Imagination Technologies today announced the launch of its next-generation PowerVR Series7 graphics architecture, setting the stage for further improvements to the graphics used in Apple's iOS device lineup.

Series7XT and Series7XE GPUs achieve up to a 60% architectural performance increase on the latest industry standard benchmarks compared to equivalent configurations of previous generation PowerVR Series6XT/6XE GPUs, maintaining and extending PowerVR’s reputation as the most efficient, highest performance, lowest power GPU.

Of most interest to Apple users is the Series7XT family, which will be the successor to the Series6XT graphics used in Apple's latest A8-series chips. The new Series7XT family ranges from two to 16 shading clusters offering up to 512 cores of graphics processing power, giving developers the ability to include "console-quality effects" such as HDR and 4K rendering in their mobile apps.imagination_7xt_graphics_chart

- PowerVR GT7200: 2 shading clusters, 64 ALU cores
- PowerVR GT7400: 4 shading clusters, 128 ALU cores
- PowerVR GT7600: 6 shading clusters, 192 ALU cores
- PowerVR GT7800: 8 shading clusters, 256 ALU cores
- PowerVR GT7900: 16 shading clusters, 512 ALU cores

Apple currently uses quad-core GX6450 graphics in its A8 chip for the iPhone 6 and 6 Plus, and more powerful six-core GX6650 graphics in the A8X chip found in the iPad Air 2.

imagination_7xt_6xt_table


PowerVR graphics architectures have typically taken on the order of 18 months from announcement of licensing to their appearance in products, but things moved much faster with the current Series6XT offerings. Those were announced in January at CES 2014 but made their way into Apple's A8 chip in the iPhone 6 and 6 Plus just eight months later, suggesting the new Series7XT graphics could appear in next year's A9 chips from Apple.

Imagination and Apple have worked closely together over the years, with Apple being a key investor in the graphics firm as it raised its stake to roughly 10 percent in mid-2009.

Top Rated Comments

MrX8503 Avatar
94 months ago
My iPhone 6 is already feeling outdated.
Score: 14 Votes (Like | Disagree)
mavere Avatar
94 months ago
It's too late for 2015 devices - they're already done, and in testing right now.

Even 2016 devices is pushing it. ASICs generally take 2 years to design.

This is likely for 2017 devices.

...established IP companies don't generally drop new designs out of the blue and yell "Ready, set, GO!" They work closely with their biggest customers first.

Apple's A9/X team has likely been using a pre-final Series7XT design for a while now.
Score: 11 Votes (Like | Disagree)
drewyboy Avatar
94 months ago
It's too late for 2015 devices - they're already done, and in testing right now.

Even 2016 devices is pushing it. ASICs generally take 2 years to design.

This is likely for 2017 devices.

*sigh* You really need to learn to read all the way through the article. They stated the current PowerVR used in A8 was announced in January of 2014... 8 months from public announcement to Apple's announcement. They have even more time this time round.
Score: 8 Votes (Like | Disagree)
lewisd25 Avatar
94 months ago
It's too late for 2015 devices - they're already done, and in testing right now.

Even 2016 devices is pushing it. ASICs generally take 2 years to design.

This is likely for 2017 devices.

Thanks for the update, Jony. :rolleyes:
Score: 7 Votes (Like | Disagree)
the-msa Avatar
94 months ago
What do we need all this power for?

No matter how complicated I make my 3D games in Unity, I still can't get the slightest hickup out of my iPhone 4S (granted, the most busy scene I've tried so far only has 700 triangles in it, but still, my game is approaching completion, it's beautiful, and it runs smooth as silk.)

Well, 700 polygons will probably run smooth on a calculator too.

