Previewed at WWDC, launching in the fall.
Apple Gifts Employees Custom Incase Backpacks for the Holidays
Each year, Apple provides its employees with an exclusive Apple-branded holiday gift to thank them for their contributions to the company and to celebrate the holidays.
This year, Apple employees received an exclusive black Apple-branded Incase backpack that's similar to the Incase Staple Backpack. Incase's Staple Backpack, which has a slot for a MacBook along with several different pockets for accessories, typically retails for $59.99. Apple distributed the backpacks with an accompanying poem.
This year, Apple employees received an exclusive black Apple-branded Incase backpack that's similar to the Incase Staple Backpack. Incase's Staple Backpack, which has a slot for a MacBook along with several different pockets for accessories, typically retails for $59.99. Apple distributed the backpacks with an accompanying poem.
This is our gift to you.As noted by 9to5Mac one of the Incase backpacks gifted to an Apple employee has already been listed on eBay and purchased for a buyout price of $99.99. In past years, Apple employees have received blankets, water bottles, hoodies, free apps, and more.
But it can never compare to what you've given.
What does it take to give a gift?
It takes thoughtfulness. Compassion.
And sometimes, sacrifice of your time,
your talent, and your heart,
These are the gifts you give:
kindness, knowledge, humor, and patience.
You give them when you cover for a teammate,
so they can go on a much-deserved break.
When you send an email recognizing a job
well done. Or when you grab an extra coffee
for a friend before you clock in.
You give these gifts whether it's the beginning
of the season, or the end of a very long day.
You do it over, and over, and over again.
Amazing products are designed in Cupertino.
Amazing moments are made by you.
These moments are your gift this
holiday season -- to your customers,
to your team, and to the world.
Thank you.
[ 310 comments ]
Top Rated Comments
(View all)
46 months ago
that is so lame! company of this magnitude gives this junk - that they buy at $10 at most a piece in mass quantity. how about free iPhone/ipod touch or at least $300 gift certificate?
that rivals this article:
http://www.bbc.com/capital/story/20141205-the-worst-bonuses-ever
that rivals this article:
http://www.bbc.com/capital/story/20141205-the-worst-bonuses-ever
46 months ago
that is so lame! company of this magnitude gives this junk - that they buy at $10 at most a piece in mass quantity. how about free iPhone/ipod touch or at least $300 gift certificate?
that rivals this article:
http://www.bbc.com/capital/story/20141205-the-worst-bonuses-ever
And here, folks, is the problem with our society... an overbearing sense of entitlement...
Does Apple not also give great PAID working opportunities? Hmmm, guess not. Hey Apple, it's time to close your doors. You've let down JoeCool and the rest of us. Next year nobody will get anything. Happy now JoeCool?
46 months ago
that is so lame! company of this magnitude gives this junk - that they buy at $10 at most a piece in mass quantity. how about free iPhone/ipod touch or at least $300 gift certificate?
So you expect them to give something?! That's why employees are paid a salary funnily enough.
Having said that not only is the sentiment nice but they have around 85,000 full time employees which means that they have spent near on a million bucks (based on your $10 a bag) which they certainly didn't have to :rolleyes:
46 months ago
that is so lame! company of this magnitude gives this junk - that they buy at $10 at most a piece in mass quantity. how about free iPhone/ipod touch or at least $300 gift certificate?
that rivals this article:
http://www.bbc.com/capital/story/20141205-the-worst-bonuses-ever
I'm glad I don't have people like you working for me.
46 months ago
that is so lame! company of this magnitude gives this junk - that they buy at $10 at most a piece in mass quantity. how about free iPhone/ipod touch or at least $300 gift certificate?
that rivals this article:
http://www.bbc.com/capital/story/20141205-the-worst-bonuses-ever
Astounding sense of entitlement for employees to have to expect 300 bucks. It would be awesome if people just gave stuff away like that!
But I know what you mean... It's kind of belittling to get such a "gift". I would rather corporates don't give out gifts at all.
Oh well. Maybe one or two of them got some good use out of the back pack. Or sold them on ebay to make some money off it.
46 months ago
Most big firms, like Apple, offer a year end bonus based on sales, performance, and meeting objectives.
I'm sure the bag is extra
I'm sure the bag is extra
46 months ago
Crappy holiday gift. Multi-billion dollar company that we are talking about here.
46 months ago
Some of you people are ridiculous. This was a Christmas gift to all employees regardless of their performance.
I'm sure that there are bonuses, incentive pay, promotions and raises that are given out based on individual employee merit. You don't have anywhere near the information to deicide that Apple is stingy with it's employees.
You pay people based on what they are worth, not what you can afford.
I'm sure that there are bonuses, incentive pay, promotions and raises that are given out based on individual employee merit. You don't have anywhere near the information to deicide that Apple is stingy with it's employees.
You pay people based on what they are worth, not what you can afford.
46 months ago
I wonder if Apple will give every employee an Watch when it launches next year. That would be a much cooler gift.
That way they can remove surplus inventory as a business expense.
[ Read All Comments ]
Apple has initiated a new worldwide service program offering free repairs of MacBook and MacBook models equipped with low-profile, butterfly mechanism keyboards, after the company determined that...
Reddit has announced the rollout of its customizable News tab feature to most users of its iOS app. After limited alpha testing of the tab over the last few weeks, Reddit says it has acted on...
A USB-based vulnerability that allows for the brute forcing of a passcode on an iOS device has been discovered by security researcher Matthew Hickey, reports ZDNet.
The method, which bypasses...
For this week's giveaway, we've teamed up with Fuse to offer MacRumors readers a chance to win a Side Winder, which is an accessory that's designed to let you quickly and easily wind up...
Alongside a major version 3.0 update that rolled out to its iOS app [Direct Link] earlier this week, Turner Classic Movies has also expanded support for its "Watch TCM" app to tvOS devices....
Nanoleaf's new 12-sided light-up remote joins its existing Nanoleaf Light Panels and Nanoleaf Rhythm, adding a whole slew of smartphone-free physical control options for your HomeKit setup in one...
Apple Maps vehicles equipped with LiDAR sensors have begun collecting street-level data in Japan for the first time this month.
Apple will be surveying the Tokyo and Urayasu areas between...
Microsoft has announced a new visual search feature for its Bing app that lets users snap a picture with their phone's camera and use it to search the web.
The new visual search function...
