facebookDuring a public question and answer session held on Thursday, Facebook CEO Mark Zuckerberg answered a number of questions about Facebook, and finally explained why his company made the unpopular move of forcing users to download the separate Messenger app in order to use Facebook's messaging capabilities.

As relayed by The Verge, Zuckerberg told the audience that messaging was removed from the main Facebook app because the company believes that a standalone messaging app is "a better experience.

Zuckerberg explained that when the Facebook team looked at other messaging apps, all of them focused on delivering just messaging alone, rather than a multitude of features. Facebook believed there were too many steps involved in sending a message in the main Facebook app, which is meant to be a News Feed, so it began requiring Messenger to cut down on friction.

Messaging is one of the few things people do more than social networking. In some countries 85 percent of people are on Facebook, but 95 percent of people use SMS or messaging. Asking folks to install another app is a short term painful thing, but if we wanted to focus on serving this [use case] well, we had to build a dedicated and focused experience.

We build for the whole community. Why wouldn't we let people choose to install the app on their own at their own pace? The reason is that what we're trying to do is build a service that's good for everyone. Because Messenger is faster and more focused, if you're using it, you respond to messages faster, we've found. If your friends are slower to respond, we might not have been able to meet up.

Zuckerberg went on to say that the company has its "most talented people" working on earning consumer trust and proving that the standalone Messenger experience "will be really good."

Facebook first began forcing users to switch over to Facebook Messenger to send and accept messages back in July, a move that turned out to be highly unpopular. Before the change, Facebook users could chat through the Messages tab located on the bottom toolbar in the main Facebook app, but after messaging capabilities were removed, the tab began directing users to download Facebook Messenger instead.

As a result, Facebook Messenger began receiving hundreds of negative reviews from users who were unhappy they were forced to download the app, and even today, months later, the app continues to have a 1.5 star rating in the App Store.

Facebook for iOS can be downloaded from the App Store for free. [Direct Link]

Facebook Messenger for iOS can be downloaded from the App Store for free. [Direct Link]

Top Rated Comments

bpeeps Avatar
123 months ago
My "better experience" equals using the web version.
Score: 39 Votes (Like | Disagree)
gmanist1000 Avatar
123 months ago
He's wrong.
Score: 31 Votes (Like | Disagree)
bushido Avatar
123 months ago
dont care but what pisses me of is their stupid useless filter showing me stuff from days ago as "new" on my newsfeed. just let me set "most recent" as default or bring back the drop down menu on top instead of hiding it behind all those steps. so annoying
Score: 20 Votes (Like | Disagree)
Alphabetize Avatar
123 months ago
Facebook lost its charm to me years ago, don't really use it at all anymore.
Score: 18 Votes (Like | Disagree)
farewelwilliams Avatar
123 months ago
i stopped using it just so that they can see in the analytics that people stopped using messenger after they removed it from the main app.
Score: 17 Votes (Like | Disagree)
AndyUnderscoreR Avatar
123 months ago
He's wrong.

and arrogant.
Score: 16 Votes (Like | Disagree)

Popular Stories

iOS 18 Siri Integrated Feature

iOS 18 Will Add These New Features to Your iPhone

Friday April 12, 2024 11:11 am PDT by
iOS 18 is expected to be the "biggest" update in the iPhone's history. Below, we recap rumored features and changes for the iPhone. iOS 18 is rumored to include new generative AI features for Siri and many apps, and Apple plans to add RCS support to the Messages app for an improved texting experience between iPhones and Android devices. The update is also expected to introduce a more...
iGBA Feature

Game Boy Emulator for iPhone Now Available in App Store Following Rule Change [Removed]

Sunday April 14, 2024 8:06 am PDT by
A week after Apple updated its App Review Guidelines to permit retro game console emulators, a Game Boy emulator for the iPhone called iGBA has appeared in the App Store worldwide. The emulator is already one of the top free apps on the App Store charts. It was not entirely clear if Apple would allow emulators to work with all and any games, but iGBA is able to load any Game Boy ROMs that...
top stories 13apr2024

Top Stories: M4 Mac Roadmap Leaked, New iPads in Second Week of May, and More

Saturday April 13, 2024 6:00 am PDT by
Apple's hardware roadmap was in the news this week, with things hopefully firming up for a launch of updated iPad Pro and iPad Air models next month while we look ahead to the other iPad models and a full lineup of M4-based Macs arriving starting later this year. We also heard some fresh rumors about iOS 18, due to be unveiled at WWDC in a couple of months, while we took a look at how things ...
new best buy blue

Best Buy Opens Up Sitewide Sale With Record Low Prices on M3 MacBook Air, iPad, and Much More

Saturday April 13, 2024 7:41 am PDT by
Best Buy this weekend has a big sale on Apple MacBooks and iPads, including new all-time low prices on the M3 MacBook Air, alongside the best prices we've ever seen on MacBook Pro, iPad, and more. Some of these deals require a My Best Buy Plus or My Best Buy Total membership, which start at $49.99/year. In addition to exclusive access to select discounts, you'll get free 2-day shipping, an...
iGBA Feature

Apple Removes Game Boy Emulator iGBA From App Store Due to Spam and Copyright Violations

Sunday April 14, 2024 9:22 pm PDT by
Apple today said it removed Game Boy emulator iGBA from the App Store for violating the company's App Review Guidelines related to spam (section 4.3) and copyright (section 5.2), but it did not provide any specific details. iGBA was a copycat version of developer Riley Testut's open-source GBA4iOS app. The emulator rose to the top of the App Store charts following its release this weekend,...
iOS 18 Siri Integrated Feature

Apple's First AI Features in iOS 18 Reportedly Won't Use Cloud Servers

Sunday April 14, 2024 9:52 am PDT by
Apple's first set of new AI features planned for iOS 18 will not rely on cloud servers at all, according to Bloomberg's Mark Gurman. "As the world awaits Apple's big AI unveiling on June 10, it looks like the initial wave of features will work entirely on device," said Gurman, in the Q&A section of his Power On newsletter today. "That means there's no cloud processing component to the...