Apple Launches New 'The Notebook People Love' MacBook Air Ad - MacRumors
Skip to Content

Apple Launches New 'The Notebook People Love' MacBook Air Ad

Apple has launched a new television ad for the MacBook Air, "Stickers," showing off an array of customizable decals placed over the Apple symbol on the back of the notebook.

Decals shown include various sunglasses, hats, and headphones, along with nods to Breaking Bad, Peanuts, Ice Age, Snow White, Pac Man, Chi the Cat, The Simpsons, Batman, Wonder Woman, the Tasmanian Devil, Hello Kitty, Catwoman, and Mickey Mouse.

There are also cameras, record players, trees, faces, cityscapes, planets, scuba divers, 8-bit games, a variety of abstract designs and patterns, and more, plus a Beats logo. The new spot ends with a side view of the MacBook Air and the tagline "The notebook people love." Apple has also posted a "Stickers" page on its website detailing some of the decals in the video.

A celebration of all the many ways people love the MacBook Air, featuring music from artist/producer, Hudson Mohawke.

Apple's MacBook Air, last refreshed in April of 2014, is known for its portability and ultrathin size, weighing in at 2.38 pounds for the 11-inch model and 2.96 pounds for the 13-inch model. The MacBook Air is also Apple's most affordable notebook, with prices beginning at $899.

Related Roundup: MacBook Air
Buyer's Guide: MacBook Air (Buy Now)
Related Forum: MacBook Air

Popular Stories

iOS 26

iOS 26.5 Features: Everything New in iOS 26.5

Monday May 11, 2026 5:09 pm PDT by
Apple released iOS 26.5 after a few months of beta testing, and while it doesn't have the Siri features we were hoping for since those are being held until iOS 27, there are a handful of useful changes worth knowing about. Subscribe to the MacRumors YouTube channel for more videos. End-to-End Encryption for RCS Support for end-to-end encryption (E2EE) for RCS messages between iPhone and...
Dynamic Island iPhone 18 Pro Feature

11 Reasons to Wait for the iPhone 18 Pro

Monday May 11, 2026 9:01 am PDT by
We're only four months out from the launch of Apple's premium next-generation smartphone lineup, and while we're not expecting a sea change in terms of functionality, there are still several enhancements rumored to be coming to the iPhone 18 Pro and iPhone 18 Pro Max. One thing worth noting is that Apple is reportedly planning a major change to its iPhone release cycle this year, adopting a...
Four iPhone 18 Pro Colors Mock Feature

iPhone 18 Pro May Have 'Aggressive' Starting Price Despite RAM Crisis

Tuesday May 12, 2026 6:53 am PDT by
While the ongoing RAM chip shortage is leading some Android smartphone makers to increase prices, one analyst believes that Apple will take advantage of the situation with the upcoming iPhone 18 Pro and iPhone 18 Pro Max. In a research note with GF Securities today, analyst Jeff Pu said he expects Apple to outperform in the smartphone market by having an "aggressive pricing strategy" for the ...

Top Rated Comments

markyr17 Avatar
154 months ago
I love the usage of the retro apple logo
Score: 47 Votes (Like | Disagree)
MrLoL Avatar
154 months ago
I love it! :D
Score: 28 Votes (Like | Disagree)
AngerDanger Avatar
154 months ago
This ad addresses one area in which Macs have beaten PCs since their inception. Sure, there are software, UI, and hardware requirements that one must consider before buying a computer, but this is what most people need to know: Is there a logo depicting an apple on the back of my computer, and if so, will the surrounding surface allow for the application of stickers?!

The answer, of course, for Macs is a resounding "YES!". As a matter of fact, the sticker application area is up to 35x faster than leading PCs! You can even overclock the sticker applying process to reach 40-45x.

Slowest news day, ever.
I'm sure Arn will be speeding things up after such well-put commentary. :p

Score: 27 Votes (Like | Disagree)
Jessica Lares Avatar
154 months ago
This commercial is so out there, it's like Apple didn't even make it.
Score: 24 Votes (Like | Disagree)
154 months ago
That's a great commercial!
Score: 19 Votes (Like | Disagree)
timshundo Avatar
154 months ago
The F! Macbook ad gets a revisit to the classic Apple logo but the pride parade gets stuck with this!?



(jk)
Score: 17 Votes (Like | Disagree)