Verizon today released a statement letting customers know that it no longer plans to throttle users who still have a grandfathered unlimited data plan that allows for unlimited LTE data usage.

verizon_lte_reliable

Verizon is committed to providing its customers with an unparalleled mobile network experience. At a time of ever-increasing mobile broadband data usage, we not only take pride in the way we manage our network resources, but also take seriously our responsibility to deliver exceptional mobile service to every customer. We've greatly valued the ongoing dialogue over the past several months concerning network optimization and we've decided not to move forward with the planned implementation of network optimization for 4G LTE customers on unlimited plans. Exceptional network service will always be our priority and we remain committed to working closely with industry stakeholders to manage broadband issues so that American consumers get the world-class mobile service they expect and value.

Verizon's LTE data throttling, first announced in July, was set to go into effect today. It would have seen the top five percent of unlimited data users throttled at times of peak usage, which Verizon referred to as "Network Optimization."

Verizon's plan to throttle its customers sparked quite a bit of interest from the FCC, with FCC Chairman Tom Wheeler sending the carrier a letter saying he was "deeply troubled" by the decision. Wheeler also questioned the legality of Verizon's throttling plans and though Verizon responded and its usage restrictions were permitted under current law, it appears the carrier has decided not to go through with its plans due to the response from both the FCC and its own customers.

While Verizon won't be throttling high-usage LTE customers, it has long restricted 3G data usage for unlimited users. Other carriers, such as AT&T, have also implemented LTE usage restrictions for grandfathered unlimited plans, and while the FCC is now questioning all carriers on their network management policies, no other changes have been announced.

Top Rated Comments

outphase Avatar
146 months ago
I'm hoping AT&T has a "me too" moment like every other carrier.
Score: 28 Votes (Like | Disagree)
sniffies Avatar
146 months ago
Can't wait for T-mobile's next epic move!
Score: 6 Votes (Like | Disagree)
Dainin Avatar
146 months ago
AT&T will not stop throttling. The only reason Verizon did is because the C-Block spectrum they got specifically states that you can't throttle users.
Score: 5 Votes (Like | Disagree)
danielsutton Avatar
146 months ago
[url=https://cdn.macrumors.com/im/macrumorsthreadlogodarkd.png]Image (https://www.macrumors.com/2014/10/01/verizon-no-throttling-unlimited-lte-customers/)[/url]


Verizon today released a statement (http://www.theverge.com/2014/10/1/6882339/verizon-calls-off-throttling-unlimited-lte-data) letting customers know that it no longer plans to throttle users who still have a grandfathered unlimited data plan that allows for unlimited LTE data usage.

Image (https://cdn.macrumors.com/article-new/2014/07/verizon_lte_reliable.jpg)Verizon's LTE data throttling, first announced in July (https://www.macrumors.com/2014/07/25/verizon-spot-throttling-unlimited-lte/), was set to go into effect today. It would have seen the top five percent of unlimited data users throttled at times of peak usage, which Verizon referred to as "Network Optimization (http://www.verizonwireless.com/news/article/2014/07/network-optimization.html)."

Verizon's plan to throttle its customers sparked quite a bit of interest from the FCC, with FCC Chairman Tom Wheeler sending the carrier a letter (https://www.macrumors.com/2014/07/30/fcc-questions-verizon-throttling-plan/) saying he was "deeply troubled" by the decision. Wheeler also questioned the legality of Verizon's throttling plans and though Verizon responded (https://www.macrumors.com/2014/08/04/verizon-fcc-throttling-dispute/) and its usage restrictions were permitted under current law, it appears the carrier has decided not to go through with its plans due to the response from both the FCC and its own customers.

While Verizon won't be throttling high-usage LTE customers, it has long restricted 3G data usage for unlimited users. Other carriers, such as AT&T, have also implemented LTE usage restrictions for grandfathered unlimited plans, and while the FCC is now questioning all carriers (https://www.macrumors.com/2014/08/08/fcc-questions-all-carriers-on-throttling/) on their network management policies, no other changes have been announced.

Article Link: Verizon Reverses Course on Plan to Throttle Unlimited LTE Customers (https://www.macrumors.com/2014/10/01/verizon-no-throttling-unlimited-lte-customers/)

FCC = 1 Verizon Wireless = -10
Score: 5 Votes (Like | Disagree)
megapopular Avatar
146 months ago
Nice win for Verizon customers on UDP!
Score: 5 Votes (Like | Disagree)
duddy Avatar
146 months ago
Please PLEASE AT&T! Follow Verizon's lead! I'm sick of being throttled one week into my cycle and having to put up with EDGE speeds for the rest of the month.
Score: 4 Votes (Like | Disagree)