Also, the amount of polygons isn't related to how good your game looks.
Score: 6 Votes (Like | Disagree)
PhiLLoW Avatar
94 months ago
I would prefer more RAM and better wi fi signal.
Score: 5 Votes (Like | Disagree)

Popular Stories

iPhone 14 Mock pill and hole thumb

ProMotion Now Expected to Remain Exclusive to iPhone 14 Pro Models, Not Expand to Entire Lineup

Sunday January 16, 2022 8:56 am PST by
Continuing the tradition set with the iPhone 13 Pro, only the highest-end iPhone 14 models will feature Apple's ProMotion display technology, according to a respected display analyst. Ross Young, who on multiple occasions has detailed accurate information about Apple's future products, said in a tweet that ProMotion will not be expanded to the entire iPhone 14 lineup and will remain...
AirPods Pro Gen 3 Mock Feature Red

AirPods Pro 2 Could Start a New Accessory Ecosystem

Friday January 14, 2022 2:34 am PST by
Apple's second-generation AirPods Pro could arrive alongside a new series of accessories, recent leaked images suggest. Alleged leaked photos of the next-generation AirPods Pro obtained by MacRumors showed a charging case with a metal loop on the side for attaching a strap. Apple has not used this design for any of its other AirPod models and it is unclear why it would be added in this...
Unlikely Products 2022 Feature

Six Rumored Apple Products You're Unlikely to See This Year

Saturday January 15, 2022 2:06 pm PST by
Much has been said about what consumers could see from Apple in 2022, but the company is also working on a handful of rumored products that aren't expected to be unveiled for at least another 12 months, and in some cases a lot longer. Of course, that's assuming they get released at all. Apple works on many potential products some of which ultimately never see the light of day. With that in...
safari icon blue banner

Safari Bug Allows Websites to Track Your Recent Browsing Activity in Real Time

Sunday January 16, 2022 3:37 pm PST by
A bug in WebKit's implementation of a JavaScript API called IndexedDB can reveal your recent browsing history and even your identity, according to a blog post shared on Friday by browser fingerprinting service FingerprintJS. In a nutshell, the bug allows any website that uses IndexedDB to access the names of IndexedDB databases generated by other websites during a user's browsing session....
ipad air 4 video

New iPad Air Rumored to Launch This Spring With A15 Chip, 5G, Center Stage Camera, and More

Saturday January 15, 2022 8:05 pm PST by
Apple is planning to release a fifth-generation iPad Air with similar features as the sixth-generation iPad mini, including an A15 Bionic chip, 12-megapixel Ultra Wide front camera with Center Stage support, 5G for cellular models, and Quad-LED True Tone flash, according to Japanese blog Mac Otakara. Citing reliables sources in China, the report claims that the new iPad Air could be...
netflix2

Netflix Again Raises Prices for All Plans, 4K Streaming Now $20 Per Month

Friday January 14, 2022 12:46 pm PST by
Netflix today updated the prices for its streaming plans, and all of its offerings are now more expensive. The Basic plan is now priced at $9.99 per month, the Standard plan is priced at $15.49 per month, and the Premium plan is priced at $19.99 per month. The Basic plan is $1 more expensive, up from $8.99 per month. This plan allows users to watch on just one screen at a time, and it limits ...
top stories 20220115

Top Stories: iPhone 14 Pro Rumors, iCloud Private Relay Controversy, iOS 15.2.1 Released, and More

Saturday January 15, 2022 6:00 am PST by
Hole-punch? Pill? Hole-punch and pill? Rumors about what the front camera system on the iPhone 14 Pro will look like are evolving rapidly, and it now appears we might be getting a novel but potentially controversial design later this year. Other major stories this week included some confusion and controversy about iCloud Private Relay being disabled for some T-Mobile customers, increasing...
iPhone 14 Mock pill and hole 16x9 120hz

Analyst: All iPhone 14 Models to Feature 120Hz Displays, 6GB of RAM, and More

Friday January 14, 2022 7:02 am PST by
Apple is rumored to announce four new iPhone 14 models in September, and ahead of time, analyst Jeff Pu has outlined his expectations for the devices. In a research note with Haitong International Securities, obtained by MacRumors, Pu claimed that all iPhone 14 models will feature ProMotion displays, compared to only Pro models currently. ProMotion enables a variable refresh rate up to 120Hz ...