Earlier this week at its media event, Apple announced that it would be partnering with rock group U2 to offer its new "Songs of Innocence" album to 500 million iTunes customers for free. However, the deal upset some users who did not want the album added to their accounts or automatically downloaded in some instances. Now, Re/code reports that the album has been downloaded over 2 million times by users just three days after being made available.

cook_u2
The move was part of an estimated $100 million deal between U2, Apple, and Universal Music Group, as reported by Billboard Magazine this morning. U2 manager Guy Oseary said in an interview with the magazine that the deal between the band and Apple was a "long-term relationship" while shooting down criticism that the deal was disruptive to the of rest music industry.

The deal has also been very beneficial for U2's back-catalog on iTunes, as 17 of their prior albums are currently on the iTunes Top 100. U2's "Songs of Innocence" will be available to download for iTunes customers until the middle of October.

Top Rated Comments

penajmz Avatar
149 months ago
Promotion or shoving it down our throats?
Score: 34 Votes (Like | Disagree)
Nunyabinez Avatar
149 months ago
There's just no pleasing some folk.

I agree, the whining is pretty lame. If your biggest problems are someone gave you something for free that you didn't want and so you had to "click your mouse" (oh the humanity) to remove it, you must have a pretty spectacular life.
Score: 23 Votes (Like | Disagree)
149 months ago
2 million? isn't that kind of small?
Score: 21 Votes (Like | Disagree)
149 months ago
There's just no pleasing some folk.
Score: 19 Votes (Like | Disagree)
149 months ago
There's just no pleasing some folk.

Oh yes there is. Just don't force unwanted promotional material on them.

Done.
Score: 18 Votes (Like | Disagree)
149 months ago
That's because Apple added it to people's purchased items and many people have auto-download turned on.
Score: 17 Votes (Like | Disagree)

Popular Stories

Apple Announces Special Event in New York Feature

Apple Announces Special Event in New York, London, and Shanghai on March 4

Monday February 16, 2026 6:05 am PST by
Apple today announced a "special Apple Experience" in New York, London, and Shanghai, taking place on March 4, 2026 at 9:00am ET. Apple invited select members of the media to the event in three major cities around the world. It is simply described as a "special Apple Experience," and there is no further information about what it may entail. The invitation features a 3D Apple logo design...
M3 iPad Air

Apple's Next Two Products Are Coming Soon

Thursday February 12, 2026 11:17 am PST by
Apple plans to release an iPhone 17e and an iPad Air with an M4 chip "in the coming weeks," according to the latest word from Bloomberg's Mark Gurman. "Apple retail employees say that inventory of the iPhone 16e has basically dried out and the iPad Air is seeing shortages as well," said Gurman. "I've been expecting new versions of both (iPhone 17e and M4 iPad Air) in the coming weeks."...
Apple Announces Special Event in New York Feature 1

Apple Event on March 4: Here's What to Expect

Tuesday February 17, 2026 8:08 am PST by
Apple on Monday invited selected journalists and content creators to a "special Apple Experience" on Wednesday, March 4 in New York, London, and Shanghai. At an Apple Experience, attendees are typically given the opportunity to try out Apple's latest hardware or software. Following the launch of Apple Creator Studio last month, for example, some content creators attended an Apple Experience...
iphone 17 pro dark blue 1

Gurman: iPhone 18 Pro Could Be Underwhelming

Monday February 16, 2026 4:24 am PST by
Apple's upcoming iPhone 18 Pro and iPhone 18 Pro Max models "won't be a big update," according to Bloomberg's Mark Gurman. In the latest edition of his "Power On" newsletter, Gurman said that the iPhone 18 Pro models will "represent minor tweaks from last year's iPhone 17 Pro and 17 Pro Max." He compared the upgrade to Apple's past practice of appending the letter "S" to its more minor...
Coffee Burgundy and Purple iPhone 18 Pro Mock

Five iPhone 18 Pro Features Revealed in New Report

Friday February 13, 2026 8:43 am PST by
While the iPhone 18 Pro and iPhone 18 Pro Max are still seven months away, an analyst has revealed five new features the devices will allegedly have. Rumored color options for the iPhone 18 Pro models In a research note with investment firm GF Securities on Thursday, analyst Jeff Pu outlined the following upgrades for the iPhone 18 Pro models: Smaller Dynamic Island: It has been rumored...