Popular Stories

iOS 26

15 New Things Your iPhone Can Do in iOS 26.2

Friday December 5, 2025 9:40 am PST by
Apple is about to release iOS 26.2, the second major point update for iPhones since iOS 26 was rolled out in September, and there are at least 15 notable changes and improvements worth checking out. We've rounded them up below. Apple is expected to roll out iOS 26.2 to compatible devices sometime between December 8 and December 16. When the update drops, you can check Apple's servers for the ...
Intel Inside iPhone Feature

Apple's Return to Intel Rumored to Extend to iPhone

Friday December 5, 2025 10:08 am PST by
Intel is expected to begin supplying some Mac and iPad chips in a few years, and the latest rumor claims the partnership might extend to the iPhone. In a research note with investment firm GF Securities this week, obtained by MacRumors, analyst Jeff Pu said he and his colleagues "now expect" Intel to reach a supply deal with Apple for at least some non-pro iPhone chips starting in 2028....
iPhone 14 Pro Dynamic Island

iPhone 18 Pro Leak Adds New Evidence for Under-Display Face ID

Monday December 8, 2025 4:54 am PST by
Apple is actively testing under-screen Face ID for next year's iPhone 18 Pro models using a special "spliced micro-transparent glass" window built into the display, claims a Chinese leaker. According to "Smart Pikachu," a Weibo account that has previously shared accurate supply-chain details on Chinese Android hardware, Apple is testing the special glass as a way to let the TrueDepth...
iOS 26

Apple Seeds Second iOS 26.2 Release Candidate to Developers and Public Beta Testers

Monday December 8, 2025 10:18 am PST by
Apple today seeded the second release candidate version of iOS 26.2 to developers and public beta testers, with the software coming one week after Apple seeded the first RC. The release candidate represents the final version iOS 26.2 that will be provided to the public if no further bugs are found. Registered developers and public beta testers can download the betas from the Settings app on...
iPhone 17 Pro Cosmic Orange

10 Reasons to Wait for Next Year's iPhone 18 Pro

Monday December 1, 2025 2:40 am PST by
Apple's iPhone development roadmap runs several years into the future and the company is continually working with suppliers on several successive iPhone models at the same time, which is why we often get rumored features months ahead of launch. The iPhone 18 series is no different, and we already have a good idea of what to expect for the iPhone 18 Pro and iPhone 18 Pro Max. One thing worth...
Johny Srouji

Apple's Chipmaking Chief Johny Srouji Responds to Report About Him Potentially Leaving

Monday December 8, 2025 9:23 am PST by
Apple's chipmaking chief Johny Srouji has reportedly indicated that he plans to continue working for the company for the foreseeable future. "I love my team, and I love my job at Apple, and I don't plan on leaving anytime soon," said Srouji, in a memo obtained by Bloomberg's Mark Gurman. Here is Srouji's full memo, as shared by Bloomberg:I know you've been reading all kind of rumors and...
Johny Srouji

Apple Chip Chief Johny Srouji Could Be Next to Go as Exodus Continues

Sunday December 7, 2025 10:41 am PST by
Apple's senior vice president of hardware technologies Johny Srouji could be the next leading executive to leave the company amid an alarming exodus of leading employees, Bloomberg's Mark Gurman reports. Srouji apparently recently told CEO Tim Cook that he is "seriously considering leaving" in the near future. He intends to join another company if he departs. Srouji leads Apple's chip design ...
google pixel 10

Switching Between iPhone and Android Will Get Easier With New Apple and Google Collaboration

Monday December 8, 2025 11:10 am PST by
Apple and Google are teaming up to make it easier for users to switch between iPhone and Android smartphones, according to 9to5Google. There is a new Android Canary build available today that simplifies data transfer between two smartphones, and Apple is going to implement the functionality in an upcoming iOS 26 beta. Apple already has a Move to iOS app for transferring data from an Android...
top stories 2025 12 04a

Top Stories: iOS 26.2 Coming Soon, Apple Execs Depart, and More

Saturday December 6, 2025 6:00 am PST by
You'd expect things to be starting to wind down for the holidays by now, but that doesn't seem to be the case yet in the world of Apple news, with Apple just about ready to release iOS 26.2 and other operating system updates to the public. There was also a flurry of news this week about Apple executive departures, some expected and some not so expected, while we also learned that Apple and...
Apple Fitness Plus expansion hero

Apple Fitness+ Coming to 28 New Regions With Digital Voice Dubbing

Monday December 8, 2025 6:19 am PST by
Apple today announced that Fitness+ is expanding to 28 new markets on December 15 in the service's largest international rollout since launch, accompanied by new language dubbing and a K-Pop music genre. Apple Fitness+ will become available in Chile, Hong Kong, India, the Netherlands, Singapore, Taiwan, and additional regions on December 15, with Japan scheduled to follow early next year....