cover of The New Yorker magazine, horizontal posters in London's Euston Square subway station and in the Malaysian city of Bangsar, billboards in Los Angeles and Toronto, the side of a tall skyscraper in Dubai and more.
"Shot on iPhone 6" photo on back cover of The New Yorker (via Twitter)
The photography campaign began with Apple promoting a world gallery of photos taken with the iPhone 6 on its homepage over the weekend, including photo apps such as Instagram, Snapseed, VSCO Cam, Filterstorm Neue, Camera+ and Adobe Photoshop Express used for editing and filtering. The majority of photos shown provide scenic views of the outdoors, ranging from mountains and deserts to lakes and waterfalls.
Apple today released iOS 18.5 and iPadOS 18.5, the fifth updates to the iOS 18 and iPadOS 18 operating systems that came out last September. iOS 18.5 and iPadOS 18.5 come a little over a month after Apple released iOS 18.4 and iPadOS 18.4.
The new software can be downloaded on eligible iPhones and iPads over-the-air by going to Settings > General > Software Update. The iOS 18.5 update has a...
Apple is considering raising prices for its upcoming iPhone 17 models set to release this fall, according to people familiar with the matter cited by The Wall Street Journal.
The company reportedly aims to pair the potential price hikes with new features and design changes to justify the increased cost to consumers, rather than attributing them to U.S. tariffs on goods from China.
The...
Apple today released tvOS 18.5, the latest version of the tvOS operating system. tvOS 18.5 comes a little over a month after the launch of tvOS 18.4, and it is available for the Apple TV 4K and Apple TV HD models.
tvOS 18.5 can be downloaded using the Settings app on the Apple TV. Open up Settings and go to System > Software Update to get the new software. Apple TV owners who have...
Apple today released macOS Sequoia 15.5, the fifth major update to the macOS Sequoia operating system that launched last September. macOS Sequoia 15.5 comes a little over a month after the launch of macOS Sequoia 15.4.
Mac users can download the macOS Sequoia 15.5 update through the Software Update section of System Settings. It is available for free on all Macs able to run ...
Following more than a month of beta testing, Apple is expected to release iOS 18.5 to the general public this week. While the software update is relatively minor, it still includes a handful of new features and changes for iPhones.
Below, we recap everything new in iOS 18.5.
Pride Wallpaper
Apple recently announced its 2025 Pride Collection, including a new Apple Watch band, watch face,...
Apple is planning to allow users to natively control iPhones, iPads, and other devices using brain signals later this year, The Wall Street Journal reports.
The initiative involves a partnership with Synchron, a neurotechnology startup that produces an implantable brain-computer interface (BCI) device called the Stentrode. The Stentrode enables users with severe motor impairments, such as...
Luckily for you Apple does read these forums and have taken your opinion into consideration, please give them 24-48 hrs to begin removing all ad placements from building, billboards, magazines and online to accommodate you.
