Apple Reportedly Rolling Out New '3D-Like' Apple Logo Designs for Upcoming Products

apple_logo_white_grayApple may be enhancing the iconic look of its Apple logo on upcoming products, claims Digitimes in a report sourced from Taiwan-based supply chain insiders. While the site has a sketchy history with Apple rumors, it does sometimes offer accurate information and this is a rather specific and unique claim that could mark an interesting visual change for Apple's future products.

According to these anonymous sources, Apple has been developing new cutting and etching technology that will give the Apple logo a "3D-like" appearance.

Apple is also planning to upgrade the technologies used for printing its logo onto devices and will use laser cutting and unique embedded technologies to make the logo 3D-like and shine at the edges. All Apple's products will feature the new logo in 2015, starting with the next-generation iMac, the sources detailed.

Apple is actually expected to introduce the new iMac, which is presumably the machine the report refers to as the first with the new logo, at tomorrow's media event.

The site also claims Apple will unveil its new 12-inch Retina MacBook Air at tomorrow's event, but this is all but confirmed to be false, as a report from the very reliable Re/code noted earlier this week that the Retina MacBook Air will not be introduced at the event.

Apple will kick off its media event on Thursday at 10:00 AM Pacific Time. Apple is expected to unveil new iPads, new iMac models and the final details on OS X Yosemite. The possibility of a new Mac mini also was mentioned in one report earlier this year, but further details on this potential desktop refresh have been nonexistent.

Related Roundup: iMac
Buyer's Guide: iMac (Caution)

Top Rated Comments

(View all)
Avatar
79 months ago
er... ...so much for "The Flat Look"....
Score: 48 Votes (Like | Disagree)
Avatar
79 months ago
Like this???? Those were the good ole' days

Score: 40 Votes (Like | Disagree)
Avatar
79 months ago
Boom. I just saved Apple 4-5 million.

Score: 34 Votes (Like | Disagree)
Avatar
79 months ago


According to these anonymous sources, Apple has been developing new cutting and etching technology that will give the Apple logo a "3D-like" appearance.


Developing new technology just to modify a logo. That sounds like Apple.
Score: 17 Votes (Like | Disagree)
Avatar
79 months ago
My 6 Plus already feels ancient! lol
Score: 14 Votes (Like | Disagree)
Avatar
79 months ago
A logo with slightly glowing edges could be cool for notifications. I know I'm gonna catch a buttload of fire for this, but I did like that little notification dot on my Nexus 5. Knowing what was waiting for me without having to touch the phone was convenient. If the Apple logo glowed different colours or different pulse rates for various notifications, I'd be down with that.

Fire away.

D.
Score: 9 Votes (Like | Disagree)

Top Stories

Early iPhone 12 Tests Show Ceramic Shield is Stronger and More Scratch Resistant Than iPhone 11 Glass

Friday October 23, 2020 1:21 pm PDT by
Apple's new iPhone 12 models are protected by a Ceramic Shield cover glass that has nano-ceramic crystals infused right into the glass to improve durability. According to Apple, Ceramic Shield offers four times better drop protection than the glass used for the iPhone 11 models. YouTube channel MobileReviewsEh conducted some tests on the iPhone 12 using a force meter to compare its performance ...

iPhone 12 Pro Allows You to Measure Someone's Height Instantly Using LiDAR Scanner

Saturday October 24, 2020 11:12 am PDT by
iPhone 12 Pro models feature a new LiDAR Scanner for enhanced augmented reality experiences, but the sensor also enables another unique feature: the ability to measure a person's height instantly using the Measure app. You can even measure the seated height of a person in a chair, according to Apple. When the Measure app detects a person in the viewfinder, it automatically measures their...

Google Reportedly Pays Apple $8-12 Billion Per Year to be Default iOS Search Engine

Sunday October 25, 2020 2:59 pm PDT by
The United States Justice Department is targeting a lucrative deal between Apple and Google as part of one of the U.S. government's largest antitrust cases, reports The New York Times. On Tuesday, the Justice Department filed an antitrust lawsuit against Google, claiming the Mountain View-based company used anticompetitive and exclusionary practices in the search and advertising markets to ...

Apple References Unreleased 2020 16-Inch MacBook Pro in Boot Camp Update

Monday October 26, 2020 8:42 am PDT by
Last week, Apple released an update for Boot Camp, its utility for running Windows on a Mac. While this update would typically be unremarkable, several of our readers noticed that the release notes reference an unreleased 2020 model of the 16-inch MacBook Pro. While this could easily be a mistake, the 16-inch MacBook Pro is nearly a year old, so it is certainly a worthy candidate for a...

Apple Warns MagSafe Charger Can Leave Circular Imprints on Leather Cases

Friday October 23, 2020 3:23 pm PDT by
If you keep your iPhone in a leather case while charging with Apple's new MagSafe Charger, the case might show circular imprints from contact with the accessory, according to a new Apple support document published today. Apple's leather cases for the iPhone 12 and iPhone 12 Pro are not available until November 6, but a MacRumors reader has already shared a photo of a circular imprint on...

iPhone 11 Pro Outlasts iPhone 12 and 12 Pro in Extensive Battery Life Test

Friday October 23, 2020 8:36 am PDT by
Arun Maini today shared a new side-by-side iPhone battery life video test on his YouTube channel Mrwhosetheboss, timing how long the new iPhone 12 and iPhone 12 Pro models last on a single charge compared to older models, with equal brightness, settings, battery health, and usage. All of the devices are running iOS 14 without a SIM card inserted. In the test, the iPhone 11 Pro outlasted both ...

PSA: Non-iPhone 12 Models Charge Super Slowly With MagSafe Charger

Friday October 23, 2020 4:11 pm PDT by
Alongside the iPhone 12 models, Apple introduced a new $39 MagSafe Charger that's meant to work with the magnets in the iPhone 12 Pro models to charge them up at a maximum of 15W. The MagSafe Charger is technically able to be used with older iPhones, but it's not a good idea because the charging with non-iPhone 12 devices is so slow. We did two tests with the iPhone XS Max, draining the...

MagSafe Charger Teardown Reveals Simple Design With Magnets and Charging Coil Encircling a Small Circuit Board

Friday October 23, 2020 7:50 am PDT by
iFixit has today shared a teardown of Apple's new MagSafe charger for the iPhone 12 and iPhone 12 Pro. An X-ray of the MagSafe charger courtesy of Creative Electron reveals the internal charging coil surrounded by a circular arrangement of magnets within the puck. The only seam that iFixit was able to leverage to open the device was where the white rubber circle meets the metal rim,...

Apple VP Kaiann Drance Interview Addresses Battery Life, MagSafe, and Power Adapter Concerns

Friday October 23, 2020 3:37 am PDT by
Apple's Vice President of iPhone Marketing, Kaiann Drance, has provided a new interview to Rich DeMuro on the Rich on Tech Podcast, to discuss the iPhone 12 and iPhone 12 Pro. Although much of the interview repeated points from Apple's "Hi, Speed" event, there were a number of interesting tidbits regarding the affect of 5G on battery life, MagSafe concerns, and the lack of a power adapter in...

iFixit Shares Full iPhone 12 and 12 Pro Teardown Revealing Interchangeable Displays and Batteries

Saturday October 24, 2020 1:48 pm PDT by
After live streaming a teardown of the iPhone 12 and iPhone 12 Pro earlier this week, iFixit today provided a more in-depth teardown that goes through all of the components in the new devices, revealing several similarities between the two. Early testing conducted by iFixit shows that the iPhone 12 and 12 Pro displays are interchangeable and can be swapped without issue, though the max...