Apple may be building a stand for the Apple Watch at Galeries Lafayette, a high-end department store located on Boulevard Haussmann in Paris, according to a few news outlets based in France. Mac4Ever [Google Translate] reports that the stand would reside on the first floor of the department store, with possible expansion to other stores along the Avenue des Champs-Élysées.
Image of the Galeries Lafayette via Mac4Ever
Mac4Ever claims the current construction on the stand, which began at the beginning of February, is hidden as workers finish it up ahead of the Apple Watch launch in April. They also report that Angela Ahrendts, Apple's new retail chief, oversaw the setting up of the display and general organizational duties concerning the project.
The fashion-focused FashionMag.com [Google Translate] added more details onto the rumor, and a slightly clearer picture of the ongoing construction of the possible Apple-leased space. The site reports that the project has taken the place of a small food court and a few lesser-known jewelry shops, and spans four balconies within the Galeries Lafayette. From what they could tell, it's located near the stores of Celine Saint Laurent and Miu Miu.
Image of white tarps covering rumored Apple Watch stand via FashionMag.com
As the Apple Watch nears its launch date, news and rumors on Apple's first wearable device have picked up steam. Most recently it was announced to be featured on the March cover of Self magazine on the wrist of model and Victoria's Secret Angel Candice Swanepoel.
Apple has also reportedly placed between 5 and 6 million orders for the initial run of the Watch, with the most expensive gold Apple Watch Edition expected to dominate the revenue of the wearable, despite having the least amount of orders placed compared to the lower tiers of the Watch.
Apple is not expected to release a standard iPhone 18 model this year, according to a growing number of reports that suggest the company is planning a significant change to its long-standing annual iPhone launch cycle.
Despite the immense success of the iPhone 17 in 2025, the iPhone 18 is not expected to arrive until the spring of 2027, leaving the iPhone 17 in the lineup as the latest...
Language learning app Duolingo has apparently been using the iPhone's Live Activity feature to display ads on the Lock Screen and the Dynamic Island, which violates Apple's design guidelines.
According to multiple reports on Reddit, the Duolingo app has been displaying an ad for a "Super offer," which is Duolingo's paid subscription option.
Apple's guidelines for Live Activity state that...
The company behind the BlackBerry-like Clicks Keyboard accessory for the iPhone today unveiled a new Android 16 smartphone called the Clicks Communicator.
The purpose-built device is designed to be used as a second phone alongside your iPhone, with the intended focus being communication over content consumption. It runs a custom Android launcher that offers a curated selection of messaging...
Apple plans to introduce a 12.9-inch MacBook in spring 2026, according to TrendForce.
In a press release this week, the Taiwanese research firm said this MacBook will be aimed at the entry-level to mid-range market, with "competitive pricing."
TrendForce did not share any further details about this MacBook, but the information that it shared lines up with several rumors about a more...
Apple is planning to release a low-cost MacBook in 2026, which will apparently compete with more affordable Chromebooks and Windows PCs. Apple's most affordable Mac right now is the $999 MacBook Air, and the upcoming low-cost MacBook is expected to be cheaper. Here's what we know about the low-cost MacBook so far.
Size
Rumors suggest the low-cost MacBook will have a display that's around 13 ...
Apple today announced a number of updates to Apple Fitness+ and activity with the Apple Watch.
The key announcements include:
New Year limited-edition award: Users can win the award by closing all three Activity Rings for seven days in a row in January.
"Quit Quitting" Strava challenge: Available in Strava throughout January, users who log 12 workouts anytime in the month will win an ...
Wednesday December 31, 2025 9:59 am PST by Juli Clover
Apple hasn't updated the Mac Pro since 2023, and according to recent rumors, there's no update coming in the near future. In fact, Apple might be finished with the Mac Pro.
Bloomberg recently said that the Mac Pro is "on the back burner" and has been "largely written off" by Apple. Apple apparently views the more compact Mac Studio as the ideal high-end pro-level desktop, and it has almost...
I just don't see how people can spend thousands of dollars on the gold Apple watch. Not only will the tech be dated in a year's time, but also from a fashion standpoint it'll be outdated as new models are launched
Because they can afford it (or are OK with racking up debt). It really is as simple as that. There are luxuries in life that will never be understood by others.
Some people don't blink about a $400 dinner for 2.
some people will spend $400,000 on a boat that gets used 5x a year.
etc...